Bollore Logistics
Tour Bollore, 31-32 quai de Dion Bouton, Puteaux,
Paris, 92800,
France
Paris, 92800,
France
33 1 46 96 44 33
Transportation
Bollore Logistics Technographics
Bollore Logistics Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Bollore Logistics and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 15000 Bollore Logistics employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Bollore Logistics has purchased the following applications: Criteo Commerce Media Platform for Digital Advertising Platform in 2020, Precoro for Procurement in 2018, Kyriba Treasury for Treasury Management in 2015 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Bollore Logistics is running and its propensity to invest more and deepen its relationship with Criteo , Oracle , Precoro or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Bollore Logistics revenues, which have grown to $22.41 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Bollore Logistics intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Bollore Logistics Tech Stack and Enterprise Applications
Bollore Logistics CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Criteo | Legacy | Criteo Commerce Media Platform | Digital Advertising Platform | CRM | n/a | 2020 | 2020 |
In 2020, Bollore Logistics implemented Criteo Commerce Media Platform on their website. The deployment aligns with the Digital Advertising Platform category and was applied to public web properties to capture site-level commerce signals and enable advertising activation tied to on-site behavior.
The implementation concentrated on commerce media capabilities common to Digital Advertising Platform use cases, including audience segmentation, on-site signal capture, dynamic creative activation, and campaign orchestration. Configuration work focused on client-side tag deployment and page-level script instrumentation to surface behavioral and contextual signals for real-time audience targeting and creative personalization.
Integration scope was explicitly the company website, linking the Criteo Commerce Media Platform to digital marketing workflows and campaign delivery processes. Operational ownership resides with digital marketing and web operations teams, using tag management and campaign governance to manage audience definitions, creative rules, and measurement endpoints.
Governance and workflow changes centered on centralized tag control and marketing campaign orchestration, establishing processes for segment maintenance and creative rotation within Criteo Commerce Media Platform. The implementation positioned Bollore Logistics to leverage audience orchestration and measurement capabilities inherent to the Criteo Commerce Media Platform for web-driven advertising and retargeting activities.
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Marketing Automation | CRM |
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2022 | 2022 |
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Bollore Logistics Procurement
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Precoro | Legacy | Precoro | Procurement | Procurement | n/a | 2018 | 2018 |
In 2018 Bollore Logistics deployed Precoro in South Africa to centralize procurement across 12 locations. The Precoro Procurement implementation targeted finance and procurement teams to provide unified spend control and catalog management.
Configuration emphasized centralized supplier and catalog control, automated approval workflows, and three way matching between purchase orders, receipts, and invoices. The deployment included role based approvals and site level catalog governance to support cross site purchasing policies.
After an initial pilot and an approximately six month rollout the solution reached about 82 users across the 12 locations, covering procurement and finance operational roles. The implementation scoped procurement workflows, purchase order lifecycle control, and invoice reconciliation processes.
Governance was centralized with standardized approval processes and catalog stewardship across sites, enabling consolidated procurement oversight. The case study reports improved spend visibility, faster approvals, and centralized supplier and catalog control as observed by Bollore Logistics.
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Bollore Logistics TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Kyriba | Legacy | Kyriba Treasury | Treasury Management | TRM | n/a | 2015 | 2015 |
In 2015, Bollore Logistics implemented Kyriba Treasury as its Treasury Management platform. The deployment focused on the France treasury perimeter and the Treasury and Financing Direction, establishing Kyriba Treasury as the central system for cash governance and operational treasury workflows.
The Kyriba Treasury implementation was configured to support daily treasury operations, including cash positioning and consolidated cash flow forecasting across the France perimeter. The solution was also used to set up European cash pooling functionality referenced as Cashpooler, and to instrument monitoring of subsidiaries loans and borrowings with Bolloré Logistics Siège.
Operational coverage included administration of treasury tools, user management, and end-user training, with treasurer roles responsible for day to day cash forecast maintenance and system administration. The program included a treasury software migration, documented in internal notes as KTP to KYRIBA, which required configuration alignment and data cutover planning to preserve forecasting and pooling logic.
Governance and process changes emphasized centralized monitoring of subsidiary borrowings and consolidated forecasting, alongside an administrator handover model and targeted training to embed Kyriba Treasury into routine treasury operations. Implementation activity centered on functional modules for cash management, cash pooling orchestration, forecast consolidation, and treasury user administration.
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Bollore Logistics IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2016 | 2016 |
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IT Decision Makers and Key Stakeholders at Bollore Logistics
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Apps Being Evaluated by Bollore Logistics Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Bollore Logistics IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Bollore Logistics digital transformation priorities and AI adoption trends.
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FAQ - APPS RUN THE WORLD Bollore Logistics Technographics
Bollore Logistics is a Transportation organization based in France,
with around 15000 employees and annual revenues of $22.41 billion.
Bollore Logistics operates a diverse technology stack with applications such as
Criteo Commerce Media Platform, Precoro and Kyriba Treasury,
covering areas like Digital Advertising Platform, Procurement and Treasury Management.
Bollore Logistics has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Criteo, Precoro and Kyriba.
Bollore Logistics recently adopted applications including
Oracle Marketing Cloud (Eloqua) in 2022, Criteo Commerce Media Platform in 2020 and Precoro in 2018,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Bollore Logistics’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Bollore Logistics’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Bollore Logistics technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.