Columbus, 43212, OH,
United States
Avaap Technographics
Avaap Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Avaap and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 200 Avaap employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
Avaap has purchased the following applications: Zoom for Audio Video and Web Conferencing in 2020, Dropbox Business for Enterprise Content Management in 2021, Zoominfo Platform for Account Based Marketing in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Avaap is running and its propensity to invest more and deepen its relationship with Zoom Video Communications , Google , GoDaddy or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Avaap revenues, which have grown to $40.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Avaap intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Avaap Tech Stack and Enterprise Applications
Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Zoom Video Communications | Legacy | Zoom | Audio Video and Web Conferencing | Collaboration | n/a | 2020 | 2020 |
In 2020, Avaap implemented Zoom to provide web-based meeting capability directly on its corporate website. Avaap uses Zoom as its Audio Video and Web Conferencing platform to support client engagement flows and external presentations delivered from the site, and the implementation is surfaced through embedded meeting or webinar links on avaap.com.
The deployment is the standard cloud hosted SaaS model associated with Zoom, configured to deliver browser join, scheduled meetings, webinars, live screen sharing, in-session chat, and recording capabilities. Functional coverage centers on synchronous client sessions and demonstration workflows, with Zoom used for real time client consulting, proposal walkthroughs, and remote delivery of professional services.
Operational scope emphasizes client facing and internal collaboration use cases, with the Zoom application instrumented on the public website to initiate sessions and capture recordings for post meeting review. Implementation governance appears focused on centralized account use and web embedding for consistent client access, aligning the Zoom application to business functions in sales, consulting, and client delivery.
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Collaboration | Collaboration |
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2013 | 2013 |
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Collaboration | Collaboration |
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2016 | 2016 |
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Collaboration | Collaboration |
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2016 | 2016 |
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Dropbox | Legacy | Dropbox Business | Enterprise Content Management | Content Management | n/a | 2021 | 2021 |
In 2021, Avaap deployed Dropbox Business as an Enterprise Content Management solution and is using Dropbox Business on its website to host and distribute client facing and marketing assets. The implementation reflects a cloud first architecture that centralizes file storage, web accessible content delivery, file synchronization, and team collaboration for document workflows. Dropbox Business supports file sharing, link based access, version history, and search functionality to surface assets for web publishing and client engagements.
Configuration emphasizes team folders and shared links configured for external access, with folder level permissions, permission tiers, and version controls used to govern content lifecycle and auditability. Operational scope centers on content publication workflows for marketing and professional services delivery within Avaap United States operations, providing a single repository tied to website content flows. Governance and process changes focus on standardized folder taxonomy, sharing policies, and periodic access reviews to manage web hosted assets within the Enterprise Content Management environment.
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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| Zoominfo | Legacy | Zoominfo Platform | Account Based Marketing | CRM | n/a | 2021 | 2021 |
In 2021, Avaap deployed Zoominfo Platform to support Account Based Marketing on its corporate website. The implementation was positioned to strengthen marketing and demand generation functions by instrumenting website visitor engagement and account-centric prospecting workflows. The Zoominfo Platform is used directly on the Avaap website to enrich contact and account data at point of digital interaction and to route high intent signals into marketing operations.
Configuration focused on core Account Based Marketing capabilities common to the category, including contact and firmographic enrichment, visitor identification and intent signal capture, account segmentation and scoring, and orchestration of targeted outreach and nurture sequences. Zoominfo Platform was configured to normalize and append prospect attributes, enable account list management, and power segmentation rules that drive personalized engagement across campaign workflows.
Operational coverage centered on marketing and demand generation teams with governance introduced around target account lists, data stewardship, and segmentation policies to ensure consistent account definitions and campaign eligibility. Deployment on the website enabled near real time enrichment and visitor identification, which informed prioritization and routing into existing marketing workflows without reference to a specific prior system.
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Customer Experience | CRM |
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2021 | 2021 |
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Marketing Analytics | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2020 | 2020 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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IT Service Management | ITSM |
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2020 | 2020 |
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PPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Project Portfolio Management | PPM |
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2020 | 2020 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2018 | 2018 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2013 | 2013 |
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Application Hosting and Computing Services | IaaS |
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2018 | 2018 |
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Application Hosting and Computing Services | IaaS |
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2016 | 2016 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2017 | 2017 |
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IT Decision Makers and Key Stakeholders at Avaap
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by Avaap Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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| No data found | ||||||