Auckland International
Ray Emery Drive, Māngere,
Auckland, 2022,
New Zealand
Auckland, 2022,
New Zealand
64 9 275 0789
Aerospace and Defense
Auckland International Technographics
Auckland International Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Auckland International and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 685 Auckland International employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Auckland International has purchased the following applications: Sitecore CMS for Web Content Management in 2012, Hotjar for Customer Experience in 2018, Dynatrace Ruxit for Application Performance Management in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Auckland International is running and its propensity to invest more and deepen its relationship with Sitecore , Contentsquare , Dynatrace or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Auckland International revenues, which have grown to $138.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Auckland International intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Auckland International Tech Stack and Enterprise Applications
Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Sitecore | Legacy | Sitecore CMS | Web Content Management | Content Management | n/a | 2012 | 2012 |
In 2012 Auckland International implemented Sitecore CMS to manage its corporate website, establishing a centralized Web Content Management capability for public site publishing. The deployment focused on Sitecore CMS as the primary authoring and delivery platform for website content, aligning digital content operations with the company website and corporate communications.
The implementation leveraged core Web Content Management functionality including template driven authoring, media asset management, structured publishing workflows, and role based editorial controls. Configuration work emphasized reusable page templates and content components to accelerate content creation, along with workflow orchestration for staging and approval processes that support marketing and communications teams.
Operational coverage centered on the corporate website and associated digital channels, with governance built around editorial roles, content lifecycle controls, and scheduled publishing windows. Auckland International Sitecore CMS Web Content Management supports the organization by centralizing content ownership within marketing and communications, enabling governed content publishing and consistent page composition across the site.
|
CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Contentsquare | Legacy | Hotjar | Customer Experience | CRM | n/a | 2018 | 2018 |
In 2018, Auckland International implemented Hotjar on its public website to capture behavioral and qualitative insights as part of its Customer Experience program. The deployment focused on web channels and was instrumented through Hotjar's client-side tracking script across site pages to support digital UX analysis.
The implementation leveraged Hotjar features commonly used for web experience optimization, including heatmaps, session recordings, conversion funnel analysis, and on-page feedback widgets. Hotjar was configured to collect interaction traces and user feedback to inform workflows for digital product management, UX design, and marketing teams, aligning the application with Customer Experience functional needs.
Operational scope covered the corporate website and related customer touchpoints, with controls applied to consent management and data handling to align with regional privacy expectations. The Auckland International Hotjar Customer Experience deployment provided a client-side analytics and feedback layer to support web analytics, conversion rate optimization, and customer experience governance without introducing named backend integrations.
|
ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Dynatrace | Legacy | Dynatrace Ruxit | Application Performance Management | ITSM | n/a | 2020 | 2020 |
In 2020 Auckland International deployed Dynatrace Ruxit to instrument its public website and address Application Performance Management needs. The deployment is centered on monitoring the customer-facing web estate, with Dynatrace Ruxit providing continuous visibility into page performance, resource timing, and user experience for web operations and digital experience teams.
The implementation leverages Dynatrace Ruxit capabilities typical of the Application Performance Management category, including real user monitoring, synthetic availability checks, automatic instrumentation of application components, transaction tracing, and anomaly detection to surface performance degradations. Configuration appears focused on frontend JavaScript monitoring and end to end request tracing to link browser symptoms to backend execution paths.
Operationally the solution is scoped to the website and consumed by IT operations, web engineering, and customer experience functions, consolidating telemetry into a single monitoring layer. Alerts and performance signals are routed into existing incident and operations workflows to accelerate troubleshooting and prioritize remediation efforts.
Governance for the deployment centers on application level monitoring policies, thresholding, and alerting rules within Dynatrace Ruxit, with ongoing tuning expected to align alerts to operational severity and business traffic patterns. The narrative reflects a web focused Application Performance Management deployment that positions Dynatrace Ruxit as the primary observability tool for Auckland International’s website.
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TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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|
|
Treasury Management | TRM |
|
2015 | 2015 |
|
IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
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Application Hosting and Computing Services | IaaS |
|
2014 | 2014 |
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Application Hosting and Computing Services | IaaS |
|
2019 | 2019 |
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Application Hosting and Computing Services | IaaS |
|
2004 | 2004 |
|
Physical Security
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Physical Access Control System | Physical Security |
|
2015 | 2015 |
|
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|
|
|
Video Security Cameras | Physical Security |
|
2008 | 2009 |
|
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|
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Video Security Cameras | Physical Security |
|
2008 | 2009 |
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Video Security Cameras | Physical Security |
|
2015 | 2015 |
|
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|
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Video Surveillance System | Physical Security |
|
2015 | 2015 |
|
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|
|
Video Surveillance System | Physical Security |
|
2008 | 2009 |
|
IT Decision Makers and Key Stakeholders at Auckland International
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Auckland International Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Auckland International IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Auckland International digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||
FAQ - APPS RUN THE WORLD Auckland International Technographics
Auckland International is a Aerospace and Defense organization based in New Zealand,
with around 685 employees and annual revenues of $138.0 million.
Auckland International operates a diverse technology stack with applications such as
Sitecore CMS, Hotjar and Dynatrace Ruxit,
covering areas like Web Content Management, Customer Experience and Application Performance Management.
Auckland International has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Sitecore, Contentsquare and Dynatrace.
Auckland International recently adopted applications including
Dynatrace Ruxit in 2020, IBM Cloud (formerly IBM Bluemix and IBM SoftLayer) in 2019 and Hotjar in 2018,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Auckland International’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Auckland International’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Auckland International technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.