San Francisco, 94105, CA,
United States
Birst, Inc. Technographics
Birst, Inc. Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Birst, Inc. and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 300 Birst, Inc. employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Birst, Inc. has purchased the following applications: Oracle NetSuite ERP for ERP Financial in 2014, Drift AI Chatbot for Chatbots and Conversational AI in 2019, Microsoft 365 for Collaboration in 2017 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Birst, Inc. is running and its propensity to invest more and deepen its relationship with Oracle , Drift , Microsoft or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Birst, Inc. revenues, which have grown to $35.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Birst, Inc. intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Birst, Inc. Tech Stack and Enterprise Applications
Birst, Inc. ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle NetSuite ERP | ERP Financial | ERP | n/a | 2014 | 2014 |
In 2014, Birst, Inc. implemented Oracle NetSuite ERP as its ERP Financial platform. The implementation targeted core finance operations for the 300 employee communications company, positioning Oracle NetSuite ERP as the system of record for accounting and financial close workflows.
The deployment concentrated on standard ERP Financial capabilities, including general ledger consolidation, accounts payable automation, accounts receivable processing, fixed asset accounting, revenue recognition, and financial reporting and dashboards. Configuration work emphasized a rationalized chart of accounts, period close sequencing, approval workflows, role based access control, and configurable financial reports using the Oracle NetSuite ERP reporting toolset.
Operational coverage focused on corporate finance, accounting, and procurement functions within Birst, Inc. The implementation supported transactional processing, period end close, and statutory financial reporting for the organization headquartered in the United States, with the Oracle NetSuite ERP instance serving as the central ledger and source for financial statements.
Governance and process changes were centered on standardized month end close procedures, centralized journal entry controls, and documented approval routing for payments and journals. Deployment activities included staff training and the establishment of finance ownership for ongoing configuration and master data governance to sustain the ERP Financial environment.
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Birst, Inc. AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Drift | Legacy | Drift AI Chatbot | Chatbots and Conversational AI | AI-Powered Application | n/a | 2019 | 2019 |
In 2019, Birst, Inc. deployed Drift AI Chatbot on its public website as a conversational front end for visitor engagement. Drift AI Chatbot is implemented to provide an always-on interface for website traffic, aligning Birst, Inc. Drift AI Chatbot Chatbots and Conversational AI with customer engagement and lead qualification business functions.
The implementation centers on conversational playbooks and AI driven response routing, using automated qualification flows and human handoff logic typical of Chatbots and Conversational AI deployments. Configuration emphasizes scripted dialogs for initial qualification, natural language responses to common queries, and meeting scheduling workflows to accelerate sales conversations while preserving escalation paths to live agents.
Operationally the Drift AI Chatbot is governed as a cross functional asset supporting sales and marketing, with marketing owning conversational content and messaging and IT providing platform administration and monitoring. The deployment is limited to the corporate website and is structured to feed qualified inquiries into Birsts sales intake processes, while analytics and dialogue tuning are managed as ongoing content and conversational optimization activities.
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Birst, Inc. Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2017 | 2017 |
In 2017, Birst, Inc. implemented Microsoft 365 as its enterprise Collaboration platform, and the deployment is referenced on Birst's public website. Microsoft 365 is used as the primary Collaboration application for the organization, establishing a cloud-first collaboration footprint under the Microsoft vendor model.
The Microsoft 365 implementation was provisioned as a tenant-based, cloud-hosted collaboration environment, delivering core Collaboration capabilities such as Exchange Online email, SharePoint Online content management, OneDrive for Business file synchronization, and Microsoft Teams for team-based communication. Operational coverage targets corporate communications and cross-functional knowledge work, with account provisioning tied to the corporate domain, tenant-level governance controls, and policy enforcement for user access and content management. The deployment emphasizes standard Collaboration workflows for document collaboration, internal messaging, and shared intranet content, and is positioned as the central collaboration layer for Birst, Inc.
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Birst, Inc. CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Customer Experience | CRM |
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2017 | 2017 |
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Marketing Automation | CRM |
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2015 | 2015 |
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Marketing Automation | CRM |
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2012 | 2012 |
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Birst, Inc. ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Performance Management | ITSM |
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2012 | 2012 |
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Birst, Inc. TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Governance, Risk and Compliance | TRM |
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2018 | 2018 |
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Birst, Inc. IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2015 | 2015 |
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Content Delivery Network | IaaS |
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2014 | 2014 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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Birst, Inc. CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Secure Email Gateways (SEGs) | CyberSecurity |
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2020 | 2020 |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2020 | 2020 |
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IT Decision Makers and Key Stakeholders at Birst, Inc.
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| Co-founder and Chief Customer Officer | CXO | Customer Service | ||||
| Chief Product Officer, Chairman | CXO | Finance | ||||
| Chief Executive Officer | CXO | Finance |
Apps Being Evaluated by Birst, Inc. Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||