Baymont by Wyndham Denver International Airport
6805 Argonne St,
Denver, 80249, CO,
United States
Denver, 80249, CO,
United States
1 303-373-5400
Leisure and Hospitality
Baymont by Wyndham Denver International Airport Technographics
Baymont by Wyndham Denver International Airport Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Baymont by Wyndham Denver International Airport and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 50 Baymont by Wyndham Denver International Airport employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Baymont by Wyndham Denver International Airport has purchased the following applications: M3 Accounting Core for ERP Financial in 2018, Sojern for Guest Management in 2014, GumGum for Artificial Intelligence Marketing in 2016 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Baymont by Wyndham Denver International Airport is running and its propensity to invest more and deepen its relationship with M3 , Sojern , GumGum or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Baymont by Wyndham Denver International Airport revenues, which have grown to $5.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Baymont by Wyndham Denver International Airport intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Baymont by Wyndham Denver International Airport Tech Stack and Enterprise Applications
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| M3 | Legacy | M3 Accounting Core | ERP Financial | ERP Financial Management | n/a | 2018 | 2018 |
In 2018 Baymont by Wyndham Denver International Airport implemented M3 Accounting Core as its property-level financial application to centralize hotel accounting and month-end reporting. The deployment focused on property finance operations for a single-site hospitality business, aligning accounting activity with brand reporting requirements under the hotel general manager oversight.
M3 Accounting Core was used to operate core ERP Financial functions including accounts receivable management, general ledger posting and month-end financial close, and payroll review workflows. The implementation supported weekly and month-end report generation that were routinely sent to the corporate office, and it was applied to control payroll spending and validate daily financial accuracy.
Operational integration included reconciliation and daily reporting checks between the property management system and M3 Accounting Core, ensuring front desk revenue and billing flows reconciled to the accounting ledger. The system supported finance and operations teams at the hotel level, with the general manager reviewing daily reports for accuracy and overseeing accounts receivable aging.
Governance and process practices centered on the general manager preparing weekly and month-end reports, onboarding and training new team members on accounting procedures, and reviewing payroll to limit overtime. During the period of use between December 2018 and July 2019 the property recorded an 8 percent increase in room revenue and a 4 percent increase in GOP in the first half of the year, with accounts receivable maintained with no balances over 60 days while M3 Accounting Core was in operational use.
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ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Sojern | Legacy | Sojern | Guest Management | ERP Services and Operations | n/a | 2014 | 2014 |
In 2014, Baymont by Wyndham Denver International Airport implemented Sojern to address Guest Management needs on its public website. The deployment positioned Sojern as the primary guest engagement and audience targeting layer for the hotel website, using cloud delivered campaign and tracking components to capture travel intent and influence booking flows.
Configuration emphasized website integration, with Sojern instrumentation placed on reservation pages and key booking funnels to enable guest profiling, audience segmentation, and targeted campaign delivery consistent with Guest Management capabilities. The implementation aligned Sojern campaign orchestration with the property website, enabling rules based audience activation and creative delivery tied to booking behavior.
Operational scope centered on property level marketing and reservations functions, with governance coordinated between hotel marketing and revenue teams for audience rules and campaign approvals. The architecture remained cloud hosted and managed by Sojern, with implementation focused on embedding Sojern into the hotel website to support ongoing guest engagement and booking conversion workflows.
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AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| GumGum | Legacy | GumGum | Artificial Intelligence Marketing | AI-Powered Application | n/a | 2016 | 2016 |
In 2016, Baymont by Wyndham Denver International Airport implemented GumGum on its public website. The deployment uses GumGum, an Artificial Intelligence Marketing solution, to deliver contextual advertising and visual intelligence directly within site pages, positioning GumGum as the property level on-site AI marketing tool for guest acquisition and digital advertising.
Implementation is operated at the property level with marketing and online revenue functions responsible for campaign configuration, creative placement, and contextual targeting, consistent with standard Artificial Intelligence Marketing workflows. The configuration focuses on client side instrumentation embedded in website pages to enable content aware targeting, contextual ad delivery, and campaign measurement, while governance aligns marketing workflow coordination with corporate brand guidelines for ongoing campaign updates and creative rotations.
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Content Management | Content Management |
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2016 | 2016 |
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Digital Asset Management | Content Management |
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2019 | 2019 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Call Tracking and Recording | CRM |
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2022 | 2022 |
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Customer Analytics | CRM |
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2014 | 2014 |
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Customer Engagement | CRM |
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2021 | 2021 |
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Customer Experience | CRM |
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2019 | 2019 |
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Customer Experience | CRM |
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2019 | 2019 |
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Customer Experience | CRM |
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2021 | 2021 |
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Data Management Platform | CRM |
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2021 | 2021 |
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Data Management Platform | CRM |
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2018 | 2018 |
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Digital Advertising Platform | CRM |
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2014 | 2014 |
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Digital Advertising Platform | CRM |
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2014 | 2014 |
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Digital Advertising Platform | CRM |
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2018 | 2018 |
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Marketing Analytics | CRM |
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2021 | 2021 |
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Marketing Analytics | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2016 | 2016 |
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Marketing Automation | CRM |
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2018 | 2018 |
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Marketing Automation | CRM |
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2020 | 2020 |
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Tag Management | CRM |
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2021 | 2021 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2018 | 2018 |
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Application Performance Management | ITSM |
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2018 | 2018 |
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Application Performance Management | ITSM |
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2018 | 2018 |
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Application Performance Management | ITSM |
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2022 | 2022 |
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TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Governance, Risk and Compliance | TRM |
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2014 | 2014 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Content Delivery Network | IaaS |
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2014 | 2014 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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Content Delivery Network | IaaS |
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2016 | 2016 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Identity and Access Management (IAM) | CyberSecurity |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Baymont by Wyndham Denver International Airport
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by Baymont by Wyndham Denver International Airport Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Baymont by Wyndham Denver International Airport IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Baymont by Wyndham Denver International Airport digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Baymont by Wyndham Denver International Airport Technographics
Baymont by Wyndham Denver International Airport is a Leisure and Hospitality organization based in United States,
with around 50 employees and annual revenues of $5.0 million.
Baymont by Wyndham Denver International Airport operates a diverse technology stack with applications such as
M3 Accounting Core, Sojern and GumGum,
covering areas like ERP Financial, Guest Management and Artificial Intelligence Marketing.
Baymont by Wyndham Denver International Airport has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as M3, Sojern and GumGum.
Baymont by Wyndham Denver International Airport recently adopted applications including
Invoca Call Tracking in 2022, Datadog APM in 2022 and Akamai CDN in 2022,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Baymont by Wyndham Denver International Airport’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Baymont by Wyndham Denver International Airport’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Baymont by Wyndham Denver International Airport technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.