Bottom Line Inc.
3 Landmark Square Suite 201,
Stamford, 6901, CT,
United States
Stamford, 6901, CT,
United States
1 203-973-5900
Media
Bottom Line Inc. Technographics
Bottom Line Inc. Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Bottom Line Inc. and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 85 Bottom Line Inc. employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Bottom Line Inc. has purchased the following applications: GumGum for Artificial Intelligence Marketing in 2021, Microsoft 365 for Collaboration in 2016, WooCommerce for eCommerce in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Bottom Line Inc. is running and its propensity to invest more and deepen its relationship with GumGum , Microsoft , Google or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Bottom Line Inc. revenues, which have grown to $15.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Bottom Line Inc. intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Bottom Line Inc. Tech Stack and Enterprise Applications
Bottom Line Inc. AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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| GumGum | Legacy | GumGum | Artificial Intelligence Marketing | AI-Powered Application | n/a | 2021 | 2021 |
In 2021, Bottom Line Inc. deployed GumGum on its website as an Artificial Intelligence Marketing implementation to support marketing and digital advertising functions. The deployment uses GumGum to provide contextual advertising and visual content intelligence, leveraging image based audience signals and contextual targeting capabilities that are typical for Artificial Intelligence Marketing applications.
The rollout is implemented on public web pages, with the GumGum footprint embedded in site templates to enable on page signal collection, contextual classification, and ad delivery workflows. Operational ownership is centered in marketing and digital content teams, with governance routed through web governance and tag management processes, and configuration applied at the template and page level to control campaign targeting and creative placement across the site.
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Bottom Line Inc. Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2016 | 2016 |
In 2016 Bottom Line Inc. implemented Microsoft 365 as its Collaboration platform for corporate productivity and team communication. The cloud SaaS deployment of Microsoft 365 was provisioned to support the companys roughly 85 employees, establishing a centralized tenant to provide enterprise email, document collaboration, and office productivity across the organization.
Microsoft 365 was configured to deliver core Collaboration capabilities including Exchange Online for email and calendaring, SharePoint Online for intranet and document libraries, OneDrive for Business for personal file storage, Microsoft Teams for synchronous communication, and the Office suite for content creation. Configuration emphasis was placed on document versioning and shared libraries to support editorial workflows and cross-functional content production consistent with media industry collaboration needs.
The companys public website references Microsoft 365, indicating the application is a visible part of the corporate collaboration stack and is used across editorial and corporate functions. Governance was organized around a single Microsoft 365 tenant with centralized administration, role based account provisioning, and standard policy controls for mailbox and document access to align operational workflows with corporate collaboration governance.
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Collaboration | Collaboration |
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2020 | 2020 |
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Bottom Line Inc. eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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| Automattic | Legacy | WooCommerce | eCommerce | eCommerce | n/a | 2019 | 2019 |
In 2019, Bottom Line Inc. deployed WooCommerce on its corporate website to enable direct online sales. The WooCommerce implementation serves as the company's eCommerce platform and embeds storefront commerce into existing web content workflows.
Deployment leveraged the WordPress hosted site architecture, with WooCommerce providing product catalog management, shopping cart, checkout and order management capabilities. Configuration work focused on product SKU structure, pricing rules, shipping and tax rule configuration, and storefront content alignment to support marketing driven merchandising. Operational scope centered on marketing, eCommerce operations and customer service teams, and governance established review processes for catalog updates, content publishing and order fulfillment workflows.
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Bottom Line Inc. CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Customer Engagement | CRM |
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2019 | 2019 |
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Data Management Platform | CRM |
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2016 | 2016 |
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Data Management Platform | CRM |
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2016 | 2016 |
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Data Management Platform | CRM |
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2017 | 2017 |
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Digital Advertising Platform | CRM |
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2016 | 2016 |
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Digital Advertising Platform | CRM |
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2016 | 2016 |
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Digital Advertising Platform | CRM |
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2016 | 2016 |
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Digital Advertising Platform | CRM |
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2016 | 2016 |
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Digital Advertising Platform | CRM |
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2016 | 2016 |
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Digital Advertising Platform | CRM |
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2016 | 2016 |
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Digital Advertising Platform | CRM |
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2018 | 2018 |
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Marketing Analytics | CRM |
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2016 | 2016 |
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Marketing Analytics | CRM |
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2017 | 2017 |
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Marketing Analytics | CRM |
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2019 | 2019 |
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Marketing Analytics | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2018 | 2018 |
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Marketing Automation | CRM |
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2019 | 2019 |
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Marketing Automation | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Bottom Line Inc. ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2020 | 2020 |
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Application Performance Management | ITSM |
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2021 | 2021 |
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Bottom Line Inc. PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2019 | 2019 |
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Bottom Line Inc. IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2016 | 2016 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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IT Decision Makers and Key Stakeholders at Bottom Line Inc.
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by Bottom Line Inc. Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Bottom Line Inc. IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Bottom Line Inc. digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Bottom Line Inc. Technographics
Bottom Line Inc. is a Media organization based in United States,
with around 85 employees and annual revenues of $15.0 million.
Bottom Line Inc. operates a diverse technology stack with applications such as
GumGum, Microsoft 365 and WooCommerce,
covering areas like Artificial Intelligence Marketing, Collaboration and eCommerce.
Bottom Line Inc. has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as GumGum, Microsoft and Automattic.
Bottom Line Inc. recently adopted applications including
GumGum in 2021, ActiveCampaign in 2021 and New Relic APM in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Bottom Line Inc.’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Bottom Line Inc.’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Bottom Line Inc. technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.