Bracker's Good Earth Clays Technographics
Bracker's Good Earth Clays Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Bracker's Good Earth Clays and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 20 Bracker's Good Earth Clays employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Bracker's Good Earth Clays has purchased the following applications: Zoho Mail for Collaboration in 2017, ShipperHQ for Shipping Management in 2018, Automattic Jetpack CRM for CRM in 2014 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Bracker's Good Earth Clays is running and its propensity to invest more and deepen its relationship with Zoho Corp. , 10to8 , ShipperHQ or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Bracker's Good Earth Clays revenues, which have grown to $3.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Bracker's Good Earth Clays intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Bracker's Good Earth Clays Tech Stack and Enterprise Applications
Bracker's Good Earth Clays Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Zoho Corp. | Legacy | Zoho Mail | Collaboration | Collaboration | n/a | 2017 | 2017 |
In 2017, Bracker's Good Earth Clays deployed Zoho Mail as its Collaboration solution to centralize corporate email and website inbound and outbound mail flows. The small retail business provisioned Zoho Mail mailboxes for staff and configured the application on their public website to capture customer inquiries and contact form traffic directly into corporate mailboxes.
The implementation leveraged Zoho Mail capabilities typical for the Collaboration category, including webmail access, SMTP and IMAP client connectivity, an administrator console for user provisioning and mailbox management, and built in spam and security controls. Operational scope covers the entire 20 person organization, with company administrators managing domain DNS MX configuration and account governance to ensure website messages are routed into Zoho Mail for sales and customer service communications.
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Online Meeting Scheduling | Collaboration |
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2021 | 2021 |
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Bracker's Good Earth Clays eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| ShipperHQ | Legacy | ShipperHQ | Shipping Management | eCommerce | n/a | 2018 | 2018 |
In 2018, Bracker's Good Earth Clays implemented ShipperHQ as its Shipping Management application to centralize shipping logic for its ecommerce operations. Bracker's Good Earth Clays is listed as a customer on ShipperHQ's website, confirming the vendor relationship and public reference for the implementation.
The ShipperHQ deployment focused on configuring carrier rate calculation, a rules engine for fee and service eligibility, and orchestration of checkout shipping options including store pickup configuration, aligning with common Shipping Management capabilities. The implementation used a SaaS delivery model that embedded shipping logic into the retailer checkout and fulfillment workflow, impacting ecommerce operations, order management and customer service processes. Governance emphasized operational ownership of shipping rules and ongoing rule set management by merchandising and operations personnel to maintain shipping configurations and fulfillment behaviors.
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Shipping Management | eCommerce |
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2024 | 2024 |
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Bracker's Good Earth Clays CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Automattic | Legacy | Automattic Jetpack CRM | CRM | CRM | n/a | 2014 | 2014 |
In 2014, Bracker's Good Earth Clays deployed Automattic Jetpack CRM on their website. Bracker's Good Earth Clays uses Automattic Jetpack CRM as their CRM to centralize web‑originated customer contacts and support customer-facing operations.
The implementation emphasizes core CRM functional modules, including contact management, consolidated customer profiles, tagging and segmentation, and activity timelines, reflecting capabilities typical of the CRM category. Automattic Jetpack CRM captures inquiries submitted through the Bracker's website and persists contact records within the site environment, enabling staff to view interaction history and maintain communication notes.
Operational coverage is focused on customer-facing staff and small business marketing tasks for this 20 employee retail organization. The integration surface is the company website where Jetpack CRM is embedded to collect leads and maintain the primary customer repository. Governance is lightweight and managed internally, concentrating on centralizing contact data and standardizing follow up workflows for web-originated engagement.
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Marketing Automation | CRM |
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2015 | 2015 |
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Bracker's Good Earth Clays IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Bracker's Good Earth Clays
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Apps Being Evaluated by Bracker's Good Earth Clays Executives
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