Bristol, BS30 8TY,
United Kingdom
Barrettine Group Technographics
Barrettine Group Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Barrettine Group and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 90 Barrettine Group employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Barrettine Group has purchased the following applications: Sage Business Cloud X3 (ex Sage ERP X3) for ERP Financial in 2017, Microsoft 365 for Collaboration in 2018, SendinBlue for Marketing Automation in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Barrettine Group is running and its propensity to invest more and deepen its relationship with Sage , Microsoft , Brevo or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Barrettine Group revenues, which have grown to $26.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Barrettine Group intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Barrettine Group Tech Stack and Enterprise Applications
Barrettine Group ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Sage | Sage 500 ERP (formerly MAS 500) | Sage Business Cloud X3 (ex Sage ERP X3) | ERP Financial | ERP | Datel | 2017 | 2017 |
In 2017, Barrettine Group implemented Sage Business Cloud X3 (ex Sage ERP X3) as its ERP Financial platform, replacing Sage 500 ERP formerly MAS 500. The project established a consolidated financial system for the manufacturer, aligning accounting ledgers with inventory valuation and purchasing workflows under the ERP Financial application.
Implementation focused on core financial management capabilities common to the ERP Financial category, including general ledger, accounts payable, accounts receivable, inventory cost tracking and purchase to pay and order to cash process alignment. Configuration work emphasized transaction-level financial control and inventory-finance reconciliation to support manufacturing cost visibility and statutory accounting for the United Kingdom entity.
Datel served as the systems integrator and ongoing support provider, delivering implementation services and post go live support for Barrettine Group. Governance and operational ownership rested with finance and operations teams, with Datel responsible for application support, maintenance and system updates for the Sage Business Cloud X3 environment.
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Barrettine Group Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2018 | 2018 |
In 2018, Barrettine Group deployed Microsoft 365 to provide Collaboration capabilities across its organization. Their public website metadata indicates Microsoft 365 is used on their website, confirming an external-facing presence alongside internal adoption.
The Microsoft 365 deployment at Barrettine Group centers on core collaboration and productivity services typical of the application suite, including hosted email, SharePoint Online document management, Teams for synchronous collaboration, and OneDrive file sync and storage. Implementation scope aligns with corporate functions across the 90-employee UK manufacturing business, supporting internal communications, document workflows, and content published or consumed via the company website. Governance is structured around centralized identity and access management and standardized user provisioning and access policies consistent with Collaboration platform practices, enabling unified collaboration, secure file sharing, and controlled external-facing integration with Barrettine Group website resources.
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Barrettine Group CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Brevo | Legacy | SendinBlue | Marketing Automation | CRM | n/a | 2019 | 2019 |
In 2019, Barrettine Group implemented SendinBlue on its website. SendinBlue was deployed as a Marketing Automation solution to manage on-site subscription flows and outbound email communications for Barrettine Group's UK product portfolio.
The implementation centers on web-embedded subscription forms and email campaign management, using SendinBlue's Marketing Automation capabilities such as contact list segmentation, template-driven campaign creation, automated welcome and nurture sequences, and engagement tracking. Configuration emphasizes reusable templates and workflow automation to standardize marketing communications and to instrument email performance against site-driven leads.
Operational ownership is concentrated in the company's marketing function, scaled to Barrettine Group's size of approximately 90 employees, with deployment scoped to marketing and customer communications rather than company-wide systems. Governance focuses on campaign approval workflows, centralized contact list management, and consent capture on the website to maintain consistent messaging and subscriber controls. Barrettine Group SendinBlue Marketing Automation is implemented as the core web-linked email and lead-capture mechanism for the organization.
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IT Decision Makers and Key Stakeholders at Barrettine Group
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
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Group Financial Director | Director | Finance | |
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Managing Director | Director | Finance | |
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Apps Being Evaluated by Barrettine Group Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||