Makati, 1227,
Philippines
Avon Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Avon and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 190 Avon employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Avon has purchased the following applications: 4screens Youengage for Collaboration in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Avon is running and its propensity to invest more and deepen its relationship with 4screens or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Avon revenues, which have grown to $59.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Avon intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| 4screens | Legacy | 4screens Youengage | Collaboration | Collaboration | n/a | 2019 | 2019 |
In 2019, Avon implemented 4screens Youengage as a Collaboration application to run interactive quizzes that bridge marketing and sales. The 4screens Youengage implementation centered on a youengage quiz module configured for school item targeting and real time promotional campaigns, with outcome call to action flows routing users directly to Avon Philippines purchase pages to create a marketing to sales conversion path.
The deployment used the 4screens Youengage quiz capability for content authoring, outcome driven CTAs, and campaign orchestration, integrating the interactive quiz front end with Avon purchase page URLs to preserve conversion continuity. Operational ownership focused on marketing and sales teams executing localized promotions in the Philippines, with campaign templates, content control, and real time scoring inferred as standard workflow elements for quiz driven engagement. Governance emphasized CTA routing rules and campaign content approval to maintain consistent purchase page behavior and user experience, illustrating a Collaboration application use case where 4screens Youengage supports direct marketing to sales handoff.
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