AI Buyer Insights:

● JLG Industries, an Oracle JD Edwards EnterpriseOne customer evaluated Oracle Cloud ERP

● Habib Bank, an Finastra Misys FusionBanking Equation customer evaluated FIS Core Banking

● Albertsons, a Procurant One customer evaluated Oracle Procurement Cloud

● MECCA Australia, a Microsoft Dynamics NAV customer evaluated SAP S/4HANA

● Washington State University, a Workday Time customer evaluated UKG Pro Timekeeping

● Adelphi University, an ADP Enterprise eTIME customer evaluated Workday Time and Attendance

● Ivy Tech Community College, a RNL ScaleFunder customer evaluated Virtuous CRM

● TJX Companies, an Oracle E-Business Suite customer evaluated Workday Financial

● Indiana University, an Oracle PeopleSoft Global Payroll customer evaluated Workday Payroll

● City of Richmond, VA, an Oracle E-Business Suite customer evaluated Tyler Munis ERP

● ASGC Group, an Oracle E-Business Suite customer evaluated Oracle Cloud ERP

● Printpack, an Oracle JD Edwards EnterpriseOne customer evaluated Oracle Cloud ERP

● Ahold Delhaize USA, an Oracle Retail Merchandising customer evaluated SAP Retail Management

● Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

● Fluke Corporation, an Oracle E-Business Suite customer evaluated SAP S/4 HANA

● Coles Supermarkets, an Oracle Retek POS customer evaluated NCR Voyix Counterpoint

● Hendrick Automotive, an Oracle NetSuite Procurement customer evaluated Coupa Procurement

● Southern Company, a Hitachi Ventyx FocalPoint customer evaluated AVEVA PI System

● City of Fresno, an Oracle PeopleSoft ERP customer evaluated Oracle Cloud ERP

● Marriott International, an Oracle PeopleSoft ERP customer evaluated Microsoft Dynamics 365 Business Central

● Department Of Homeland Security, an Oracle E-Business Suite customer evaluated SAP S/4HANA Cloud

● Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

● Zurich Insurance Group, a Guidewire ClaimCenter customer evaluated Duck Creek Claims

● BDO Unibank, a Finastra Misys Opics customer evaluated ION IT2 Treasury

● Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

● First Citizens Bank, a Fiserv Signature Bank Platform customer evaluated FIS Core Banking

● Becker Industrie, a Microsoft Dynamics AX customer evaluated Microsoft Dynamics 365 F&O

● Synovus Bank, a Q2 Digital Banking customer evaluated Apiture Digital Banking

● First Horizon Bank, an nCino Loan Origination customer evaluated FIS Commercial Loan Servicing

● Sunflower Bank, a Fiserv Signature Bank customer evaluated FIS Horizon

● Florida State University, an Oracle PeopleSoft HCM customer evaluated Workday HCM

● Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

● Harvard University, an Oracle PeopleSoft HCM customer evaluated Oracle Cloud HCM

● California Polytechnic State University, an Oracle PeopleSoft ERP customer evaluated Oracle Cloud ERP

● Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

● Deutsche Rentenversicherung Bund, a SAP S/4 HANA HCM customer evaluated SAP SuccessFactors Employee Central

● Hong Kong Polytechnic University (PolyU) , an Oracle E-Business Suite customer evaluated SAP S/4 HANA

● Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

● Pacific Coast Producers, an Oracle JD Edwards EnterpriseOne customer evaluated SAP S/4HANA Cloud

● Michelin, an e2open customer evaluated Oracle Transportation Management

● Travelers, an Exterro Zapproved ZDiscovery customer evaluated LexisNexis CounselLink

● JLG Industries, an Oracle JD Edwards EnterpriseOne customer evaluated Oracle Cloud ERP

● Habib Bank, an Finastra Misys FusionBanking Equation customer evaluated FIS Core Banking

● Albertsons, a Procurant One customer evaluated Oracle Procurement Cloud

● MECCA Australia, a Microsoft Dynamics NAV customer evaluated SAP S/4HANA

● Washington State University, a Workday Time customer evaluated UKG Pro Timekeeping

● Adelphi University, an ADP Enterprise eTIME customer evaluated Workday Time and Attendance

● Ivy Tech Community College, a RNL ScaleFunder customer evaluated Virtuous CRM

● TJX Companies, an Oracle E-Business Suite customer evaluated Workday Financial

● Indiana University, an Oracle PeopleSoft Global Payroll customer evaluated Workday Payroll

● City of Richmond, VA, an Oracle E-Business Suite customer evaluated Tyler Munis ERP

● ASGC Group, an Oracle E-Business Suite customer evaluated Oracle Cloud ERP

● Printpack, an Oracle JD Edwards EnterpriseOne customer evaluated Oracle Cloud ERP

● Ahold Delhaize USA, an Oracle Retail Merchandising customer evaluated SAP Retail Management

● Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

● Fluke Corporation, an Oracle E-Business Suite customer evaluated SAP S/4 HANA

● Coles Supermarkets, an Oracle Retek POS customer evaluated NCR Voyix Counterpoint

● Hendrick Automotive, an Oracle NetSuite Procurement customer evaluated Coupa Procurement

● Southern Company, a Hitachi Ventyx FocalPoint customer evaluated AVEVA PI System

● City of Fresno, an Oracle PeopleSoft ERP customer evaluated Oracle Cloud ERP

● Marriott International, an Oracle PeopleSoft ERP customer evaluated Microsoft Dynamics 365 Business Central

● Department Of Homeland Security, an Oracle E-Business Suite customer evaluated SAP S/4HANA Cloud

● Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

● Zurich Insurance Group, a Guidewire ClaimCenter customer evaluated Duck Creek Claims

● BDO Unibank, a Finastra Misys Opics customer evaluated ION IT2 Treasury

● Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

● First Citizens Bank, a Fiserv Signature Bank Platform customer evaluated FIS Core Banking

● Becker Industrie, a Microsoft Dynamics AX customer evaluated Microsoft Dynamics 365 F&O

● Synovus Bank, a Q2 Digital Banking customer evaluated Apiture Digital Banking

● First Horizon Bank, an nCino Loan Origination customer evaluated FIS Commercial Loan Servicing

● Sunflower Bank, a Fiserv Signature Bank customer evaluated FIS Horizon

● Florida State University, an Oracle PeopleSoft HCM customer evaluated Workday HCM

● Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

● Harvard University, an Oracle PeopleSoft HCM customer evaluated Oracle Cloud HCM

● California Polytechnic State University, an Oracle PeopleSoft ERP customer evaluated Oracle Cloud ERP

● Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

● Deutsche Rentenversicherung Bund, a SAP S/4 HANA HCM customer evaluated SAP SuccessFactors Employee Central

● Hong Kong Polytechnic University (PolyU) , an Oracle E-Business Suite customer evaluated SAP S/4 HANA

● Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

● Pacific Coast Producers, an Oracle JD Edwards EnterpriseOne customer evaluated SAP S/4HANA Cloud

● Michelin, an e2open customer evaluated Oracle Transportation Management

● Travelers, an Exterro Zapproved ZDiscovery customer evaluated LexisNexis CounselLink

Blue Square Marketing Ltd.
Location
Tate House Watermark Way,
Hertford, x, SG13 7TZ,
United Kingdom
Website
https://www.bluesquare.uk.com/
Phone
44 19 9230 5130
Artw industry
Retail
Employee
Revenue

Blue Square Marketing Ltd. Technographics

Blue Square Marketing Ltd. Technographics, Software Purchases, AI and Digital Transformation Initiatives

Discover the latest software purchases and digital transformation initiatives being undertaken by Blue Square Marketing Ltd. and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 500 Blue Square Marketing Ltd. employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.

During our research, we have identified that Blue Square Marketing Ltd. has purchased the following applications: Hubspot Marketing Automation for Marketing Automation in 2021, Cloudflare CDN for Content Delivery Network in 2021 and the related IT decision-makers and key stakeholders.

Our database provides customer insight and contextual information on which enterprise applications and software systems Blue Square Marketing Ltd. is running and its propensity to invest more and deepen its relationship with HubSpot , Cloudflare or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.

We have been analyzing Blue Square Marketing Ltd. revenues, which have grown to $38.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Blue Square Marketing Ltd. intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.

Blue Square Marketing Ltd. Tech Stack and Enterprise Applications

Blue Square Marketing Ltd. CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
HubSpot Legacy Hubspot Marketing Automation Marketing Automation CRM n/a 2021 2021
In 2021 Blue Square Marketing Ltd. implemented Hubspot Marketing Automation to centralize customer engagement and run marketing workflows on its public website. The deployment was scoped for a 500 employee retail organization based in the United Kingdom and focused on web driven demand generation and lead capture tied to the company site. The Hubspot Marketing Automation implementation configured core Marketing Automation capabilities including contact database management, web form and landing page instrumentation, email campaign orchestration, automated nurture workflows, behavioral tracking, and audience segmentation. The solution emphasized campaign configuration, template management, and analytics instrumentation to support repeated marketing program execution. Integration work centered on embedding Hubspot Marketing Automation into the company website for form capture, session tracking, and attribution across digital touchpoints, providing a single source for inbound lead data and activity streams. Operational coverage targeted marketing and e-commerce functions with handoffs to commercial teams, aligning web-sourced leads and contact records for downstream follow up. Governance and rollout used a staged approach with configuration, template standardization, and training for the marketing team, accompanied by documented lead management and data hygiene practices. The implementation positioned Hubspot Marketing Automation as the operational hub for web driven marketing programs and contact lifecycle orchestration.
Blue Square Marketing Ltd. IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Cloudflare Legacy Cloudflare CDN Content Delivery Network IaaS n/a 2021 2021
In 2021, Blue Square Marketing Ltd. deployed Cloudflare CDN to serve and secure web assets for its public website https://www.bluesquare.uk.com. The Cloudflare CDN deployment positions an edge delivery layer in front of the company web origin to provide caching of static content, HTTP routing at the edge, and TLS termination for public traffic. Blue Square Marketing Ltd. Cloudflare CDN Content Delivery Network implementation is focused on web delivery and digital marketing use cases for the retail site. The implementation scope covers configuration of edge caching rules, time to live settings, and certificate management, with DNS records updated to route public requests through Cloudflare. Operational control is aligned with web operations and digital channels, where origin configuration and cache invalidation workflows are maintained alongside content publishing processes. The architecture centers on Cloudflare edge nodes in front of the customer origin, with configuration and governance applied to web, marketing, and e-commerce functions to manage content delivery and security settings.

IT Decision Makers and Key Stakeholders at Blue Square Marketing Ltd.

First Name Last Name Title Function Department Email Phone
Finance Director Director Finance
Financial Controller Director Finance
Payroll and Payments Manager Manager Finance
Accounts Payable Clerk Manager Finance
Finance Manager Manager Finance
Head of Talent Director HR
Managing Director Director Finance
IT Manager Manager IT
Human Resources Director Director HR
HR People Partner Manager HR
Show All Contacts

Apps Being Evaluated by Blue Square Marketing Ltd. Executives

APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Blue Square Marketing Ltd. IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Blue Square Marketing Ltd. digital transformation priorities and AI adoption trends.
Date Company Status Vendor Product Category Market
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FAQ - APPS RUN THE WORLD Blue Square Marketing Ltd. Technographics
Blue Square Marketing Ltd. is a Retail organization based in United Kingdom, with around 500 employees and annual revenues of $38.0 million.
Blue Square Marketing Ltd. operates a diverse technology stack with applications such as Hubspot Marketing Automation and Cloudflare CDN, covering areas like Marketing Automation and Content Delivery Network.
Blue Square Marketing Ltd. has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as HubSpot and Cloudflare.
Blue Square Marketing Ltd. recently adopted applications including Hubspot Marketing Automation in 2021 and Cloudflare CDN in 2021, highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Blue Square Marketing Ltd.’s key decision makers and IT executives, available to Premium subscribers.
Our research team continuously updates Blue Square Marketing Ltd.’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Blue Square Marketing Ltd. technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.