Austin, 78705, TX,
United States
Betty Urban Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Betty Urban and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 10 Betty Urban employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Betty Urban has purchased the following applications: Ennoview Envision for Reservation and Booking Management in 2022, Slack Connect for Collaboration in 2022, Intuit Mailchimp for Marketing Automation in 2017 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Betty Urban is running and its propensity to invest more and deepen its relationship with Ennoview , Salesforce , Intuit or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Betty Urban revenues, which have grown to $1.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Betty Urban intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Ennoview | Legacy | Ennoview Envision | Reservation and Booking Management | ERP Services and Operations | n/a | 2022 | 2022 |
In 2022, Betty Urban deployed Ennoview Envision, the Reservation and Booking Management application, embedded on their website. The implementation centralizes client scheduling and booking workflows for the company’s Professional Services operations in the United States, and is provisioned for a small business operational model supporting owner and staff access to manage appointments. The deployment uses a web-embedded interface on urbanbetty.com to present real-time availability and capture customer bookings directly through the site.
Ennoview Envision is configured to deliver an online booking interface, availability management, appointment scheduling, client intake forms, and automated confirmation and reminder messaging, reflecting standard Reservation and Booking Management functional workflows. Administrative controls are scoped to a compact internal team, with role-based booking management and calendar-driven scheduling operated by staff. The configuration emphasizes customer-facing booking on the public website and internal workflow orchestration for appointment administration and client engagement.
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Salesforce | Legacy | Slack Connect | Collaboration | Collaboration | n/a | 2022 | 2022 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Intuit | Legacy | Intuit Mailchimp | Marketing Automation | CRM | n/a | 2017 | 2017 |
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Tag Management | CRM |
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2020 | 2020 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2022 | 2022 |
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Application Hosting and Computing Services | IaaS |
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2013 | 2013 |
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| Date | Company | Status | Vendor | Product | Category | Market |
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