Avid Technology
75 Network Drive,
Burlington, 1803, MA,
United States
Burlington, 1803, MA,
United States
1 978-640-6789
Professional Services
Avid Technology Technographics
Avid Technology Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Avid Technology and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 1485 Avid Technology employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Avid Technology has purchased the following applications: FastSpring Merchant of Record for Subscription and Recurring Billing, Payment Processing, Tax Management in 2025, Infinite BrassRing ( Formerly IBM Kenexa BrassRing ) for Applicant Tracking System in 2014, Drift AI Chatbot for Chatbots and Conversational AI in 2016 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Avid Technology is running and its propensity to invest more and deepen its relationship with FastSpring , Infinite Computer Solutions , Drift or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Avid Technology revenues, which have grown to $465.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Avid Technology intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Avid Technology Tech Stack and Enterprise Applications
Avid Technology ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| FastSpring | Legacy | FastSpring Merchant of Record | Subscription and Recurring Billing, Payment Processing, Tax Management | ERP | n/a | 2025 | 2025 |
In 2025, Avid engaged FastSpring Merchant of Record as its Merchant of Record and global payments partner to address failures in its payments provider and preserve subscription renewals, billing, and tax handling across regions. Avid implemented FastSpring Merchant of Record for Subscription and Recurring Billing,Payment Processing,Tax Management in an urgent enterprise deployment with a three week go live in early 2025, covering a US headquartered company with global customers.
The implementation configured FastSpring Merchant of Record to assume subscription lifecycle management and recurring billing orchestration, payment processing, and tax management responsibilities. Configuration work focused on billing schedule alignment, automated recurring invoice generation, hosted checkout and payment routing, and region specific tax calculation and remittance workflows consistent with the Subscription and Recurring Billing,Payment Processing,Tax Management category.
Operational connections centered on finance and subscription operations to preserve continuity of renewals and collections while maintaining global tax handling across regions. The deployment centralized Merchant of Record functions for billing and tax governance, establishing operational ownership between finance and subscription teams and defining transaction reconciliation and reporting touch points.
The accelerated three week go live in early 2025 preserved revenue continuity for finance and subscription operations and maintained subscription renewals and cross border tax handling during cutover. FastSpring Merchant of Record now serves as Avids enterprise payment and tax backbone, reducing exposure to failures in the payments provider and stabilizing subscription billing operations.
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Avid Technology HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Infinite Computer Solutions | Legacy | Infinite BrassRing ( Formerly IBM Kenexa BrassRing ) | Applicant Tracking System | HCM | n/a | 2014 | 2014 |
In 2014, Avid deployed Infinite BrassRing ( Formerly IBM Kenexa BrassRing ) as their Applicant Tracking System on the public careers site to centralize online hiring activity. The implementation uses the BrassRing career portal URL to route external candidates into the Infinite BrassRing interface for job search and application submission.
Configured as a web-integrated Applicant Tracking System, Infinite BrassRing provides requisition management, candidate profiles and resume parsing, workflow-driven screening and interview scheduling consistent with standard ATS capabilities. The system centralizes applicant records and supports job posting and candidate search directly from the embedded careers page.
Operational ownership is with talent acquisition and HR, supporting recruiting and hiring processes across Avids professional services organization. Governance is implemented through role based access and configured approval workflows to align hiring manager, recruiter and HR tasks within the Applicant Tracking System.
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Avid Technology AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Drift | Legacy | Drift AI Chatbot | Chatbots and Conversational AI | AI-Powered Application | n/a | 2016 | 2017 |
In 2016, Avid implemented Drift AI Chatbot on its public website to provide conversational engagement for site visitors. The deployment centers on Drift AI Chatbot within the Chatbots and Conversational AI category and is positioned on the customer facing web channel to capture inquiries and route conversations prior to human intervention.
The implementation configures core conversational capabilities common to the category, including natural language driven responses, intent classification based routing, session based lead capture, and scripted playbooks for common pre sales and support inquiries. Drift AI Chatbot is implemented as an embedded web chat interface, with flows and response logic tailored to common media production and professional services questions.
Operational coverage is limited to the company website where customer and prospect traffic initiates interaction, impacting marketing, sales development, and customer support workflows. The deployment scope is focused on web channel engagement rather than internal collaboration or back office automation.
Governance and operational ownership align with digital channels and revenue teams, with message and flow ownership maintained by marketing and support stakeholders, and escalation paths defined for handoff to sales or support agents. Configuration management centers on conversation playbook updates and monitoring of chat transcripts for iterative tuning of Drift AI Chatbot responses.
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Avid Technology Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Audio Video and Web Conferencing | Collaboration |
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2015 | 2019 |
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Audio Video and Web Conferencing | Collaboration |
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2019 | 2020 |
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Collaboration | Collaboration |
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2020 | 2021 |
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Avid Technology Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Enterprise Content Management | Content Management |
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2019 | 2021 |
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Web Content Management | Content Management |
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2019 | 2021 |
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Avid Technology CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Account Based Marketing | CRM |
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2018 | 2018 |
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Customer Experience | CRM |
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2019 | 2021 |
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Data Management Platform | CRM |
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2015 | 2019 |
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Data Management Platform | CRM |
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2017 | 2020 |
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Data Management Platform | CRM |
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2015 | 2016 |
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Digital Advertising Platform | CRM |
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2018 | 2017 |
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Digital Advertising Platform | CRM |
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2021 | 2018 |
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Digital Advertising Platform | CRM |
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2020 | 2020 |
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Marketing Analytics | CRM |
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2017 | 2021 |
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Marketing Analytics | CRM |
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2016 | 2018 |
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Marketing Analytics | CRM |
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2016 | 2019 |
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Marketing Analytics | CRM |
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2017 | 2016 |
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Marketing Automation | CRM |
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2016 | 2016 |
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Marketing Automation | CRM |
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2015 | 2018 |
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Marketing Automation | CRM |
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2015 | 2015 |
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Marketing Automation | CRM |
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2017 | 2020 |
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Marketing Automation | CRM |
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2015 | 2019 |
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Marketing Automation | CRM |
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2016 | 2018 |
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Partner Relationship Management | CRM |
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2015 | 2019 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2015 |
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Avid Technology ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Performance Management | ITSM |
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2018 | 2018 |
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Application Performance Management | ITSM |
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2015 | 2021 |
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IT Service Management | ITSM |
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2019 | 2021 |
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Avid Technology SPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Incentive Compensation Management | SPM |
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2017 | 2017 |
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Avid Technology TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Governance, Risk and Compliance | TRM |
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2019 | 2015 |
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Governance, Risk and Compliance | TRM |
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2019 | 2016 |
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Avid Technology PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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iPaaS (Integration Platform as a Service) | PaaS |
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2021 | 2021 |
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Avid Technology IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2017 | 2018 |
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Application Hosting and Computing Services | IaaS |
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2016 | 2017 |
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Application Hosting and Computing Services | IaaS |
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2023 | 2023 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2016 | 2017 |
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Content Delivery Network | IaaS |
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2023 | 2023 |
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Avid Technology CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Identity and Access Management (IAM) | CyberSecurity |
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2021 | 2021 |
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Identity and Access Management (IAM) | CyberSecurity |
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2022 | 2022 |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2021 | 2015 |
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IT Decision Makers and Key Stakeholders at Avid Technology
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Avid Technology Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Avid Technology IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Avid Technology digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Avid Technology Technographics
Avid Technology is a Professional Services organization based in United States,
with around 1485 employees and annual revenues of $465.0 million.
Avid Technology operates a diverse technology stack with applications such as
FastSpring Merchant of Record, Infinite BrassRing ( Formerly IBM Kenexa BrassRing ) and Drift AI Chatbot,
covering areas like Subscription and Recurring Billing, Payment Processing, Tax Management, Applicant Tracking System and Chatbots and Conversational AI.
Avid Technology has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as FastSpring, Infinite Computer Solutions and Drift.
Avid Technology recently adopted applications including
FastSpring Merchant of Record in 2025, Lumen Cloud (ex CenturyLink) in 2023 and Lumen CDN in 2023,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Avid Technology’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Avid Technology’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Avid Technology technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.