Singapore, 118222,
Singapore
Barramundi Asia Pte Ltd Technographics
Barramundi Asia Pte Ltd Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Barramundi Asia Pte Ltd and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 90 Barramundi Asia Pte Ltd employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Barramundi Asia Pte Ltd has purchased the following applications: Xero for ERP Financial in 2020, Google Workspace (Formerly Google G-Suite) for Collaboration in 2018, Intuit Mailchimp for Marketing Automation in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Barramundi Asia Pte Ltd is running and its propensity to invest more and deepen its relationship with Xero , Google , Intuit or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Barramundi Asia Pte Ltd revenues, which have grown to $10.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Barramundi Asia Pte Ltd intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Barramundi Asia Pte Ltd Tech Stack and Enterprise Applications
Barramundi Asia Pte Ltd ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Xero | Oracle NetSuite ERP | Xero | ERP Financial | ERP | n/a | 2020 | 2020 |
In 2020, Barramundi Asia Pte Ltd implemented Xero ERP Financial. The deployment targeted the retailer's core finance and accounting stack for the Singapore based company, centralizing ledger, payables, receivables and bank reconciliation functions into a single ERP Financial application.
The Xero implementation configured standard ERP Financial modules including general ledger, accounts payable, accounts receivable, bank feeds and financial reporting capabilities, aligned to a consolidated chart of accounts. Configuration activities included mapping company specific account structures and fiscal periods to Xero's reporting model and establishing automated bookkeeping workflows consistent with small to mid market finance operations.
Data migration and integration were executed from Oracle NetSuite ERP using NetSuite APIs to extract transactional and master data into Xero. The migration approach used API based extraction and staged reconciliation to validate opening balances, supplier records, customer ledgers and historical transactions prior to final cutover.
Operational ownership remained with finance and accounting, with governance focused on reconciliation controls, journal approval workflows and monthly close orchestration within Xero. The rollout emphasized configuration governance and process mapping to align day to day financial operations to the Xero ERP Financial platform.
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Barramundi Asia Pte Ltd Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2018 | 2018 |
In 2018, Barramundi Asia Pte Ltd deployed Google Workspace (Formerly Google G-Suite) as its Collaboration platform. The implementation uses Google Workspace core services including Gmail, Google Calendar, Google Drive, Docs, Sheets, Slides, and Google Meet to support day to day communications and document collaboration. Barramundi Asia is using Google Workspace on their website for visible communication and contact workflows, reflecting a cloud hosted SaaS deployment and centralized domain management. Google Workspace (Formerly Google G-Suite) is referenced on the company site, indicating organization wide adoption of browser based productivity tools.
Google Workspace administration follows a centralized cloud admin model, leveraging the Google Admin console to manage users, groups, and access controls for approximately 90 employees. Functional coverage includes retail operations, sales, and corporate back office, enabling email and calendar management, shared drive document governance, and virtual meeting capabilities. Governance is aligned with standard Collaboration category controls, with domain level account provisioning, group based access, and policy driven security settings to support day to day business workflows.
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Barramundi Asia Pte Ltd CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Intuit | Legacy | Intuit Mailchimp | Marketing Automation | CRM | n/a | 2019 | 2019 |
In 2019 Barramundi Asia Pte Ltd implemented Intuit Mailchimp as its Marketing Automation solution on its public website. The Intuit Mailchimp implementation is focused on email campaign management, subscriber list creation, embedded web signup forms, template-driven messaging and basic automation workflows, enabling the marketing function to manage customer engagement and promotional email flows.
Integration is concentrated on Barramundi Asia's website where Intuit Mailchimp captures site leads and subscription consent for the marketing team in Singapore. Operational governance centers on list segmentation, consent capture through embedded forms, campaign scheduling and template management, aligning ongoing email marketing operations with the companys marketing and e-commerce activities.
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Barramundi Asia Pte Ltd PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Transactional Email | PaaS |
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2020 | 2020 |
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Transactional Email | PaaS |
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2020 | 2020 |
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Barramundi Asia Pte Ltd IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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IT Decision Makers and Key Stakeholders at Barramundi Asia Pte Ltd
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
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Sales and Marketing Manager | Manager | Marketing | |
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Chief Technology Officer | CXO | IT | |
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Chief Marketing Officer | CXO | Marketing | |
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Apps Being Evaluated by Barramundi Asia Pte Ltd Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||