Toronto, M5C 3C7, ON,
Canada
AudienceView Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by AudienceView and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 150 AudienceView employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that AudienceView has purchased the following applications: SutiAP for AP Automation in 2015, Amazon EC2 for Application Hosting and Computing Services in 2020, Drift AI Chatbot for Chatbots and Conversational AI in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems AudienceView is running and its propensity to invest more and deepen its relationship with SutiSoft , Amazon Web Services (AWS) , Google or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing AudienceView revenues, which have grown to $20.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for AudienceView intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| SutiSoft | Legacy | SutiAP | AP Automation | ERP Financial Management | n/a | 2015 | 2015 |
In 2015 AudienceView implemented SutiAP as its AP Automation solution. SutiAP is an online accounts payable system that covers the entire process of invoice capture, matching, approval, and payment and was configured to support recurring and one time ACH payments with real time tracking of payments and invoices.
The AudienceView deployment of SutiAP included core modules for invoice capture and automated matching, configurable approval workflows, and a payments module to orchestrate ACH disbursements. Approval workflows were customized to mirror the company internal hierarchy, enabling a bookkeeper to log in to manage approvals and to set up payments. SutiAP was provisioned with optional add on modules such as a help desk feature, expense reporting, and additional analytics.
Operationally the SutiAP implementation targeted finance and accounts payable functions, centralizing invoice processing and payments under the accounts payable team and bookkeeping staff. Governance was implemented through configurable approval rules and role based access controls to align approval authority with internal reporting lines and to provide audit trails for invoice approvals and payment execution.
Clients cited for using SutiAP include Four Seasons, AudienceView, Hardy Diagnostics, and IPT Global, indicating vendor footprint across professional services and hospitality customers. The AudienceView implementation of SutiAP reinforced core AP Automation functions including invoice lifecycle management, approval customization, and ACH payment processing.
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Amazon Web Services (AWS) | Legacy | Amazon EC2 | Application Hosting and Computing Services | IaaS | n/a | 2020 | 2020 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Drift | Legacy | Drift AI Chatbot | Chatbots and Conversational AI | AI-Powered Application | n/a | 2020 | 2020 |
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Collaboration | Collaboration |
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2017 | 2017 |
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Collaboration | Collaboration |
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2020 | 2020 |
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Collaboration | Collaboration |
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2021 | 2021 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Customer Data Platform | CRM |
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2020 | 2020 |
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Customer Experience | CRM |
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2020 | 2020 |
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Digital Advertising Platform | CRM |
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2019 | 2019 |
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Marketing Automation | CRM |
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2013 | 2013 |
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Marketing Automation | CRM |
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2019 | 2019 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Governance, Risk and Compliance | TRM |
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2019 | 2019 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Identity and Access Management (IAM) | CyberSecurity |
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2021 | 2021 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Incident Management | ITSM |
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2020 | 2020 |
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HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Learning and Development | HCM |
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2022 | 2022 |
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Web Content Management | Content Management |
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2012 | 2012 |
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