AI Buyer Insights:

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Michelin, an e2open customer evaluated Oracle Transportation Management

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Michelin, an e2open customer evaluated Oracle Transportation Management

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

BlueToad Inc. Tech Stack and Enterprise Applications

BlueToad Inc. ERP
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Intuit Legacy Intuit Quickbooks Enterprise ERP Financial ERP x 2012 2012
In 2012 BlueToad Inc. implemented Intuit Quickbooks Enterprise as its ERP Financial system to centralize accounting and core financial operations. The Intuit Quickbooks Enterprise deployment targeted the company finance and accounting function at a 30 employee media firm, provisioning multi user accounting capabilities including chart of accounts configuration, accounts payable, accounts receivable, invoicing and bank reconciliation workflows. Configuration work emphasized general ledger structuring, custom financial reporting and role based access controls, with transaction approval workflows aligned to month end and billing cycles. Adoption planning flagged proficiency with Intuit QuickBooks as a hiring and governance consideration and the implementation supported operational finance tasks across billing, expense management and cash management for BlueToad Inc.
BlueToad Inc. Collaboration
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Google Legacy Google Workspace (Formerly Google G-Suite) Collaboration Collaboration n/a 2019 2019
In 2019, BlueToad Inc. implemented Google Workspace (Formerly Google G-Suite) as its primary Collaboration platform across the company. The deployment is observable in the company website source, indicating Google Workspace artifacts are surfaced at the web layer while the platform serves internal workplace functions. This rollout targets a small media environment with centralized cloud-native collaboration tooling. Configuration emphasizes core Google Workspace capabilities including Gmail, Google Drive with shared drives, Google Docs and Sheets for collaborative content production, Google Calendar for scheduling, and Google Meet for remote meetings. Administration is centered in the Google Workspace Admin console with account provisioning, group-based access controls, and policy enforcement to govern editorial, sales, marketing, and operations workflows. For a 30-employee media firm, Google Workspace (Formerly Google G-Suite) provides a consolidated Collaboration foundation to standardize document workflows, calendaring, and real-time collaboration across departments.
BlueToad Inc. CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Salesforce Legacy Salesforce Pardot Marketing Automation CRM n/a 2013 2013
In 2013, BlueToad Inc. implemented Salesforce Pardot for Marketing Automation on its website. The deployment of Salesforce Pardot centralized digital lead capture and outbound marketing workflows for BlueToad Inc., a United States media company operating with a small marketing organization. The implementation leverages core Marketing Automation capabilities including email marketing, landing pages and form-based lead capture, list segmentation, automation rules and nurture program workflows, and lead scoring with activity tracking. Salesforce Pardot was configured to deliver templated email campaigns, progressive profiling through website forms, and pageview and campaign source tracking to support contact lifecycle management. Deployment used a cloud SaaS instance of Salesforce Pardot with tracking code embedded across the BlueToad website to capture prospect behavior and feed Pardot’s marketing database. The implementation prioritized hosted or embedded landing pages and forms to route leads into Pardot’s automation engine and maintain a single marketing contact repository. Operational ownership was organized under the marketing function, with centralized administration for templates, scoring thresholds, and automation rules to enforce consistent prospect handling. Governance emphasized campaign approval workflows, segmentation standards, and ongoing content iteration to sustain the Marketing Automation processes.
Sales Automation, CRM, Sales Engagement CRM 2011 2011
BlueToad Inc. ITSM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
IT Service Management ITSM 2023 2023
BlueToad Inc. PaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Transactional Email PaaS 2012 2012
BlueToad Inc. IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Application Hosting and Computing Services IaaS 2016 2016
Content Delivery Network IaaS 2017 2017
Content Delivery Network IaaS 2018 2018
Content Delivery Network IaaS 2021 2021

IT Decision Makers and Key Stakeholders at BlueToad Inc.

First Name Last Name Title Function Department Email Phone
CTO CXO Finance
CEO CXO Finance
Controller/ Accountant Manager Finance
Vice President of Operations VP Operations

Apps Being Evaluated by BlueToad Inc. Executives

APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from BlueToad Inc. IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the BlueToad Inc. digital transformation priorities and AI adoption trends.
Date Company Status Vendor Product Category Market
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FAQ - APPS RUN THE WORLD BlueToad Inc. Technographics
BlueToad Inc. is a Media organization based in United States, with around 30 employees and annual revenues of $5.0 million.
BlueToad Inc. operates a diverse technology stack with applications such as Intuit Quickbooks Enterprise, Google Workspace (Formerly Google G-Suite) and Salesforce Pardot, covering areas like ERP Financial, Collaboration and Marketing Automation.
BlueToad Inc. has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Intuit, Google and Salesforce.
BlueToad Inc. recently adopted applications including Atlassian Jira Service Desk in 2023, Akamai CDN in 2021 and Google Workspace (Formerly Google G-Suite) in 2019, highlighting its ongoing modernization strategy.
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Our research team continuously updates BlueToad Inc.’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.
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