Back to the Roots LLC
100 Webster, Suite 200,
Oakland, 94607, CA,
United States
Oakland, 94607, CA,
United States
1 510-922-9758
Consumer Packaged Goods
Back to the Roots LLC Technographics
Back to the Roots LLC Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Back to the Roots LLC and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 50 Back to the Roots LLC employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Back to the Roots LLC has purchased the following applications: Intuit Quickbooks Enterprise for ERP Financial in 2013, Google Workspace (Formerly Google G-Suite) for Collaboration in 2011, Shopify for eCommerce in 2017 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Back to the Roots LLC is running and its propensity to invest more and deepen its relationship with Intuit , Oracle , Amazon Web Services (AWS) or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Back to the Roots LLC revenues, which have grown to $5.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Back to the Roots LLC intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Back to the Roots LLC Tech Stack and Enterprise Applications
Back to the Roots LLC ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Intuit | Legacy | Intuit Quickbooks Enterprise | ERP Financial | ERP | x | 2013 | 2013 |
In 2013 Back to the Roots LLC implemented Intuit Quickbooks Enterprise as an ERP Financial solution to centralize its core accounting and finance operations. The deployment focused on establishing a single system of record for transactional finance activities across the small consumer packaged goods organization.
Intuit Quickbooks Enterprise was configured to support standard ERP Financial capabilities including general ledger, accounts payable, accounts receivable, bank reconciliation, and financial reporting. The implementation included setup of chart of accounts, invoice and vendor payment workflows, inventory valuation controls relevant to a product-centric business, and role based access to protect financial transactions.
Operational coverage extended to finance, accounting, and core operations teams with the application serving as the primary finance platform for sales billing and supplier payment processes. Governance work centered on formalizing month end close procedures, approval workflows for payables and receivables, and financial reporting cadence to support internal decision making.
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ERP Financial | ERP |
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2015 | 2015 |
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Payment Processing | ERP |
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2017 | 2017 |
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Payment Processing | ERP |
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2018 | 2018 |
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Payment Processing | ERP |
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2017 | 2017 |
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Payment Processing | ERP |
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2020 | 2020 |
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Subscription and Recurring Billing | ERP |
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2020 | 2020 |
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Back to the Roots LLC Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2011 | 2011 |
In 2011, Back to the Roots LLC implemented Google Workspace (Formerly Google G-Suite) as its primary Collaboration platform, and the implementation is referenced on the company website. The deployment provided core productivity tooling for a 50-employee Consumer Packaged Goods company headquartered in the United States. Google Workspace (Formerly Google G-Suite) functions as the central Collaboration application supporting corporate email, document collaboration, and calendaring for business operations.
The implementation uses standard Google Workspace capabilities, including Gmail for business email, Google Drive for centralized file storage, Google Docs and Sheets for collaborative document editing, and Google Calendar for scheduling and resource coordination. Configuration is consistent with domain-linked accounts managed through the Google Admin console, with user provisioning and group-based access controls appropriate for a small to mid sized organization. The narrative explicitly links the full application name Google Workspace (Formerly Google G-Suite) to these Collaboration capabilities.
Operational coverage appears company-wide, supporting core business functions such as marketing, operations, and finance for internal collaboration and external customer correspondence. The presence of Google Workspace artifacts on the public website indicates organization-managed email addresses and corporate identity tied to the application. No third party system integrations are specified in the source material.
Governance and administration are centered on the Google Admin console, using role based access controls, shared drive policies, and account lifecycle procedures to manage users and content. Rollout and day to day operations are aligned to standard Collaboration governance practices, with centralized administration and group based permissions to control document ownership and external sharing. Back to the Roots LLC, Google Workspace (Formerly Google G-Suite), Collaboration supports the companys corporate email, document collaboration, and scheduling business functions.
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Back to the Roots LLC eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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| Shopify | Legacy | Shopify | eCommerce | eCommerce | n/a | 2017 | 2017 |
In 2017 Back to the Roots LLC implemented Shopify for eCommerce on its public website. The implementation uses Shopify as the hosted storefront and administrative platform, consolidating product presentation, cart and checkout, and order management onto a single vendor-managed infrastructure.
Shopify is configured to support product catalog and SKU management, inventory tracking, product variants, promotional pricing and discount code capabilities, customer account management, and hosted content pages for brand and product storytelling. The company uses Shopify Admin workflows for order processing and fulfillment orchestration, and leverages Shopify payment and shipping configuration features to manage transaction capture and carrier rules without building custom checkout infrastructure.
Operational coverage centers on the company website in the United States and directly impacts merchandising, eCommerce operations, fulfillment, marketing, and customer service functions. Governance has been organized around centralized catalog management and standard order handling workflows within Shopify, with merchandising and fulfillment processes executed through the platform to maintain consistency between storefront presentation and operational fulfillment.
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eCommerce | eCommerce |
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2019 | 2019 |
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Personalization and Product Recommendations | eCommerce |
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2020 | 2020 |
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Product Review Management | eCommerce |
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2018 | 2018 |
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Shipping Management | eCommerce |
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2015 | 2015 |
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Back to the Roots LLC CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Customer Engagement | CRM |
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2020 | 2020 |
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Customer Experience | CRM |
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2017 | 2017 |
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Customer Support | CRM |
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2021 | 2021 |
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Data Management Platform | CRM |
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2018 | 2018 |
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Data Management Platform | CRM |
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2020 | 2020 |
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Digital Advertising Platform | CRM |
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2012 | 2012 |
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Digital Advertising Platform | CRM |
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2020 | 2020 |
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Marketing Analytics | CRM |
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2017 | 2017 |
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Marketing Analytics | CRM |
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2019 | 2019 |
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Marketing Automation | CRM |
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2016 | 2016 |
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Back to the Roots LLC TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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AML, Fraud and Compliance | TRM |
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2020 | 2020 |
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Back to the Roots LLC PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2017 | 2017 |
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Transactional Email | PaaS |
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2023 | 2023 |
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Back to the Roots LLC IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2012 | 2012 |
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Content Delivery Network | IaaS |
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2012 | 2012 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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IT Decision Makers and Key Stakeholders at Back to the Roots LLC
| First Name | Last Name | Title | Function | Department | Phone | |
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Junior Financial Analyst | Manager | Finance | |
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Co-Founder | CXO | Finance | |
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Vice President of Operations | VP | Operations | |
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Director of Operations | Director | Finance | |
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Accounting Manager | Manager | Finance | |
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Apps Being Evaluated by Back to the Roots LLC Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Back to the Roots LLC IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Back to the Roots LLC digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Back to the Roots LLC Technographics
Back to the Roots LLC is a Consumer Packaged Goods organization based in United States,
with around 50 employees and annual revenues of $5.0 million.
Back to the Roots LLC operates a diverse technology stack with applications such as
Intuit Quickbooks Enterprise, Google Workspace (Formerly Google G-Suite) and Shopify,
covering areas like ERP Financial, Collaboration and eCommerce.
Back to the Roots LLC has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Intuit, Google and Shopify.
Back to the Roots LLC recently adopted applications including
Postie in 2023, Zendesk Service in 2021 and Google Pay in 2020,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Back to the Roots LLC’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Back to the Roots LLC’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Back to the Roots LLC technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.