Boston, 21165, MA,
United States
B Good Technographics
B Good Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by B Good and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 30 B Good employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that B Good has purchased the following applications: Sage Intacct for ERP Financial in 2024, Appfront for Restaurant Management in 2019, Google Workspace (Formerly Google G-Suite) for Collaboration in 2011 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems B Good is running and its propensity to invest more and deepen its relationship with Sage , Appfront , Google or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing B Good revenues, which have grown to $3.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for B Good intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
B Good Tech Stack and Enterprise Applications
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Sage | Legacy | Sage Intacct | ERP Financial | ERP Financial Management | n/a | 2024 | 2024 |
In 2024 B Good selected and deployed Sage Intacct as its new ERP Financial application, replacing a legacy financial system. The implementation centers on core financial management capabilities—general ledger, accounts payable/accounts receivable and financial reporting—to standardize and consolidate accounting across the 30-employee leisure and hospitality operator. The deployment leverages Sage Intacct’s cloud-native SaaS platform to centralize financial data and manage the company’s finance function.
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ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Appfront | Legacy | Appfront | Restaurant Management | ERP Services and Operations | n/a | 2019 | 2019 |
In 2019, B Good partnered with Appfront to deploy Appfront as a Mobile Ordering and Loyalty platform across its fast-casual restaurant footprint. The implementation focused on a branded mobile app and online ordering capabilities, with explicit emphasis on loyalty and marketing CRM functionality to support guest engagement and repeat business.
The Appfront implementation delivered discrete functional modules including a customer-facing branded mobile application, online ordering workflow, integrated loyalty program, and marketing/CRM tools for campaign management and redemption tracking. Deployment was executed for North America locations and targeted operational workflows in restaurant operations and marketing, aligning ordering flows with loyalty enrollment and promotional campaign delivery.
Rollout and operational results were documented in Appfront's case study, reporting rapid adoption within the first 60 days including more than 20,000 downloads and 16,000 mobile transactions, along with high campaign open rates and thousands of redemptions. The implementation therefore positioned B Good to centralize mobile ordering, loyalty enrollment, and CRM-driven marketing in a single application platform, using Appfront to connect guest engagement with store-level order processing and promotional fulfillment.
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2011 | 2011 |
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Collaboration | Collaboration |
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2018 | 2018 |
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Collaboration | Collaboration |
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2022 | 2022 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Customer Experience | CRM |
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2022 | 2022 |
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Customer Support | CRM |
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2017 | 2017 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Performance Management | ITSM |
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2023 | 2023 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Transactional Email | PaaS |
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2019 | 2019 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2018 | 2018 |
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Cloud Storage | IaaS |
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2019 | 2019 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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IT Decision Makers and Key Stakeholders at B Good
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by B Good Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||