Avara Foods
1 Willow Road,
Brackley, NN13 7EX,
United Kingdom
Brackley, NN13 7EX,
United Kingdom
44 12 8070-3641
Consumer Packaged Goods
Avara Foods Technographics
Avara Foods Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Avara Foods and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 6000 Avara Foods employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Avara Foods has purchased the following applications: Oracle Fusion Cloud Financials Accounts Payable for AP Automation in 2023, Mitrefinch Payroll for Payroll in 2019, Mtech Amino for Agriculture ERP in 2004 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Avara Foods is running and its propensity to invest more and deepen its relationship with Oracle , Microsoft , Advance Systems or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Avara Foods revenues, which have grown to $1.78 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Avara Foods intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Avara Foods Tech Stack and Enterprise Applications
Avara Foods ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle Fusion Cloud Financials Accounts Payable | AP Automation | ERP | n/a | 2023 | 2024 |
In 2023 Avara Foods implemented Oracle Fusion Cloud Financials Accounts Payable to centralize invoice processing and payment controls, reflecting an AP modernization effort under the AP Automation category. The implementation is positioned within the wider Oracle Fusion ERP financial footprint referenced by the organization, linking accounts payable to core finance functions.
Configuration work covered Oracle Fusion ERP financial modules including General Ledger, Accounts Payable, Accounts Receivable and Fixed Assets, with functional setup focused on accounts payable workflow configuration, invoice validation and approval routing, and accounting rule mapping to the General Ledger. The implementation scope included system testing, user training, and documentation development, and staff are expected to use Oracle reporting tools such as OTBI and basic SQL for transactional verification and reconciliation.
Oracle Fusion Cloud Financials Accounts Payable was deployed as a cloud-hosted financial application, with operational coverage aligned to Avara Foods finance teams supporting processing sites in Brackley and Hereford and the companys wider processing footprint across England and Wales. Integration points emphasized in planning tied AP transactional flows directly into General Ledger and receivables ledgers to maintain accounting continuity and support end to end financial close and payment cycles.
Governance and rollout responsibilities were assigned to an ERP Functional Specialist role within finance, charged with translating stakeholder requirements into functional specifications, owning configuration changes, and providing frontline support during deployment. The program included structured stakeholder collaboration, process documentation, and ongoing assessment of Oracle Fusion updates to sustain AP Automation capabilities and compliance with finance process standards.
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AR Automation | ERP |
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2023 | 2024 |
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ERP Financial | ERP |
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2017 | 2018 |
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ERP Financial | ERP |
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2023 | 2024 |
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Avara Foods HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Advance Systems | Legacy | Mitrefinch Payroll | Payroll | HCM | n/a | 2019 | 2019 |
In 2019, Avara Foods implemented Mitrefinch Payroll. The Mitrefinch Payroll deployment is categorized as Payroll and was used to centralize core payroll and benefits administration across the business.
The implementation covered end to end payroll processing and benefits management, with explicit configuration for month end consolidation, weekly and monthly pay runs, audit and compliance checks for tax and award legislation, auto enrolment calculations, and payroll reporting including annual leave and intercompany reports. Mitrefinch Payroll was also used to support system upgrade activities, maintenance of staff records, and preparation of ad hoc reports and reconciliations.
Operational scope included Avara Foods shared service payroll operations that support approximately 6000 employees, a mixture of monthly and weekly paid workers, with payroll management functions based at Brackley and servicing major processing sites across England and Wales as well as an agricultural network of over 350 farms. The payroll team structure incorporated a Payroll Manager overseeing direct reports, coordinating payroll and benefits functions, and delivering to service level agreements with participatory sites.
Governance and process changes were implemented through documented payroll reference manuals, routine checking and auditing procedures, legislative compliance workflows, and project workstreams focused on continual improvement and standardisation of payroll operations. The Payroll Manager role retained responsibility for workers compensation coordination, system upgrades on Mitrefinch Payroll, and ongoing administration of employee benefits and records.
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Time Clock (Hardware) | HCM |
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2024 | 2024 |
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Avara Foods ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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| MTech Systems, a Munters Company. | Legacy | Mtech Amino | Agriculture ERP | ERP Services and Operations | n/a | 2004 | 2004 |
In 2004 Avara Foods implemented Mtech Amino from MTech Systems, a Munters Company, as its Agriculture ERP to centralize field data and operational workflows. The initial deployment established Mtech Amino as the company wide data management and precision farming platform used to consolidate previously paper based and spreadsheet driven processes.
Mtech Amino was configured to deliver centralized data capture, farm to fork traceability reporting, broiler settlement processing, scheduling and remote access for field crews. The implementation emphasized audit ready reports and ad hoc reporting, enabling users to query traceability points such as feed supplier, delivery and composition, and to calculate accurate settlements for broiler managers.
Operational use spans broiler managers and operational teams who rely on Mtech Amino for settlements, decision support and compliance reporting for supermarkets and certification bodies. Mobile accessibility was enabled so staff on the road can access schedules and data from phones, which became especially important for remote scheduling during COVID, and the platform supports collaborative access to a single database rather than isolated spreadsheets.
Governance and process change focused on removing paper workflows and centralizing data to improve collaboration and auditability, with vendor support used for ongoing updates and issue resolution. Avara Foods reports that moving from paper to digital with Mtech Amino saved hundreds of hours per week and made farm to fork traceability and rapid reporting materially feasible.
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Enterprise Asset Management | ERP Services and Operations |
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2023 | 2024 |
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Food and Beverage ERP | ERP Services and Operations |
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2019 | 2019 |
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Avara Foods Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Process Mining | Analytics and BI |
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2019 | 2019 |
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Avara Foods Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Collaboration | Collaboration |
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2018 | 2018 |
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Avara Foods Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Document Management | Content Management |
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2021 | 2021 |
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Document Management | Content Management |
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2021 | 2021 |
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Web Content Management | Content Management |
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2018 | 2018 |
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Avara Foods SCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Order Management | SCM |
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2020 | 2020 |
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Supply Chain Management | SCM |
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2020 | 2021 |
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Avara Foods TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Treasury Management | TRM |
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2020 | 2020 |
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Avara Foods IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2018 | 2018 |
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Application Hosting and Computing Services | IaaS |
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2018 | 2018 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Avara Foods CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2018 | 2018 |
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IT Decision Makers and Key Stakeholders at Avara Foods
| First Name | Last Name | Title | Function | Department | Phone | |
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CEO | CXO | Finance | |
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Head of IT | Director | IT | |
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Head of IS Transformation | Director | Finance | |
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Interim Financial Controller | Director | Finance | |
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Head of Technology | Director | IT | |
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Procurement Administrator | Manager | Procurement | |
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IT Project Manager | Manager | IT | |
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Head of Finance | Director | Finance | |
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Accounts Receivable Manager | Manager | Finance | |
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Accounts Payable Manager | Manager | Finance | |
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Procurement Category Lead | Manager | Procurement | |
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Head of Reporting and Commodity Finance | Director | Finance | |
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Head of HR | Director | HR | |
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Head of HR | Director | HR | |
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Management Accountant | Manager | Finance | |
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Head of Finance - Agriculture | Director | HR | |
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IT Systems Manager MTECH | Manager | IT | |
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Chief Operating Officer | CXO | Operations | |
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Contract Production Manager - Broilers | Manager | Operations | |
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Chicken Agriculture Business Partner | Director | Operations | |
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Agriculture Director | Director | Operations | |
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Head Of HR | Director | HR | |
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Head of People Services | Director | HR | |
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Human Resources Manager | Manager | HR | |
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Human Resources Manager | Manager | HR | |
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Recruitment Officer | Director | HR | |
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Finance Business Partner - Systems | Director | Finance | |
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Enterprise Architect | Manager | IT | |
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ERP Functional Specialist | Non Manager | IT | |
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Systems Development Manager | Manager | IT | |
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Apps Being Evaluated by Avara Foods Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Avara Foods IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Avara Foods digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Avara Foods Technographics
Avara Foods is a Consumer Packaged Goods organization based in United Kingdom,
with around 6000 employees and annual revenues of $1.78 billion.
Avara Foods operates a diverse technology stack with applications such as
Oracle Fusion Cloud Financials Accounts Payable, Mitrefinch Payroll and Mtech Amino,
covering areas like AP Automation, Payroll and Agriculture ERP.
Avara Foods has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Oracle, Advance Systems and MTech Systems, a Munters Company..
Avara Foods recently adopted applications including
OneAdvance Smart Biometric Clock T2 in 2024, Oracle Fusion Cloud Financials Accounts Payable in 2023 and Oracle Fusion Cloud Financials Accounts Receivable in 2023,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Avara Foods’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Avara Foods’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Avara Foods technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.