Guaynabo, 968, PR,
Puerto Rico
BMA Group Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by BMA Group and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 427 BMA Group employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
BMA Group has purchased the following applications: PayPal Braintree for Payment Processing in 2023, Vincere Core for Applicant Tracking System, Candidate Relationship Management in 2023, Hubspot Live Chat for Chatbots and Conversational AI in 2018 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems BMA Group is running and its propensity to invest more and deepen its relationship with PayPal , HiringBoss Holdings , HubSpot or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing BMA Group revenues, which have grown to $64.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for BMA Group intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| PayPal | Legacy | PayPal Braintree | Payment Processing | ERP Financial Management | n/a | 2023 | 2023 |
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HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| HiringBoss Holdings | Legacy | Vincere Core | Applicant Tracking System, Candidate Relationship Management | HCM | n/a | 2023 | 2023 |
In 2023 BMA Group implemented Vincere Core on its corporate website as its Applicant Tracking System,Candidate Relationship Management solution. The deployment places Vincere Core at the front end of the talent intake process, capturing external applicants through the public careers pages and provisioning candidate records into a centralized recruiting application.
Vincere Core was configured to support standard ATS and CRM workflows, including job posting and requisition management, candidate capture and resume parsing, candidate profile and pipeline management, interview scheduling workflows, and offer tracking. Configuration focused on candidate lifecycle orchestration and recruitment CRM capabilities typical of Applicant Tracking System,Candidate Relationship Management platforms, with role based access for recruiters and hiring managers.
Operational coverage centers on Talent Acquisition and HR functions within BMA Group in Puerto Rico, with Vincere Core embedded on the company website to funnel applicants into recruiting pipelines. The implementation emphasizes unified candidate data and recruiting workflow control, enabling recruiters to manage pipelines and candidate engagement inside Vincere Core rather than disparate spreadsheets or ad hoc systems.
Deployment governance formalized user roles, data stewardship, and hiring workflow templates to standardize requisition approvals and interview stages across business units. Training and staged user enablement were applied to recruiting and HR teams to operationalize the system, and Vincere Core remains the primary application for candidate tracking and relationship management for external hires.
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AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| HubSpot | Legacy | Hubspot Live Chat | Chatbots and Conversational AI | AI-Powered Application | n/a | 2018 | 2018 |
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Chatbots and Conversational AI | AI-Powered Application |
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2024 | 2024 |
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Natural Language Processing | AI-Powered Application |
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2025 | 2025 |
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Collaboration | Collaboration |
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2018 | 2018 |
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Web Content Management | Content Management |
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2022 | 2022 |
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eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Product Information Management | eCommerce |
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2025 | 2025 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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CRM | CRM |
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2022 | 2022 |
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Customer Experience | CRM |
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2024 | 2024 |
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Digital Advertising Platform | CRM |
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2022 | 2022 |
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Digital Advertising Platform | CRM |
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2022 | 2022 |
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Marketing Analytics | CRM |
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2022 | 2022 |
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Marketing Analytics | CRM |
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2024 | 2024 |
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Marketing Analytics | CRM |
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2025 | 2025 |
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Marketing Automation | CRM |
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2025 | 2025 |
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Marketing Automation | CRM |
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2022 | 2022 |
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Marketing Automation | CRM |
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2023 | 2023 |
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Marketing Automation | CRM |
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2023 | 2023 |
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Tag Management | CRM |
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2018 | 2018 |
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Tag Management | CRM |
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2022 | 2022 |
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TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Governance, Risk and Compliance | TRM |
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2023 | 2023 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2018 | 2018 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Application Hosting and Computing Services | IaaS |
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2024 | 2024 |
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Content Delivery Network | IaaS |
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2023 | 2023 |
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Content Delivery Network | IaaS |
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2025 | 2025 |
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Domain Name System (DNS) | IaaS |
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2018 | 2018 |
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Network Management and Monitoring | IaaS |
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2021 | 2021 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Security (AppSec) | CyberSecurity |
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2022 | 2022 |
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Secure Sockets Layer (SSL) | CyberSecurity |
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2019 | 2019 |
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Secure Sockets Layer (SSL) | CyberSecurity |
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2024 | 2024 |
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