Basefarm Technographics
Basefarm Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Basefarm and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 183 Basefarm employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Basefarm has purchased the following applications: Microsoft 365 for Collaboration in 2018, Jabmo B2B Marketing Platform for Account Based Marketing in 2019, Atlassian Jira Service Desk for IT Service Management in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Basefarm is running and its propensity to invest more and deepen its relationship with Microsoft , Salesforce , Jabmo or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Basefarm revenues, which have grown to $27.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Basefarm intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Basefarm Tech Stack and Enterprise Applications
Basefarm Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2018 | 2018 |
In 2018, Basefarm implemented Microsoft 365 to deliver enterprise Collaboration capabilities across the organization. Microsoft 365 is explicitly referenced on Basefarm's public website as part of their collaboration and productivity footprint, establishing the application as a central cloud collaboration layer for employees.
The implementation leverages Microsoft 365 collaboration capabilities such as Exchange Online for corporate email, SharePoint for intranet and document and content management, Teams for real time communication and meetings, and OneDrive for personal file storage and synchronization. Architectural behavior aligns with a tenant based cloud deployment model, with centralized tenant administration, identity and access management for user provisioning and role based access, and document governance and retention controls to manage information lifecycle. The deployment supports business functions focused on internal communications, document collaboration and knowledge management, and is surfaced publicly through the company website as part of Basefarm Microsoft 365 Collaboration usage.
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Collaboration | Collaboration |
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2022 | 2022 |
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Basefarm CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Jabmo | Legacy | Jabmo B2B Marketing Platform | Account Based Marketing | CRM | n/a | 2019 | 2019 |
In 2019, Basefarm implemented Jabmo B2B Marketing Platform on its website. The Jabmo B2B Marketing Platform is deployed to run Account Based Marketing activities across Basefarm's public web properties, supporting marketing and demand generation functions with account-centric engagement capture. The implementation is oriented toward surfacing account-level signals for marketing and sales alignment on the website.
Configuration centered on common Account Based Marketing capabilities, including account identification and profiling, web intent and behavioral tracking, on-site personalization of content, campaign orchestration, and engagement analytics provided through the Jabmo B2B Marketing Platform. Operational ownership sits with marketing and marketing operations, who manage segmentation, content targeting, and phased rollout across site sections, while the platform is instrumented on the website to feed account engagement workflows and reporting.
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Customer Experience | CRM |
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2022 | 2022 |
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Customer Experience | CRM |
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2016 | 2016 |
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Marketing Analytics | CRM |
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2016 | 2016 |
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Marketing Analytics | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2016 | 2016 |
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Marketing Automation | CRM |
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2018 | 2018 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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Tag Management | CRM |
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2016 | 2016 |
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Tag Management | CRM |
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2016 | 2016 |
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Basefarm ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Atlassian | Legacy | Atlassian Jira Service Desk | IT Service Management | ITSM | n/a | 2019 | 2019 |
In 2019, Basefarm implemented Atlassian Jira Service Desk. The deployment exposes Atlassian Jira Service Desk as a customer-facing service portal on their website and anchors their IT Service Management posture for external request intake and incident ticketing.
Configuration focused on core IT Service Management capabilities, including configured request types, queue management, SLA tracking, automation rules for routing and escalation, and role-based access controls to support IT support and service operations. Governance and workflow changes centralized ticket intake through the web portal, standardizing service request and incident handling processes across the support organization.
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Basefarm IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Network Management and Monitoring | IaaS |
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2016 | 2016 |
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IT Decision Makers and Key Stakeholders at Basefarm
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by Basefarm Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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