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BIX Produce Tech Stack and Enterprise Applications

BIX Produce ERP Services and Operations
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Produce Pro Software Legacy Produce Pro ERP Agriculture ERP ERP Services and Operations n/a 2012 2012
In 2012, BIX Produce implemented Produce Pro ERP, adopting the Produce Pro ERP application for core operations within the Agriculture ERP category. The implementation was scoped to support the companys distribution and warehouse functions for its United States operations, aligning ERP ownership with finance, operations, sales, and warehouse management teams. The deployment emphasized Agriculture ERP capabilities common to produce distributors, including inventory control with lot and traceability support, sales order and purchasing workflows, warehouse management features for picking and shipping, and integrated financial ledgers for accounts receivable and payable. Produce Pro ERP was configured to reflect produce-specific item master attributes and handling rules, and to centralize trading partner and customer order profiles for consistent order fulfillment. Governance focused on consolidating master data and standardizing fulfillment and receiving processes, with operational workflow changes to enforce lot traceability and improve cross functional visibility between operations and finance. The rollout included configuration-driven workflow enforcement and training for distribution floor and finance staff, positioning Produce Pro ERP as the transactional system of record across BIX Produce business functions.
BIX Produce CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Intuit Legacy Intuit Mailchimp Marketing Automation CRM n/a 2017 2017
In 2017, BIX Produce deployed Intuit Mailchimp as its Marketing Automation platform to capture website leads and manage audience communications. The deployment emphasized web-based list growth and email campaign orchestration for the distribution business, supporting marketing and customer engagement functions. The Intuit Mailchimp implementation included standard Marketing Automation capabilities such as email campaign management, template and content management, audience segmentation, signup forms embedded on the corporate website, automation workflows, and campaign reporting. Configuration work focused on subscriber list hygiene, segmentation rules, A/B testing for creative, and automated triggered messages tied to website interactions. Operational coverage centered on the marketing organization, with campaign creation, scheduling, and template governance handled centrally to maintain brand consistency across customer communications. The integration with the BIX Produce website provided direct capture of opt ins and audience attributes, enabling campaign targeting and basic behavioral triggers from site activity. Governance practices inferred from the implementation emphasized centralized account administration, approval workflows for creative and send schedules, and regular reporting to marketing leadership to coordinate promotions and customer outreach. The deployment positioned Intuit Mailchimp as the primary Marketing Automation tool for BIX Produce, linking website capture to email-driven customer engagement.
BIX Produce ITSM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
New Relic Legacy New Relic APM Application Performance Management ITSM n/a 2017 2017
In 2017 BIX Produce implemented New Relic APM to instrument and monitor its public website. New Relic APM is positioned as the Application Performance Management solution for the company, providing application-level observability across the web tier. The deployment captures transaction traces, error rates, response time metrics and real-time dashboards to surface application behavior for the site. The implementation focuses on standard APM capabilities including application instrumentation, metric collection, transaction tracing, error and exception monitoring, and dashboarding for operational visibility. Operational ownership is aligned with IT and web operations teams who use New Relic APM data for alerting, incident triage and root cause analysis. New Relic APM is used by BIX Produce to maintain observability of its website application behavior and support performance governance and troubleshooting workflows.
BIX Produce IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Application Hosting and Computing Services IaaS 2021 2021
Content Delivery Network IaaS 2021 2021
Content Delivery Network IaaS 2020 2020

IT Decision Makers and Key Stakeholders at BIX Produce

First Name Last Name Title Function Department Email Phone
CEO and CFO CXO Finance
Controller Director Finance
Accounting Manager Manager Finance

Apps Being Evaluated by BIX Produce Executives

APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from BIX Produce IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the BIX Produce digital transformation priorities and AI adoption trends.
Date Company Status Vendor Product Category Market
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FAQ - APPS RUN THE WORLD BIX Produce Technographics
BIX Produce is a Distribution organization based in United States, with around 400 employees and annual revenues of $45.0 million.
BIX Produce operates a diverse technology stack with applications such as Produce Pro ERP, Intuit Mailchimp and New Relic APM, covering areas like Agriculture ERP, Marketing Automation and Application Performance Management.
BIX Produce has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Produce Pro Software, Intuit and New Relic.
BIX Produce recently adopted applications including Microsoft Azure Cloud Services in 2021, Fastly in 2021 and Cloudflare CDN in 2020, highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of BIX Produce’s key decision makers and IT executives, available to Premium subscribers.
Our research team continuously updates BIX Produce’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete BIX Produce technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.