Zurich, 8031,
Switzerland
Bdo Technographics
Bdo Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Bdo and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 1470 Bdo employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
Bdo has purchased the following applications: Microsoft 365 for Collaboration in 2020, Kentico Xperience CMS for Web Content Management in 2016, Crazy Egg for Marketing Analytics in 2015 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Bdo is running and its propensity to invest more and deepen its relationship with Microsoft , Kentico Software , Crazy Egg or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Bdo revenues, which have grown to $265.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Bdo intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Bdo Tech Stack and Enterprise Applications
Bdo Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2020 | 2020 |
In 2020, Bdo deployed Microsoft 365 as its Collaboration platform. The deployment covers the Switzerland organization and supports approximately 1,470 employees, and Microsoft 365 usage is observable on the corporate website. This positions Microsoft 365 to support professional services collaboration, knowledge management and client-facing document workflows.
The implementation aligns to standard Collaboration capability patterns, including enterprise email, intranet and document management, synchronous collaboration and personal file synchronization typically addressed by Microsoft 365 components such as Exchange Online, SharePoint Online, Microsoft Teams and OneDrive. Architecture is tenant-centric with centralized administration and policy controls implied for user identity, access management and document governance to support cross-department workflows. Surface-level integration with the public website indicates content or authentication touchpoints between the corporate web presence and the Microsoft 365 tenant.
|
Bdo Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Kentico Software | Legacy | Kentico Xperience CMS | Web Content Management | Content Management | n/a | 2016 | 2016 |
In 2016, Bdo implemented Kentico Xperience CMS as its Web Content Management platform for the corporate website. The deployment is focused on external site publishing for the Switzerland-based professional services firm, supporting corporate marketing and communications across its main web presence at bdo.ch.
Kentico Xperience CMS is used to provide content authoring, templated page layouts, a centralized media library, multilingual content management, responsive design delivery, and staged publishing with editorial approval workflows. Governance was routinized around editorial roles and approval chains to support ongoing content updates, and the implementation emphasizes SEO metadata management and analytics tagging for site-level measurement. The implementation positions Kentico Xperience CMS as Bdo's Web Content Management backbone for marketing and communications content on the corporate website.
|
Bdo CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Crazy Egg | Legacy | Crazy Egg | Marketing Analytics | CRM | n/a | 2015 | 2015 |
In 2015, Bdo implemented Crazy Egg on its public website, deploying Crazy Egg as a Marketing Analytics application to capture page level visitor behavior on bdo.ch. The implementation was focused on client-facing web properties and instrumented via a site header tracking script to enable continuous snapshots of user interactions.
Deployment emphasized standard Crazy Egg capabilities including heatmaps, scrollmaps, session recordings, and snapshot reporting, configured to collect visual click and scroll data across primary content and landing pages. Configuration included scheduled snapshots and segmentation to isolate traffic by page type and entry path, enabling analysts to compare behavior across site sections.
Operational ownership rested with Bdo digital marketing and web operations teams in Switzerland, who managed access control, snapshot cadence, and tagging changes through established analytics change control processes. The Crazy Egg deployment supported page level behavioral analysis and optimization workflows, with the full application name Crazy Egg and the Marketing Analytics category referenced in governance and reporting artifacts.
|
Bdo IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2016 | 2016 |
|
|
|
|
|
Content Delivery Network | IaaS |
|
2020 | 2020 |
|
IT Decision Makers and Key Stakeholders at Bdo
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Bdo Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||