Buenos Aires, C1058AAP,
Argentina
Blue Star Group Technographics
Blue Star Group Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Blue Star Group and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 4000 Blue Star Group employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Blue Star Group has purchased the following applications: Centric Planning for Retail Management in 2023, Microsoft 365 for Collaboration in 2019, Google Tag Manager for Tag Management in 2023 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Blue Star Group is running and its propensity to invest more and deepen its relationship with Centric Software , Microsoft , Google or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Blue Star Group revenues, which have grown to $450.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Blue Star Group intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Blue Star Group Tech Stack and Enterprise Applications
ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Centric Software | Legacy | Centric Planning | Retail Management | ERP Services and Operations | n/a | 2023 | 2023 |
In 2023, Blue Star Group implemented Centric Planning, deploying Centric Software’s solution within the Retail Management category. The rollout targeted Blue Star Group’s Argentina retail and merchandising organization for a company of approximately 4,000 employees, positioning Centric Planning as the central planning application for assortment and merchandising workflows.
The Centric Planning implementation emphasized assortment planning, visual reporting, and team collaboration capabilities. Configuration work focused on centralized assortment calendars, visual merchandising boards, and collaborative planning workspaces that support role based approvals and cross functional review cycles, aligning with standard Retail Management planning processes.
Integrations were scoped to connect product master data, inventory positions, and purchasing feeds with Centric Planning to support synchronized assortment and replenishment decisions, and the deployment covers merchandising, buying, planning, and store operations teams across Blue Star Group’s Argentina footprint. Data orchestration for styles, SKUs, and seasonal assortments was established to enable visual reports and consolidated planning views used by planners and merchants.
Governance was organized around a central planning office approach with cross functional stakeholder reviews and staged rollouts of planning capabilities to merchandising and buying teams. Centric Planning was adopted by Blue Star Group alongside other leading retailers announced by Centric Software, with user cited benefits that include improved assortment planning, enhanced visual reporting, and stronger team collaboration.
|
Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2019 | 2019 |
|
CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Tag Manager | Tag Management | CRM | n/a | 2023 | 2023 |
|
ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
IT Service Management | ITSM |
|
2023 | 2023 |
|
PLM and Engineering
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Fashion PLM | PLM and Engineering |
|
2023 | 2023 |
|
IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2023 | 2023 |
|
IT Decision Makers and Key Stakeholders at Blue Star Group
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Blue Star Group Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||