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Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Michelin, an e2open customer evaluated Oracle Transportation Management

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Brasseler USA Tech Stack and Enterprise Applications

Brasseler USA Analytics and BI
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Definitive Healthcare Legacy Definitive Healthcare Cohort Builder Analytics and BI Analytics and BI n/a 2016 2016
In 2016 Brasseler USA implemented Definitive Healthcare Cohort Builder to strengthen Analytics and BI capabilities for procedure-level market intelligence and product planning. The deployment centered on cohort definition and procedure analytics to surface growth signals related to surgical procedures and device usage, aligning clinical procedure datasets with commercial planning needs, and Rachelle Ferrara Senior Director GM Brasseler Surgical noted that Definitive data allows the company to capture what its customers needs are moving forward. Configuration work focused on custom cohort definitions, procedure-level filtering, temporal trend analysis, and visualization and reporting to support product development decision making. Definitive Healthcare Cohort Builder was configured to produce repeatable cohorts and dashboards for cross-functional review, enabling analysts to iterate on cohort criteria and export analytical outputs for downstream planning workflows. Operational scope included product development and planning teams within Brasseler USA, where the Cohort Builder informed product roadmaps and opportunity identification. Governance emphasized repeatable cohort definitions and review cycles to surface growth opportunities, reflecting the stated goal of understanding where growth exists and capturing evolving customer needs.
Brasseler USA Collaboration
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Microsoft Legacy Microsoft 365 Collaboration Collaboration n/a 2019 2019
In 2019, Brasseler USA implemented Microsoft 365. The deployment functions as the company wide Collaboration platform and is observable in public site references to Microsoft 365 assets. Microsoft 365 is provisioned to support core collaboration capabilities including Exchange Online for email, SharePoint Online for intranet and document management, OneDrive for Business for user file storage, Microsoft Teams for messaging and meetings, and Office desktop and web productivity applications. Configuration aligns with typical Collaboration use cases such as content collaboration, synchronous and asynchronous communication, and centralized document lifecycle management. Architecture is consistent with a cloud first Microsoft 365 tenant model, centrally administered through Microsoft 365 administration consoles and integrated identity and access control via Azure Active Directory for single sign on and role based access. Operational scope spans corporate functions including IT administration, sales and marketing collaboration, and product development workflows for a mid market manufacturing organization with roughly 300 employees. Governance is administered at tenant level with policy and administrative controls applied through Microsoft 365 management tools to enforce access, retention, and information protection across mail and document services. Microsoft 365 provides the Collaboration backbone for Brasseler USA, supporting cross functional communications and content management without indication of a named third party implementation partner.
Brasseler USA CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Contentsquare Legacy Hotjar Customer Experience CRM n/a 2017 2017
In 2017, Brasseler USA implemented Hotjar on its corporate website as part of its Customer Experience tooling to capture on‑site user behavior and qualitative feedback. The deployment centered on web instrumentation of public product and marketing pages, with Hotjar embedded to collect session level interaction data for behavioral analysis. Hotjar was configured to provide heatmaps, session recordings, on page feedback widgets and conversion funnel visualization, aligning with standard Customer Experience capabilities for click, scroll and form interaction tracing. Operational coverage included digital marketing and UX workflows, with governance routed through web analytics and digital teams to manage tagging, access and data retention policies while preserving role based controls and filter configurations for analysis.
Brasseler USA PaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Transactional Email PaaS 2019 2019
Brasseler USA IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Application Hosting and Computing Services IaaS 2021 2021
Content Delivery Network IaaS 2021 2021
Brasseler USA CyberSecurity
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Secure Email Gateways (SEGs) CyberSecurity 2017 2017

IT Decision Makers and Key Stakeholders at Brasseler USA

First Name Last Name Title Function Department Email Phone
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Apps Being Evaluated by Brasseler USA Executives

APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Brasseler USA IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Brasseler USA digital transformation priorities and AI adoption trends.
Date Company Status Vendor Product Category Market
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FAQ - APPS RUN THE WORLD Brasseler USA Technographics
Brasseler USA is a Manufacturing organization based in United States, with around 300 employees and annual revenues of $50.0 million.
Brasseler USA operates a diverse technology stack with applications such as Definitive Healthcare Cohort Builder, Microsoft 365 and Hotjar, covering areas like Analytics and BI, Collaboration and Customer Experience.
Brasseler USA has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Definitive Healthcare, Microsoft and Contentsquare.
Brasseler USA recently adopted applications including Google Cloud Platform (GCP) in 2021, Cloudflare CDN in 2021 and Microsoft 365 in 2019, highlighting its ongoing modernization strategy.
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Our research team continuously updates Brasseler USA’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Brasseler USA technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.