New York, 10001, NY,
United States
Ayatana Xp Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Ayatana Xp and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 30 Ayatana Xp employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Ayatana Xp has purchased the following applications: Microsoft 365 for Collaboration in 2016, Vimeo Online Video Editor for Video Editing in 2020, Brandscopic Campaign Management for Campaign Management in 2025 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Ayatana Xp is running and its propensity to invest more and deepen its relationship with Microsoft , Salesforce , Vimeo or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Ayatana Xp revenues, which have grown to $12.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Ayatana Xp intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2016 | 2016 |
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Collaboration | Collaboration |
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2024 | 2024 |
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Vimeo | Legacy | Vimeo Online Video Editor | Video Editing | Content Management | n/a | 2020 | 2020 |
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Web Content Management | Content Management |
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2017 | 2017 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Brandscopic | Legacy | Brandscopic Campaign Management | Campaign Management | CRM | n/a | 2025 | 2025 |
In 2025, Ayatana Xp implemented Brandscopic Campaign Management to centralize recruitment, onboarding and program reporting for its US regional field activations. Brandscopic Campaign Management is classified in the Campaign Management category and functions as the primary scheduling, staffing and brand ambassador management tool for field marketing roles at Ayatana Xp.
Configuration emphasizes candidate sourcing and onboarding workflows, shift and schedule management, ambassador rosters and credentialed profile setup, reflecting core Campaign Management capabilities. The deployment is structured as a centralized operational console for field marketing, used during recruiter and hiring workflows and instrumented as a required profile setup step in onboarding activities.
Operational scope covers US experiential and field marketing activations and impacts recruiting, field operations and program reporting functions within Ayatana Xp. Governance is embedded in job requirements and onboarding checklists, with Brandscopic profile setup explicitly listed for field marketing roles, indicating the application is integrated into talent intake and activation operational processes.
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Tag Management | CRM |
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2023 | 2023 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2016 | 2016 |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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Domain Name System (DNS) | IaaS |
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2016 | 2016 |
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Domain Name System (DNS) | IaaS |
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2020 | 2020 |
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