AI Buyer Insights:

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Michelin, an e2open customer evaluated Oracle Transportation Management

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Michelin, an e2open customer evaluated Oracle Transportation Management

Balford Farms Tech Stack and Enterprise Applications

Balford Farms ERP Services and Operations
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
TELUS Legacy TELUS AFS Ignition ERP Distribution ERP ERP Services and Operations n/a 2007 2008
In 2007, Balford Farms implemented TELUS AFS Ignition ERP. The TELUS AFS Ignition ERP deployment targeted Distribution ERP requirements to unify inventory control, order-to-cash processing, purchasing and financial posting for the companys consumer packaged goods distribution operations. TELUS AFS Ignition ERP was configured with core distribution modules consistent with the Distribution ERP category, including inventory management, warehouse processing, sales order processing and general ledger alignment. Configuration emphasized role based access and transaction workflow automation to support a mid market operational footprint of approximately 120 employees, with settings adjusted for batch and lot-oriented CPG handling and routine procurement and replenishment workflows. A company level training program was implemented and trained all departments on use of the AFS ERP system, including end user role training and targeted superuser sessions. Training reinforced governance and operational process standardization for order management and inventory procedures, and established cross functional proficiency to support ongoing operational ownership and procedural adherence.
Balford Farms Collaboration
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Microsoft Legacy Microsoft 365 Collaboration Collaboration n/a 2020 2020
In 2020, Balford Farms implemented Microsoft 365 as its Collaboration platform. The deployment is centered on a Microsoft 365 cloud tenant delivering core collaboration services including Exchange Online for email, Microsoft Teams for meetings and chat, SharePoint Online for intranet and document libraries, and OneDrive for business file sync and personal storage. The Balford Farms website also surfaces Microsoft 365 references, indicating publicly exposed tenant or service assets tied to the implementation. This configuration positions Microsoft 365 to support corporate collaboration and productivity across the organization. Configuration and governance rely on centralized tenant administration with cloud identity and access controls provided by Azure Active Directory, enabling account provisioning, group based access, and security policy enforcement for Teams workspaces and SharePoint libraries. Functional capabilities implemented focus on document collaboration and co authoring, team communication and meeting orchestration, email and calendaring, and cloud file management, aligning Microsoft 365 Collaboration with day to day business functions for Balford Farms staff. The rollout targets company wide adoption across the employee base with standard collaboration, email, and file management workflows.
Balford Farms PaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
SMTP2GO Legacy SMTP2GO Transactional Email PaaS n/a 2017 2017
In 2017 Balford Farms began using SMTP2GO on their website to handle Transactional Email, positioning SMTP2GO as the primary engine for customer notification workflows. The implementation is centered on a cloud-hosted SMTP relay and API connectivity tied to the website backend, provisioning SMTP credentials and templated messages for order confirmations, shipment notifications, and account alerts. Functional capabilities observed include SMTP relay, email templating, delivery monitoring, bounce and complaint handling, and SMTP authentication to ensure reliable outbound message delivery. Operational scope is website-focused, supporting e-commerce checkout flows, customer service communications, and order operations, with configuration and template management centralized within the companys IT or operations function to govern sending, authenticated access, and deliverability oversight.
Balford Farms IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Application Hosting and Computing Services IaaS 2016 2016
Application Hosting and Computing Services IaaS 2020 2020
Balford Farms CyberSecurity
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Secure Email Gateways (SEGs) CyberSecurity 2019 2019

IT Decision Makers and Key Stakeholders at Balford Farms

First Name Last Name Title Function Department Email Phone
CEO CXO Finance
Director Commercial Operations Director Finance
CFO CXO Finance

Apps Being Evaluated by Balford Farms Executives

APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Balford Farms IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Balford Farms digital transformation priorities and AI adoption trends.
Date Company Status Vendor Product Category Market
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FAQ - APPS RUN THE WORLD Balford Farms Technographics
Balford Farms is a Consumer Packaged Goods organization based in United States, with around 120 employees and annual revenues of $12.0 million.
Balford Farms operates a diverse technology stack with applications such as TELUS AFS Ignition ERP, Microsoft 365 and SMTP2GO, covering areas like Distribution ERP, Collaboration and Transactional Email.
Balford Farms has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as TELUS, Microsoft and SMTP2GO.
Balford Farms recently adopted applications including Microsoft 365 in 2020, Microsoft Azure Cloud Services in 2020 and Sophos Email in 2019, highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Balford Farms’s key decision makers and IT executives, available to Premium subscribers.
Our research team continuously updates Balford Farms’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Balford Farms technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.