Tokyo, 108-0071,
Japan
BrainPad Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by BrainPad and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 429 BrainPad employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that BrainPad has purchased the following applications: Google Workspace (Formerly Google G-Suite) for Collaboration in 2014, BrainPad Rtoaster Insight+ for Data Management Platform in 2017, Amazon SES for Transactional Email in 2015 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems BrainPad is running and its propensity to invest more and deepen its relationship with Google , Microsoft , BrainPad or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing BrainPad revenues, which have grown to $65.6 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for BrainPad intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2014 | 2014 |
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Collaboration | Collaboration |
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2021 | 2021 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| BrainPad | Legacy | BrainPad Rtoaster Insight+ | Data Management Platform | CRM | n/a | 2017 | 2017 |
In 2017 BrainPad deployed BrainPad Rtoaster Insight+ as a Data Management Platform on its website. The deployment centralized first-party web data capture and customer profile orchestration to support marketing and analytics functions within BrainPad in Japan.
BrainPad Rtoaster Insight+ was configured to collect event level web interactions, build unified customer profiles, and enable audience segmentation and activation workflows consistent with Data Management Platform capabilities. The implementation emphasized web instrumentation and segmentation rule configuration, and operational controls were applied to manage data capture, profile governance, and data quality for marketing and digital analytics teams.
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Marketing Automation | CRM |
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2017 | 2017 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Amazon Web Services (AWS) | Legacy | Amazon SES | Transactional Email | PaaS | n/a | 2015 | 2015 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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