New Braunfels, 78130, TX,
United States
Bluebonnet Chrysler Dodge Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Bluebonnet Chrysler Dodge and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 25 Bluebonnet Chrysler Dodge employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Bluebonnet Chrysler Dodge has purchased the following applications: Autoline Drive DMS for Dealership Management in 2012, CarNow MessageNow for Chatbots and Conversational AI in 2020, Cox Automotive Dealer.com for Web Content Management in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Bluebonnet Chrysler Dodge is running and its propensity to invest more and deepen its relationship with CDK Global , CarNow , Cox Automotive or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Bluebonnet Chrysler Dodge revenues, which have grown to $3.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Bluebonnet Chrysler Dodge intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| CDK Global | Legacy | Autoline Drive DMS | Dealership Management | ERP Services and Operations | n/a | 2012 | 2012 |
In 2012, Bluebonnet Chrysler Dodge implemented Autoline Drive DMS as its Dealership Management platform to formalize inventory control and transaction recording. The initial deployment concentrated on inventory procedures, specifically managing bin counts and adding or removing inventory records in the CDK Global system to ensure parts and vehicles were reflected in downstream dealer workflows.
The Autoline Drive DMS implementation emphasized inventory and stock control modules, including configurable bin location management, stock receipt and issue workflows, and periodic count reconciliation processes. Configuration work centered on data validation rules for part numbers and VINs, role based access for parts and service staff, and audit logging to capture add and remove inventory transactions in the system.
Integration work connected Autoline Drive DMS to the CDK Global environment to persist inventory changes and align dealership stock status with the vendor system. Operational coverage targeted core dealership functions, primarily parts, service, and sales lot management, with system touchpoints where inventory movements originate from service repairs, parts sales, and vehicle intake.
Governance focused on process restructuring for routine bin counts and exception handling, with user role segregation and documented reconciliation procedures to manage inventory accuracy. Autoline Drive DMS was positioned as the control point for inventory lifecycle activities within the dealership, with configuration and operational processes calibrated to a 25 person dealership operating in the United States.
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AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| CarNow | Legacy | CarNow MessageNow | Chatbots and Conversational AI | AI-Powered Application | n/a | 2020 | 2020 |
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Cox Automotive | Legacy | Cox Automotive Dealer.com | Web Content Management | Content Management | n/a | 2020 | 2020 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Automotive Dealership CRM | CRM |
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2019 | 2019 |
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Automotive Dealership CRM | CRM |
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2020 | 2020 |
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Customer Experience | CRM |
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2016 | 2016 |
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Data Management Platform | CRM |
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2012 | 2012 |
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Data Management Platform | CRM |
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2014 | 2014 |
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Data Management Platform | CRM |
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2017 | 2017 |
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Digital Advertising Platform | CRM |
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2013 | 2013 |
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Digital Advertising Platform | CRM |
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2014 | 2014 |
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Digital Advertising Platform | CRM |
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2013 | 2013 |
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Digital Advertising Platform | CRM |
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2014 | 2014 |
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Digital Advertising Platform | CRM |
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2022 | 2022 |
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Marketing Automation | CRM |
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2014 | 2014 |
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Marketing Automation | CRM |
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2016 | 2016 |
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Sales Analytics | CRM |
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2020 | 2020 |
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Tag Management | CRM |
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2021 | 2021 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Performance Management | ITSM |
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2015 | 2015 |
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Application Performance Management | ITSM |
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2019 | 2019 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Content Delivery Network | IaaS |
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2011 | 2011 |
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Content Delivery Network | IaaS |
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2014 | 2014 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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| First Name | Last Name | Title | Function | Department | Phone | |
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| Date | Company | Status | Vendor | Product | Category | Market |
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