Lakeside, 92040, CA,
United States
Barona Resort & Casino Technographics
Barona Resort & Casino Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Barona Resort & Casino and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 2000 Barona Resort & Casino employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Barona Resort & Casino has purchased the following applications: Oracle Taleo Cloud Service for Recruiting, Applicant Tracking System in 2017, Crazy Egg for Marketing Analytics in 2014, Microsoft Azure Cloud Services for Application Hosting and Computing Services in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Barona Resort & Casino is running and its propensity to invest more and deepen its relationship with Oracle , Crazy Egg , Experiture or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Barona Resort & Casino revenues, which have grown to $800.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Barona Resort & Casino intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Barona Resort & Casino Tech Stack and Enterprise Applications
Barona Resort & Casino HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle Taleo Cloud Service | Recruiting, Applicant Tracking System | HCM | n/a | 2017 | 2017 |
In 2017, Barona Resort & Casino implemented Oracle Taleo Cloud Service as its Recruiting,Applicant Tracking System on the company careers website to centralize application intake and manage candidate pipelines for hiring and talent acquisition. Oracle Taleo Cloud Service is the operational locus for posting vacancies, capturing applicant submissions, and maintaining the applicant record repository used by recruiting teams.
The implementation emphasized career site integration, job requisition publishing, application capture, candidate workflow orchestration, and talent pool management within Oracle Taleo Cloud Service. The deployment leveraged the cloud SaaS architecture of Oracle Taleo Cloud Service to host job listings and accept applications directly from the public careers portal, enabling configurable screening and candidate routing consistent with ATS functionality.
Operational coverage focused on HR and Talent Acquisition activities supporting property operations, hospitality roles, and corporate functions across Barona Resort & Casino. Role based access controls and configured approval workflows were applied to manage requisition creation, candidate progression through interview stages, and hiring manager collaboration.
The public careers URL was configured to route applications into Oracle Taleo Cloud Service so recruiter queues and candidate records are centralized within the applicant tracking system. Governance concentrated on standardizing recruiting workflows and system driven orchestration of candidate status updates and communications using Oracle Taleo Cloud Service.
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Barona Resort & Casino CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Crazy Egg | Legacy | Crazy Egg | Marketing Analytics | CRM | n/a | 2014 | 2014 |
In 2014, Barona Resort & Casino implemented Crazy Egg on their website. Crazy Egg is used as the Marketing Analytics application to capture page level behavioral data across the Barona web presence, supporting digital marketing and user experience decision making.
The deployment of Crazy Egg focused on standard behavioral modules, including heatmaps, scroll maps, click tracking, and session recordings, with instrumented snapshots targeting promotional pages and booking flows. Implementation involved embedding the Crazy Egg tracking snippet into site templates and campaign landing pages to enable segmentation by traffic source and page type, and to produce time series snapshots for iterative analysis.
Captured insights from Crazy Egg are routed into operational workflows for marketing, digital analytics, and UX teams, informing content prioritization and hypothesis generation for A/B experiments. Governance centered on page tagging standards and snapshot schedules to maintain measurement consistency across the Barona Resort & Casino website.
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Marketing Automation | CRM |
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2020 | 2020 |
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Barona Resort & Casino IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft Azure Cloud Services | Application Hosting and Computing Services | IaaS | n/a | 2021 | 2021 |
In 2021, Barona Resort & Casino implemented Microsoft Azure Cloud Services for its public website. Barona Resort & Casino uses Microsoft Azure Cloud Services, classified as Application Hosting and Computing Services, to provide the web hosting and delivery layer that supports its online presence and customer-facing content.
The implementation leverages standard cloud compute and storage capabilities typical of Application Hosting and Computing Services, including scalable compute instances, object storage for web assets, content delivery optimization, and platform monitoring and logging. Configuration covers site hosting, SSL termination, load balancing and automated scaling, and operational telemetry to support availability and performance management.
Operational ownership resides with Barona IT and web operations teams, with the platform supporting marketing and customer engagement functions delivered through the website. Governance emphasizes cloud resource configuration, monitoring and content delivery policies to maintain site reliability and operational control.
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Content Delivery Network | IaaS |
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2011 | 2011 |
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Barona Resort & Casino CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Secure Email Gateways (SEGs) | CyberSecurity |
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2020 | 2020 |
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Web Application Firewalls (WAF) | CyberSecurity |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Barona Resort & Casino
| First Name | Last Name | Title | Function | Department | Phone | |
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Apps Being Evaluated by Barona Resort & Casino Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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