Athol Town Public Library Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Athol Town Public Library and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 10 Athol Town Public Library employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Athol Town Public Library has purchased the following applications: TextMagic for Marketing Automation in 2020, Adobe ColdFusion for Apps Development in 2011, Cloudflare CDN for Content Delivery Network in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Athol Town Public Library is running and its propensity to invest more and deepen its relationship with TextMagic , Google , Adobe Systems or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Athol Town Public Library revenues, which have grown to $1.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Athol Town Public Library intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| TextMagic | Legacy | TextMagic | Marketing Automation | CRM | n/a | 2020 | 2020 |
In 2020, Athol Town Public Library implemented TextMagic on their website. The TextMagic application was provisioned as a cloud based Marketing Automation solution to support patron outreach and communications, embedded into public facing web forms and contact capture points to enable direct messaging from the site.
Configuration emphasized core Marketing Automation capabilities common to the category, including campaign creation, SMS and email messaging templates, contact list management, and scheduling for event promotion and notifications. Operational scope is centered on the library website and front desk communications, with library staff governing templates, subscriber segmentation, and send schedules to manage patron communications and marketing workflows.
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Tag Management | CRM |
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2020 | 2020 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Adobe Systems | Legacy | Adobe ColdFusion | Apps Development | PaaS | n/a | 2011 | 2011 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Cloudflare | Legacy | Cloudflare CDN | Content Delivery Network | IaaS | n/a | 2020 | 2020 |
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| Date | Company | Status | Vendor | Product | Category | Market |
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