Blizzard Entertainment
Blizzard Entertainment Technographics
Blizzard Entertainment Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Blizzard Entertainment and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 17000 Blizzard Entertainment employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Blizzard Entertainment has purchased the following applications: Phenom Talent CRM for Candidate Relationship Management in 2018, Oracle E-Business Suite for ERP Financial in 2013, Twilio Segment for Customer Data Platform in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Blizzard Entertainment is running and its propensity to invest more and deepen its relationship with Phenom , Jobvite , Oracle or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Blizzard Entertainment revenues, which have grown to $2.00 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Blizzard Entertainment intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Blizzard Entertainment Tech Stack and Enterprise Applications
Blizzard Entertainment HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Phenom | Legacy | Phenom Talent CRM | Candidate Relationship Management | HCM | n/a | 2018 | 2018 |
In 2018, Blizzard Entertainment implemented Phenom Talent CRM. The deployment established Phenom Talent CRM as the company’s Candidate Relationship Management solution, reflecting Blizzard’s use of Phenom People for talent engagement and candidate lifecycle orchestration.
The implementation focused on Candidate Relationship Management capabilities such as unified candidate profile management, talent pool segmentation, CRM workflow orchestration, automated outreach and nurture campaigns, and recruiter assignment rules. Phenom Talent CRM was configured to support campaign cadence, candidate lifecycle tracking, and segmentation logic that aligns sourcing and outreach with in-house recruiting processes.
Operational ownership rests with Blizzard Entertainment’s recruiting and talent acquisition teams, with governance structures configured for campaign approvals, candidate data stewardship, and role-based CRM access. The implementation narrative emphasizes centralized candidate relationship workflows, recruiter-managed campaign operations, and configurable CRM governance to sustain ongoing talent engagement efforts.
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Recruiting, Applicant Tracking System | HCM |
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2015 | 2015 |
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Recruiting, Applicant Tracking System | HCM |
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2004 | 2004 |
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Workforce Management | HCM |
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2013 | 2013 |
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Blizzard Entertainment ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle E-Business Suite | ERP Financial | ERP | n/a | 2013 | 2013 |
In 2013 Blizzard Entertainment deployed Oracle E-Business Suite to manage core financial operations, using Oracle 11 and iExpense for invoice processing and staff expense handling. The implementation is classified under the ERP Financial category and was scoped to address accounts payable and employee expense workflows across the company finance organization.
Oracle E-Business Suite was configured to leverage standard Accounts Payable capabilities alongside Oracle Internet Expenses iExpense functionality, enabling electronic expense report submission, approval routing, expense policy validation, and GL coding for automated posting. Configuration work emphasized invoice capture and matching workflows, expense report lifecycle management, and enforcement of approval hierarchies consistent with corporate expense policies.
Operationally the deployment centralized processing of invoices and staff expenses within finance and accounts payable teams, improving transactional control and creating an audit trail through Oracle E-Business Suite and iExpense. Governance focused on standardized approval workflows and expense policy enforcement, with role based access for finance staff and approvers to support ongoing accounting and compliance processes.
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Expense Management | ERP |
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2013 | 2013 |
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Expense Management | ERP |
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2013 | 2013 |
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Blizzard Entertainment CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Twilio | Legacy | Twilio Segment | Customer Data Platform | CRM | n/a | 2020 | 2020 |
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Customer Experience | CRM |
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2020 | 2020 |
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Customer Support | CRM |
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2022 | 2022 |
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Marketing Analytics | CRM |
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2017 | 2017 |
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Marketing Analytics | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2020 | 2020 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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Blizzard Entertainment Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Audio Video and Web Conferencing | Collaboration |
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2018 | 2018 |
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Audio Video and Web Conferencing | Collaboration |
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2020 | 2020 |
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Collaboration | Collaboration |
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2024 | 2024 |
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Online Meeting Scheduling | Collaboration |
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2019 | 2019 |
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Blizzard Entertainment Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Digital Signing | Content Management |
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2021 | 2021 |
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Digital Signing | Content Management |
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2022 | 2022 |
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Blizzard Entertainment ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2017 | 2017 |
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IT Service Management | ITSM |
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2021 | 2021 |
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Blizzard Entertainment PLM and Engineering
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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3D Modeling | PLM and Engineering |
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2016 | 2016 |
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Computational Fluid Dynamics (CFD) | PLM and Engineering |
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2010 | 2010 |
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Computational Fluid Dynamics (CFD) | PLM and Engineering |
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2019 | 2020 |
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Blizzard Entertainment TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Governance, Risk and Compliance | TRM |
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2019 | 2019 |
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Governance, Risk and Compliance | TRM |
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2019 | 2019 |
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Blizzard Entertainment IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2015 | 2015 |
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Application Hosting and Computing Services | IaaS |
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2016 | 2016 |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Application Hosting and Computing Services | IaaS |
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2023 | 2023 |
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Content Delivery Network | IaaS |
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2014 | 2014 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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Content Delivery Network | IaaS |
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2023 | 2023 |
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Data Warehouse Appliance | IaaS |
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2014 | 2014 |
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Database Management | IaaS |
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2011 | 2011 |
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Blizzard Entertainment CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2019 | 2019 |
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IT Decision Makers and Key Stakeholders at Blizzard Entertainment
| First Name | Last Name | Title | Function | Department | Phone | |
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Senior Vice President, Chief Information Officer | CXO | IT | |
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VP, Global Finance and Strategic Sourcing | VP | Finance | |
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Chief Financial Officer | CXO | Finance | |
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Director, Strategy and Finance | Director | Finance | |
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Senior Director of Accounting | Director | Finance | |
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Director, Global Talent Attraction & Employer Brand | Director | Marketing | |
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Director, Global Talent & Leadership Development | Director | HR | |
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Director, Finance and Strategy | Director | Finance | |
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Senior Director, Finance | Director | Finance | |
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Head of HR / Senior Vice President, Global Human Resources | Director | HR | |
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Vice President, Global Analytics | VP | IT | |
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Chief Technology Officer | CXO | IT | |
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Senior Director of Business Intelligence | Director | IT | |
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Senior Big Data Engineer | Manager | IT | |
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Service Intelligence Analyst | Manager | IT | |
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Senior Manager, Data Engineering | Manager | IT | |
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Director, Human Resources | Director | HR | |
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Senior Director of Human Resources | Director | HR | |
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Chief People Officer - Activision Blizzard | CXO | HR | |
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Chief People Officer | CXO | HR | |
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VP, HR (Development Teams) | VP | HR | |
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HR Manager | Manager | HR | |
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Director, People Experience Strategy & Effectiveness | Director | HR | |
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Apps Being Evaluated by Blizzard Entertainment Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Blizzard Entertainment IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Blizzard Entertainment digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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| No data found | ||||||
FAQ - APPS RUN THE WORLD Blizzard Entertainment Technographics
Blizzard Entertainment is a Media organization based in United States,
with around 17000 employees and annual revenues of $2.00 billion.
Blizzard Entertainment operates a diverse technology stack with applications such as
Phenom Talent CRM, Oracle E-Business Suite and Twilio Segment,
covering areas like Candidate Relationship Management, ERP Financial and Customer Data Platform.
Blizzard Entertainment has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Phenom, Oracle and Twilio.
Blizzard Entertainment recently adopted applications including
Discord in 2024, Lumen Cloud (ex CenturyLink) in 2023 and Lumen CDN in 2023,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Blizzard Entertainment’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Blizzard Entertainment’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Blizzard Entertainment technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.