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Baslerbeauty
Location
Industriezeile 46,
Linz, 4020,
Austria
Website
https://www.basler-beauty.at/
Phone
43 732 773 9390
Artw industry
Distribution
Employee
Revenue

Baslerbeauty Technographics

Baslerbeauty Software Purchases and Digital Transformation Initiatives

Discover the latest software purchases and digital transformation initiatives being undertaken by Baslerbeauty and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 53 Baslerbeauty employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.

During our research, we have identified that Baslerbeauty has purchased the following applications: Apple Pay for Payment Processing in 2022, Makaira for Web Content Management in 2018, OXID eShop for eCommerce in 2017 and the related IT decision-makers and key stakeholders.

Our database provides customer insight and contextual information on which enterprise applications and software systems Baslerbeauty is running and its propensity to invest more and deepen its relationship with Apple , Amazon Web Services (AWS) , Makaira or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.

We have been analyzing Baslerbeauty revenues, which have grown to $10.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Baslerbeauty intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.

Baslerbeauty Data, Technology Stack, and Enterprise Applications
ERP Financial Management
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Apple Legacy Apple Pay Payment Processing ERP Financial Management n/a 2022 2022
Payment Processing ERP Financial Management 2022 2022
Content Management
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Makaira Legacy Makaira Web Content Management Content Management n/a 2018 2018
In 2018 Baslerbeauty implemented Makaira as its Web Content Management system on the corporate website. Baslerbeauty uses Makaira to centralize web content publishing and to manage product and marketing content on its customer-facing site, aligning the Makaira Web Content Management deployment with online merchandising and catalog presentation needs. The Makaira implementation focuses on standard Web Content Management capabilities, including content authoring and templating, content modeling for product and category pages, staged publishing workflows, and role-based editorial controls. Makaira is used to maintain page templates and structured content blocks, enabling consistent presentation of product information and promotional content across the site. Operational ownership for the Makaira Web Content Management deployment rests with Baslerbeauty marketing and merchandising functions, supporting day-to-day content operations on the Austria site. Governance is organized around editorial roles and publishing workflows, with content owners responsible for updates and approvals, and the system serving as the primary CMS for the company website.
eCommerce
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
OXID eSales Legacy OXID eShop eCommerce eCommerce n/a 2017 2017
eCommerce eCommerce 2021 2021
CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Digital Advertising Platform CRM 2022 2022
Marketing Analytics CRM 2022 2022
Tag Management CRM 2017 2017
IT Decision Makers and Key Stakeholders at Baslerbeauty
First Name Last Name Title Function Department Email Phone
No data found
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Apps Being Evaluated by Baslerbeauty Executives
Date Company Status Vendor Product Category Market
No data found
FAQ - APPS RUN THE WORLD Baslerbeauty Technographics

Baslerbeauty is a Distribution organization based in Austria, with around 53 employees and annual revenues of $10.0 million.

Baslerbeauty operates a diverse technology stack with applications such as Apple Pay, Makaira and OXID eShop, covering areas like Payment Processing, Web Content Management and eCommerce.

Baslerbeauty has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Apple, Makaira and OXID eSales.

Baslerbeauty recently adopted applications including Apple Pay in 2022, Amazon Pay in 2022 and Xandr Invest (ex AppNexus DSP) in 2022, highlighting its ongoing modernization strategy.

APPS RUN THE WORLD maintains an up-to-date database of Baslerbeauty’s key decision makers and IT executives, available to Premium subscribers.

Our research team continuously updates Baslerbeauty’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.

Subscribe to APPS RUN THE WORLD to access the complete Baslerbeauty technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.