AI Buyer Insights:

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● Habib Bank, an Finastra Misys FusionBanking Equation customer evaluated FIS Core Banking

● Ahold Delhaize USA, an Oracle Retail Merchandising customer evaluated SAP Retail Management

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● First Citizens Bank, a Fiserv Signature Bank Platform customer evaluated FIS Core Banking

● Ivy Tech Community College, a RNL ScaleFunder customer evaluated Virtuous CRM

● Harvard University, an Oracle PeopleSoft HCM customer evaluated Oracle Cloud HCM

● City of Fresno, an Oracle PeopleSoft ERP customer evaluated Oracle Cloud ERP

● City of Richmond, VA, an Oracle E-Business Suite customer evaluated Tyler Munis ERP

● Washington State University, a Workday Time customer evaluated UKG Pro Timekeeping

● Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

● BDO Unibank, a Finastra Misys Opics customer evaluated ION IT2 Treasury

● Sunflower Bank, a Fiserv Signature Bank customer evaluated FIS Horizon

● Synovus Bank, a Q2 Digital Banking customer evaluated Apiture Digital Banking

● Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

● TJX Companies, an Oracle E-Business Suite customer evaluated Workday Financial

● Pacific Coast Producers, an Oracle JD Edwards EnterpriseOne customer evaluated SAP S/4HANA Cloud

● Indiana University, an Oracle PeopleSoft Global Payroll customer evaluated Workday Payroll

● Albertsons, a Procurant One customer evaluated Oracle Procurement Cloud

● Coles Supermarkets, an Oracle Retek POS customer evaluated NCR Voyix Counterpoint

● Marriott International, an Oracle PeopleSoft ERP customer evaluated Microsoft Dynamics 365 Business Central

● Habib Bank, an Finastra Misys FusionBanking Equation customer evaluated FIS Core Banking

● Ahold Delhaize USA, an Oracle Retail Merchandising customer evaluated SAP Retail Management

● Florida State University, an Oracle PeopleSoft HCM customer evaluated Workday HCM

● Department Of Homeland Security, an Oracle E-Business Suite customer evaluated SAP S/4HANA Cloud

● Michelin, an e2open customer evaluated Oracle Transportation Management

● Adelphi University, an ADP Enterprise eTIME customer evaluated Workday Time and Attendance

● First Horizon Bank, an nCino Loan Origination customer evaluated FIS Commercial Loan Servicing

● Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

● JLG Industries, an Oracle JD Edwards EnterpriseOne customer evaluated Oracle Cloud ERP

● Southern Company, a Hitachi Ventyx FocalPoint customer evaluated AVEVA PI System

● Printpack, an Oracle JD Edwards EnterpriseOne customer evaluated Oracle Cloud ERP

● Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

● Fluke Corporation, an Oracle E-Business Suite customer evaluated SAP S/4 HANA

● MECCA Australia, a Microsoft Dynamics NAV customer evaluated SAP S/4HANA

● Hendrick Automotive, an Oracle NetSuite Procurement customer evaluated Coupa Procurement

● Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

● California Polytechnic State University, an Oracle PeopleSoft ERP customer evaluated Oracle Cloud ERP

● Hong Kong Polytechnic University (PolyU) , an Oracle E-Business Suite customer evaluated SAP S/4 HANA

● Zurich Insurance Group, a Guidewire ClaimCenter customer evaluated Duck Creek Claims

● ASGC Group, an Oracle E-Business Suite customer evaluated Oracle Cloud ERP

● Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

● Travelers, an Exterro Zapproved ZDiscovery customer evaluated LexisNexis CounselLink

● Becker Industrie, a Microsoft Dynamics AX customer evaluated Microsoft Dynamics 365 F&O

● Deutsche Rentenversicherung Bund, a SAP S/4 HANA HCM customer evaluated SAP SuccessFactors Employee Central

● First Citizens Bank, a Fiserv Signature Bank Platform customer evaluated FIS Core Banking

● Ivy Tech Community College, a RNL ScaleFunder customer evaluated Virtuous CRM

● Harvard University, an Oracle PeopleSoft HCM customer evaluated Oracle Cloud HCM

● City of Fresno, an Oracle PeopleSoft ERP customer evaluated Oracle Cloud ERP

● City of Richmond, VA, an Oracle E-Business Suite customer evaluated Tyler Munis ERP

● Washington State University, a Workday Time customer evaluated UKG Pro Timekeeping

● Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Basemakers
Location
600 Congress Ave FL 14,
Austin, 78701, TX,
United States
Website
https://www.basemakers.com/
Phone
1 512-364-0701
Artw industry
Retail
Employee
Revenue

Basemakers Technographics

Basemakers Software Purchases and Digital Transformation Initiatives

Discover the latest software purchases and digital transformation initiatives being undertaken by Basemakers and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 120 Basemakers employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.

During our research, we have identified that Basemakers has purchased the following applications: Lever by Employ for Applicant Tracking System in 2019, Repsly Area Manager for Field Service Management in 2015, Google Workspace (Formerly Google G-Suite) for Collaboration in 2015 and the related IT decision-makers and key stakeholders.

Our database provides customer insight and contextual information on which enterprise applications and software systems Basemakers is running and its propensity to invest more and deepen its relationship with Employ , Repsly , Google or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.

We have been analyzing Basemakers revenues, which have grown to $28.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Basemakers intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.

Basemakers Data, Technology Stack, and Enterprise Applications
HCM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Employ Legacy Lever by Employ Applicant Tracking System HCM n/a 2019 2019
ERP Services and Operations
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Repsly Legacy Repsly Area Manager Field Service Management ERP Services and Operations n/a 2015 2015
In 2015, Basemakers implemented Repsly Area Manager to run retail execution and merchandising operations across the United States, using Repsly Area Manager as a Field Service Management application to centralize store-level activity and visibility. The deployment established a standardized mobile-driven workflow to capture merchandising conditions and manager inputs at point of service across Basemakers retail accounts. Deployed modules included manager consoles and territory reporting as referenced in the case study, with the implementation extending to mobile field data capture, visit scheduling and store-level dashboards consistent with Field Service Management workflows. Configuration emphasized territory hierarchies and manager-facing reporting to support district management, allowing field supervisors to monitor compliance, merchandising execution and visit cadence through consolidated consoles. Operational integration merged captured field data with syndicated analytics to produce unified store-level visibility, enabling merchandising, retail operations and sales management to act on consolidated performance signals. Governance shifted toward manager console driven coordination, reducing manual work for managers, and the rollout produced reported sales lifts of approximately 100 percent in supported stores as well as reduced manual administrative effort for managers.
Retail Management ERP Services and Operations 2015 2015
Collaboration
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Google Legacy Google Workspace (Formerly Google G-Suite) Collaboration Collaboration n/a 2015 2015
Collaboration Collaboration 2015 2015
Collaboration Collaboration 2024 2024
Content Management
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Web Content Management Content Management 2015 2015
Web Content Management Content Management 2016 2016
CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Sales Automation, CRM, Sales Engagement CRM 2025 2025
Tag Management CRM 2021 2021
PaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Apps Development PaaS 2020 2020
IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Application Hosting and Computing Services IaaS 2015 2015
Application Hosting and Computing Services IaaS 2022 2022
Content Delivery Network IaaS 2026 2026
Content Delivery Network IaaS 2022 2022
Domain Name System (DNS) IaaS 2015 2015
Domain Name System (DNS) IaaS 2015 2015
CyberSecurity
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Application Security (AppSec) CyberSecurity 2022 2022
Secure Sockets Layer (SSL) CyberSecurity 2015 2015
Secure Sockets Layer (SSL) CyberSecurity 2023 2023
Web Application Firewalls (WAF), Phishing Protection CyberSecurity 2023 2023
IT Decision Makers and Key Stakeholders at Basemakers
First Name Last Name Title Function Department Email Phone
No data found
Show All Contacts
Apps Being Evaluated by Basemakers Executives
Date Company Status Vendor Product Category Market
No data found
FAQ - APPS RUN THE WORLD Basemakers Technographics

Basemakers is a Retail organization based in United States, with around 120 employees and annual revenues of $28.0 million.

Basemakers operates a diverse technology stack with applications such as Lever by Employ, Repsly Area Manager and Google Workspace (Formerly Google G-Suite), covering areas like Applicant Tracking System, Field Service Management and Collaboration.

Basemakers has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Employ, Repsly and Google.

Basemakers recently adopted applications including Cloudflare CDN in 2026, Salesforce Sales Cloud in 2025 and Slack Connect in 2024, highlighting its ongoing modernization strategy.

APPS RUN THE WORLD maintains an up-to-date database of Basemakers’s key decision makers and IT executives, available to Premium subscribers.

Our research team continuously updates Basemakers’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.

Subscribe to APPS RUN THE WORLD to access the complete Basemakers technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.