Le Mars, 51031, IA,
United States
BoDeans Baking Group Technographics
BoDeans Baking Group Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by BoDeans Baking Group and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 150 BoDeans Baking Group employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that BoDeans Baking Group has purchased the following applications: Microsoft Dynamics GP for ERP Financial in 2008, Xandr Invest (ex AppNexus DSP) for Digital Advertising Platform in 2019, Microsoft Azure Cloud Services for Application Hosting and Computing Services in 2014 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems BoDeans Baking Group is running and its propensity to invest more and deepen its relationship with Microsoft , The Trade Desk , MediaMath or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing BoDeans Baking Group revenues, which have grown to $15.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for BoDeans Baking Group intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
BoDean’s Baking Group is a privately held company founded in February 2000 by Bo and Dean Jacobson.Located in LeMars, Iowa, BoDeans Baking Group is one of the fastest-growing cone and wafer manufacturers in North America. Their success is largely due to their loyal, hard-working, and enthusiastic employees, and they continually seek out talent that can build on their goal-crushing, career-building positive energy.
BoDeans Baking Group Tech Stack and Enterprise Applications
BoDeans Baking Group ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft Dynamics GP | ERP Financial | ERP | n/a | 2008 | 2008 |
In 2008, BoDeans Baking Group implemented Microsoft Dynamics GP as its ERP Financial system. The deployment established Microsoft Dynamics GP as the primary platform for core accounting and financial management across the organization.
The implementation encompassed modules for general ledger, accounts payable, accounts receivable, payroll, purchasing and inventory control, while also leveraging financial reporting capabilities. Financial statement creation and maintenance used Microsoft Dynamics GP standard and custom reports, FRx, Management Reporter and SmartList to produce statutory and management reporting.
Operational responsibilities included hands on maintenance of accounting data and financial analysis, with staff proficient in Microsoft Excel, Word and Access to extract, reconcile and prepare reports. These activities supported routine reconciliations, period close processes and ad hoc analytical requests within accounting and finance functions.
IT governance was managed in house, with an internal IT lead administering Microsoft Dynamics GP across all locations and serving as liaison to an external IT company for technical escalations. Governance focused on centralized reporting workflows, controlled report generation and maintaining the reporting toolchain within Microsoft Dynamics GP.
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BoDeans Baking Group CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Xandr Invest (ex AppNexus DSP) | Digital Advertising Platform | CRM | n/a | 2019 | 2019 |
In 2019, BoDeans Baking Group deployed Xandr Invest (ex AppNexus DSP) as its Digital Advertising Platform on the consumer-facing website. The BoDeans Baking Group Xandr Invest (ex AppNexus DSP) Digital Advertising Platform supports marketing and e-commerce campaign operations, providing a programmatic demand-side layer to acquire display and video inventory through realtime bidding and audience-based targeting.
Xandr Invest (ex AppNexus DSP) was configured to operate core DSP capabilities including campaign management, bid optimization, frequency capping, and performance reporting, and it centralizes campaign workflow for the marketing organization. The implementation integrates directly with the website via ad tags and standard DSP callouts to sell-side inventory, aligning campaign provisioning with creative approval, pacing controls, and centralized campaign governance for marketing and e-commerce stakeholders.
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Digital Advertising Platform | CRM |
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2019 | 2019 |
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Digital Advertising Platform | CRM |
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2019 | 2019 |
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BoDeans Baking Group IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft Azure Cloud Services | Application Hosting and Computing Services | IaaS | n/a | 2014 | 2014 |
In 2014, BoDeans Baking Group implemented Microsoft Azure Cloud Services. The deployment uses Microsoft Azure Cloud Services to host and run the company's public website, aligning with Application Hosting and Computing Services capabilities. The implementation is focused on web hosting and runtime compute for customer-facing content on bodeansbaking.com.
Configuration consolidated compute and platform hosting, including provisioned virtual machines and platform services to run site code, managed storage for media assets, and network services for DNS and traffic routing. Microsoft Azure Cloud Services provided the application hosting layer and enabled lifecycle operations typical of Application Hosting and Computing Services, such as deployment orchestration and instance scaling. The implementation also included content delivery and asset management patterns consistent with public website hosting.
Operational ownership sat with web operations and marketing teams within the United States, with deployment workflows and runbooks governing releases and configuration changes. Governance covered SSL certificate handling, deployment orchestration, and environment separation between production and non production to support ongoing website operations on Microsoft Azure Cloud Services. The narrative centers on a hosted web presence using Microsoft Azure Cloud Services under the Application Hosting and Computing Services category.
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IT Decision Makers and Key Stakeholders at BoDeans Baking Group
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CFO & VP of ADM | CXO | Finance | |
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Controller | Director | Finance | |
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General Manager | Manager | Finance | |
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Apps Being Evaluated by BoDeans Baking Group Executives
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