Alexandria, 56308, MN,
United States
Brenton a ProMach Product Brand Technographics
Brenton a ProMach Product Brand Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Brenton a ProMach Product Brand and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 150 Brenton a ProMach Product Brand employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Brenton a ProMach Product Brand has purchased the following applications: LiveAdmins Live Chat for Chatbots and Conversational AI in 2021, Craft CMS for Web Content Management in 2017, LogicData iShop for eCommerce in 2018 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Brenton a ProMach Product Brand is running and its propensity to invest more and deepen its relationship with LiveAdmins , Pixel & Tonic , LogicData or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Brenton a ProMach Product Brand revenues, which have grown to $100.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Brenton a ProMach Product Brand intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Brenton a ProMach Product Brand Tech Stack and Enterprise Applications
Brenton a ProMach Product Brand AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| LiveAdmins | Legacy | LiveAdmins Live Chat | Chatbots and Conversational AI | AI-Powered Application | n/a | 2021 | 2021 |
In 2021, Brenton a ProMach Product Brand deployed LiveAdmins Live Chat on its public website. The deployment uses LiveAdmins Live Chat within the Chatbots and Conversational AI category to provide a live, customer-facing messaging channel embedded on the corporate site.
Implementation centers on a front-end website chat widget consistent with Chatbots and Conversational AI capabilities, delivering real-time messaging, agent queueing, scripted responses and visitor routing to support customer service and lead capture workflows. LiveAdmins Live Chat is presented as the public engagement interface, with operational controls for session handoff, message templates and monitoring configured through the vendor console and managed by internal digital and customer support stakeholders. The scope is restricted to the company website and no specific back-end system integrations were disclosed in the source.
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Brenton a ProMach Product Brand Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Pixel & Tonic | Legacy | Craft CMS | Web Content Management | Content Management | n/a | 2017 | 2017 |
In 2017, Brenton a ProMach Product Brand implemented Craft CMS as its Web Content Management platform for its corporate website. The deployment is focused on the public site for Brenton, supporting marketing and product engineering content management for the United States audience.
Craft CMS was configured to provide structured content models, templating and rendering, asset and media management, and role based editorial controls. The implementation uses Craft CMS capabilities such as custom fields, entry types and plugin extensibility to centralize authoring, enable template driven page composition, and segregate developer and content operations.
Operational governance for the site emphasizes editorial workflow and role permissions to coordinate updates across marketing and product teams. Deployment and content promotion workflows align with standard Web Content Management practices, enabling staged authoring and controlled publishing from content contributors to production.
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Brenton a ProMach Product Brand eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| LogicData | Legacy | LogicData iShop | eCommerce | eCommerce | n/a | 2018 | 2018 |
In 2018, Brenton a ProMach Product Brand deployed LogicData iShop as its aftermarket parts storefront, using the application as an eCommerce channel to enable self-service parts ordering and estimates for Brenton and Orion parts. LogicData iShop is positioned as an eCommerce application that surfaces parts catalogs, pricing and quote capabilities directly on the customer-facing parts site to reduce manual CSR interactions and support web order capture.
The implementation leveraged core storefront and catalog capabilities of LogicData iShop, including parts catalog management mapped to part numbers, customer-facing quoting and estimate generation, shopping cart and order capture, and customer account order history. Configuration focused on product catalog structure and quoting rules consistent with aftermarket parts commerce, with controls for part substitutions and visibility into price lists and lead times as supported by the vendor product functionality.
The solution was integrated with Infor SyteLine CloudSuite Industrial to synchronize pricing, inventory availability and order transactions between the webstore and back office. Operational coverage centered on the Brenton/Orion parts store workflow, impacting aftermarket parts operations and customer service representatives who handle order exceptions, returns and fulfillment coordination.
Governance emphasized catalog maintenance and order exception workflows to keep online listings and estimates aligned with SyteLine master data, with the storefront used as the primary channel for customer self-service. Reported outcomes from the deployment included increased online order volume and improved CSR efficiency as customers shifted routine parts ordering and estimate requests to the LogicData iShop storefront.
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Brenton a ProMach Product Brand CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Marketing Analytics | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2019 | 2019 |
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Brenton a ProMach Product Brand IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Cloud Storage | IaaS |
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2022 | 2022 |
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IT Decision Makers and Key Stakeholders at Brenton a ProMach Product Brand
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by Brenton a ProMach Product Brand Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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| No data found | ||||||