Bloomreach
700 E El Camino Real #130,
Mountain View, 94040, CA,
United States
Mountain View, 94040, CA,
United States
1 888-263-3917
Professional Services
Bloomreach Technographics
Bloomreach Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Bloomreach and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 900 Bloomreach employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Bloomreach has purchased the following applications: Oracle NetSuite ERP for ERP Financial in 2016, Greenhouse ATS for Applicant Tracking System in 2017, Leadspace B2B Market for ML and Data Science Platforms in 2013 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Bloomreach is running and its propensity to invest more and deepen its relationship with Oracle , Greenhouse , Leadspace or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Bloomreach revenues, which have grown to $255.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Bloomreach intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Bloomreach Tech Stack and Enterprise Applications
Bloomreach ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle NetSuite ERP | ERP Financial | ERP | n/a | 2016 | 2016 |
In 2016, Bloomreach implemented Oracle NetSuite ERP as NetSuite OneWorld to support multi-subsidiary and multi-currency operations. The deployment served as the companys ERP Financial backbone, provisioned as a cloud SaaS instance of Oracle NetSuite ERP and configured to manage consolidated financials across distinct legal entities.
Configuration centered on core ERP Financial modules, including general ledger, accounts payable, accounts receivable, multi-book and multi-currency accounting, intercompany accounting, and consolidated financial reporting. NetSuite OneWorld was configured with a multi-subsidiary data model, centralized chart of accounts and subsidiary-level ledgers to support statutory reporting and group consolidation workflows.
Operational coverage focused on finance and accounting functions across Bloomreachs subsidiaries, with system controls implemented for currency translation, intercompany postings and period close orchestration. Role-based access controls and subsidiary-level permissions were used to segment duties while preserving a single source of transactional financial data.
Governance and process changes emphasized standardized accounting policies, centralized master data for financial dimensions, and formalized intercompany transaction workflows to support cross-entity billing and eliminations. The Oracle NetSuite ERP implementation prioritized consistent financial process orchestration and a unified ERP Financial data model across the organization.
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Bloomreach HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Greenhouse | Legacy | Greenhouse ATS | Applicant Tracking System | HCM | n/a | 2017 | 2017 |
In 2017, Bloomreach implemented Greenhouse ATS as its Applicant Tracking System to power job postings and candidate intake on its public careers website. The deployment used Greenhouse ATS in a cloud hosted configuration to centralize recruiting workflows for Bloomreach's talent acquisition and HR teams.
Configuration focused on job requisition publishing, candidate tracking, interview orchestration, resume parsing, and offer workflow management, reflecting standard Applicant Tracking System capabilities. Greenhouse ATS was integrated with Bloomreach's careers site to surface listings and capture applicant data, and governance emphasized standardized hiring stages and role based recruiter permissions to streamline interview coordination and candidate handoffs.
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Bloomreach AI Development
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Leadspace | Legacy | Leadspace B2B Market | ML and Data Science Platforms | AI Development | n/a | 2013 | 2013 |
In 2013, Bloomreach implemented Leadspace B2B Market to power account based marketing and net new lead discovery programs in the United States, deploying a solution categorized as ML and Data Science Platforms. The initial deployment targeted marketing and ABM workflows to accelerate target account identification and lead discovery.
Leadspace B2B Market was configured to create unified buyer profiles and to support marketing data enrichment and scoring workflows, module usage inferred from the case study. Functional capabilities emphasized profile unification, automated enrichment of firmographic and behavioral attributes, and predictive scoring to prioritize accounts for outreach.
Operational scope centered on Bloomreach marketing and ABM teams across the United States, where Leadspace fed prioritized account lists and enriched lead records into campaign planning and target account lists. Governance moved toward centralized profile management and score driven prioritization, aligning demand generation and ABM processes around a single buyer profile source.
Outcomes reported in Leadspace materials indicate that Leadspace sourced leads accounted for 78 percent of Bloomreach net new pipeline, tying attribution directly to the Leadspace B2B Market implementation. The deployment positioned Leadspace B2B Market as a core ML and Data Science Platforms component supporting Bloomreach marketing and ABM operations.
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Bloomreach Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Collaboration | Collaboration |
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2012 | 2012 |
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Online Meeting Scheduling | Collaboration |
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2021 | 2021 |
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Bloomreach Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Digital Signing | Content Management |
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2021 | 2021 |
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Web Content Management | Content Management |
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2024 | 2024 |
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Bloomreach eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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eCommerce | eCommerce |
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2022 | 2022 |
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Bloomreach CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Account Based Marketing | CRM |
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2019 | 2019 |
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Account Based Marketing | CRM |
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2020 | 2020 |
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Account Based Marketing | CRM |
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2018 | 2018 |
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Account Based Marketing | CRM |
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2016 | 2016 |
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Account Based Marketing | CRM |
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2023 | 2023 |
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Account Based Marketing | CRM |
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2023 | 2023 |
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CRM | CRM |
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2021 | 2021 |
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Customer Experience | CRM |
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2020 | 2020 |
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Digital Advertising Platform | CRM |
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2015 | 2015 |
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Digital Advertising Platform | CRM |
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2016 | 2016 |
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Marketing Analytics | CRM |
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2013 | 2013 |
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Marketing Analytics | CRM |
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2017 | 2017 |
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Marketing Analytics | CRM |
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2017 | 2017 |
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Marketing Analytics, Sales Analytics, Lead Generation | CRM |
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2019 | 2019 |
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Marketing Automation | CRM |
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2012 | 2012 |
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Marketing Automation | CRM |
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2014 | 2014 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Partner Relationship Management | CRM |
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2011 | 2011 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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Bloomreach ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Incident Management | ITSM |
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2019 | 2019 |
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IT Service Management | ITSM |
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2021 | 2021 |
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Bloomreach SPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Sales Performance Management | SPM |
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2024 | 2024 |
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Bloomreach PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Transactional Email | PaaS |
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2019 | 2019 |
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Bloomreach IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2016 | 2016 |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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Content Delivery Network | IaaS |
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2016 | 2016 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Bloomreach CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Identity and Access Management (IAM) | CyberSecurity |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Bloomreach
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
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CEO and Co-founder | CXO | Finance | |
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CTO and Co-founder | CXO | Finance | |
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Chief Financial Officer | CXO | Finance | |
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CFO | CXO | Finance | |
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Controller | Director | Finance | |
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Senior Accountant | Manager | Finance | |
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Apps Being Evaluated by Bloomreach Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Bloomreach IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Bloomreach digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||
FAQ - APPS RUN THE WORLD Bloomreach Technographics
Bloomreach is a Professional Services organization based in United States,
with around 900 employees and annual revenues of $255.0 million.
Bloomreach operates a diverse technology stack with applications such as
Oracle NetSuite ERP, Greenhouse ATS and Leadspace B2B Market,
covering areas like ERP Financial, Applicant Tracking System and ML and Data Science Platforms.
Bloomreach has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Oracle, Greenhouse and Leadspace.
Bloomreach recently adopted applications including
Elementor Website Builder in 2024, CaptivateIQ Sales Planning in 2024 and Zoominfo Platform in 2023,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Bloomreach’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Bloomreach’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Bloomreach technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.