Scottsdale, 85271, AZ,
United States
Beauty First Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Beauty First and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 10 Beauty First employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Beauty First has purchased the following applications: easyMail Hosted IMAP for Application Hosting and Computing Services in 2011, Google Workspace (Formerly Google G-Suite) for Collaboration in 2012, Goolara Email Marketing Automation for Marketing Automation in 2014 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Beauty First is running and its propensity to invest more and deepen its relationship with easyDNS , Google , Salesforce or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Beauty First revenues, which have grown to $1.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Beauty First intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
| easyDNS | Legacy | easyMail Hosted IMAP | Application Hosting and Computing Services | IaaS | n/a | 2011 | 2011 |
Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2012 | 2012 | |||
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Collaboration | Collaboration |
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2022 | 2022 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
| Goolara | Legacy | Goolara Email Marketing Automation | Marketing Automation | CRM | n/a | 2014 | 2014 | In 2014, Beauty First implemented Goolara Email Marketing Automation on its website, recording the deployment as part of its Marketing Automation tooling. The implementation was executed by the United States based professional services firm with approximately 10 employees, and the deployment footprint is focused on web-driven subscriber acquisition and direct email communications. Goolara Email Marketing Automation is configured to handle core Marketing Automation capabilities, including email campaign creation, subscriber list management, web signup form embedding, basic tracking and reporting, and list segmentation. Operational ownership sits with marketing and customer communications functions, with governance oriented around campaign approvals, consent and opt-in controls, and segmented distribution workflows to support newsletters and promotional outreach. |
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