Mumbai, 400 051,
India
Avendus Capital Technographics
Avendus Capital Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Avendus Capital and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 604 Avendus Capital employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Avendus Capital has purchased the following applications: Cisco Webex Meetings for Audio Video and Web Conferencing in 2017, Telerik Sitefinity CMS for Web Content Management in 2011, Unless Customer Recognition for Marketing Analytics in 2017 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Avendus Capital is running and its propensity to invest more and deepen its relationship with Cisco Systems , Microsoft , Facebook or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Avendus Capital revenues, which have grown to $130.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Avendus Capital intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Avendus Capital Tech Stack and Enterprise Applications
Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Cisco Systems | Legacy | Cisco Webex Meetings | Audio Video and Web Conferencing | Collaboration | n/a | 2017 | 2017 |
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Collaboration | Collaboration |
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2015 | 2015 |
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Collaboration | Collaboration |
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2017 | 2017 |
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Collaboration | Collaboration |
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2022 | 2022 |
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Progress Software | Legacy | Telerik Sitefinity CMS | Web Content Management | Content Management | n/a | 2011 | 2011 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Unless | Legacy | Unless Customer Recognition | Marketing Analytics | CRM | n/a | 2017 | 2017 |
In 2017, Avendus Capital implemented Unless Customer Recognition as a website-level deployment. Unless Customer Recognition was used as a Marketing Analytics application to identify returning visitors and support behavioral profiling on the Avendus public site.
The deployment was instrumented via client-side JavaScript tagging to capture page views and discrete events, enabling visitor recognition, anonymous to known user mapping, profile enrichment, and behavioral segmentation consistent with Marketing Analytics capabilities. Configuration emphasized sessionization rules, identifier persistence, and rule-based segment definitions to support personalization and campaign targeting workflows.
Operational coverage was focused on the Avendus website and the digital marketing and analytics functions, with visitor signals surfaced to marketing teams for content personalization and campaign orchestration. Integrations were implemented at the web layer, with the Unless Customer Recognition script emitting normalized event data into existing analytics pipelines and tag management flows.
Governance and rollout were driven by the digital marketing organization, which established segmentation logic, tagging standards, and privacy controls for visitor recognition data. The implementation favored configuration-driven segmentation and web instrumentation over deep backend rewrites, keeping scope concentrated on marketing analytics instrumentation and site personalization.
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Application Hosting and Computing Services | IaaS |
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2016 | 2016 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Identity and Access Management (IAM) | CyberSecurity |
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2023 | 2023 |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2021 | 2021 |
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Secure Web Gateways (SWG) | CyberSecurity |
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2013 | 2013 |
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IT Decision Makers and Key Stakeholders at Avendus Capital
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Avendus Capital Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||