Agawam, 1001, MA,
United States
Braman Technographics
Braman Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Braman and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 50 Braman employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Braman has purchased the following applications: WorkWave PestPac for Professional Services Automation in 2008, Microsoft 365 for Collaboration in 2019, Zoominfo Platform for Account Based Marketing in 2023 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Braman is running and its propensity to invest more and deepen its relationship with WorkWave , Microsoft , Zoominfo or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Braman revenues, which have grown to $5.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Braman intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Braman Tech Stack and Enterprise Applications
Braman ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| WorkWave | Legacy | WorkWave PestPac | Professional Services Automation | ERP Services and Operations | n/a | 2008 | 2008 |
In 2008, Braman implemented WorkWave PestPac as its Professional Services Automation platform to manage field service operations and administrative billing workflows. The deployment of WorkWave PestPac centralized the companys daily invoice processing, workload planning, pricing and the processing of daily work tickets for both field technicians and office staff.
WorkWave PestPac was configured to support invoicing workflows, scheduling and workload planning, price management and ticket lifecycle processing, with end of month reporting produced through a combination of PestPac exports and Office tools including Excel, Word and PowerPoint. The implementation focused on operational modules consistent with Professional Services Automation, aligning ticket creation, dispatch visibility and billing record capture into a single operational record.
Operational coverage included dispatch, field service execution and back office billing and accounting functions, with governance oriented around standardized daily ticket processing and consolidated EOM reporting. Role based responsibilities were established for technicians, dispatch coordinators and billing clerks to ensure consistent ticket closure and invoice generation, and reporting workflows were formalized to produce the month end reports used by the business.
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Braman Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2019 | 2019 |
In 2019, Braman implemented Microsoft 365 for Collaboration. The professional services company Braman adopted Microsoft 365 to provide cloud-hosted collaboration and communication capabilities, and public site references indicate Microsoft 365 is used on their website.
The deployment emphasizes core Collaboration workloads within a single Microsoft 365 tenant, including Exchange Online for email, SharePoint Online and OneDrive for document storage and file sync, and Microsoft Teams for realtime messaging and meetings. Configuration scope for a 50 person organization likely focused on tenant-level administration, centralized user provisioning, mailbox and file access controls, and standard collaboration workflows for team-based document editing and calendaring.
Operational coverage spans internal business functions that require coordinated communication and document management, supporting administrative staff and field operations through shared mailboxes, team sites, and cloud file access. Governance is exercised at the tenant level with role based administration and permission controls to manage user access and collaboration policies, and Microsoft 365 assets are surfaced on the company website as part of the deployment footprint.
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Braman CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Zoominfo | Legacy | Zoominfo Platform | Account Based Marketing | CRM | n/a | 2023 | 2023 |
In 2023, Braman deployed Zoominfo Platform on its website to support Account Based Marketing activities. The Zoominfo Platform implementation was scoped to the companys sales and marketing functions at a 50 person professional services firm, centering on on-site prospect identification and account-centric data enrichment.
The implementation configured Zoominfo Platform website instrumentation for visitor identification, contact and company enrichment, and account segmentation workflows. Configuration emphasized list building and account profiling capabilities native to Account Based Marketing, with site-level scripts capturing firmographic signals and enriching inbound lead records before handoff to internal teams.
Operational governance assigned marketing and sales ownership for access and data stewardship, and the rollout was executed at the website layer to enable real time prospect qualification and targeted outreach. The deployment focused on embedding Zoominfo Platform capabilities within existing sales and marketing processes, with ongoing configuration and privacy controls managed by the internal marketing operations function.
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Digital Advertising Platform | CRM |
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2016 | 2016 |
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Braman IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Application Hosting and Computing Services | IaaS |
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2015 | 2015 |
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Cloud Storage | IaaS |
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2016 | 2016 |
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Braman CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Secure Email Gateways (SEGs) | CyberSecurity |
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2015 | 2015 |
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Secure Web Gateways (SWG) | CyberSecurity |
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2019 | 2019 |
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IT Decision Makers and Key Stakeholders at Braman
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Braman Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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