Greer's Technographics
Greer's Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Greer's and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 750 Greer's employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Greer's has purchased the following applications: Microsoft Dynamics GP for ERP Financial in 2014, Microsoft 365 for Collaboration in 2015, About Livefyre for Web Content Management in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Greer's is running and its propensity to invest more and deepen its relationship with Microsoft , Adobe Systems , Magnite or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Greer's revenues, which have grown to $150.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Greer's intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Greer's Tech Stack and Enterprise Applications
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft Dynamics GP | ERP Financial | ERP Financial Management | n/a | 2014 | 2014 |
In 2014 Greer's implemented Microsoft Dynamics GP, a Microsoft ERP Financial application to centralize accounting and financial operations for its retail network. The deployment targeted corporate finance consolidation and store-level financial control for a multi-format retailer operating grocery and hardware locations.
Microsoft Dynamics GP was configured to provide core financial management capabilities including general ledger, accounts payable, accounts receivable, purchasing, inventory costing and fixed asset accounting, aligning with ERP Financial functional workflows. Configuration work focused on chart of accounts standardization, period close controls, purchase order and invoice processing, and inventory valuation processes consistent with retail financial operations.
Operational scope covered corporate finance, buying and merchandising finance support, and transactional accounting for 30 grocery stores and 3 ACE Hardware stores across three states. Governance changes included centralized financial reporting, budget and P&L oversight workflows to support buyers and store leadership, and operationalization of purchasing controls to support category management and store-level merchandising decisions.
|
Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2015 | 2015 |
In 2015 Greer's implemented Microsoft 365 as its Collaboration platform. Public references on Greers.com indicate Microsoft 365 is in use on their website and the deployment serves an organization of roughly 750 employees, supporting retail functions such as merchandising, store operations, customer support, and corporate communications.
Common functional modules implemented with Microsoft 365 include Exchange Online for email, SharePoint Online for intranet and content management, OneDrive for personal file sync, and Microsoft Teams for real-time chat and meetings, reflecting standard Collaboration capabilities. Identity and access management is typically integrated with Azure Active Directory to provide single sign-on and centralized tenant administration, while governance is organized around centralized administration with site level content controls to support merchandising and store communications workflows.
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Adobe Systems | Legacy | About Livefyre | Web Content Management | Content Management | n/a | 2021 | 2021 |
In 2021, Greer's implemented About Livefyre on its customer-facing website. The deployment is a Web Content Management implementation focused on managing website content and community engagement on greers.com, supporting merchandising and marketing workflows.
About Livefyre was embedded as on-page components to enable real-time commenting, user generated content curation, and moderation workflows, reflecting common Web Content Management capabilities. Configuration work emphasized content authoring interfaces, moderation queues, publishing controls, and configurable display widgets so community content could be surfaced alongside product and editorial pages.
Operational scope centered on the corporate website and product detail pages, with ownership allocated to merchandising, marketing, and customer experience teams and governance structured around editorial approvals and moderation processes. Integration was implemented as on-site embedding into greers.com, leveraging category-aligned connectors such as social identity and sharing where required, while retaining content control through moderated publishing controls.
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
 |
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Digital Advertising Platform | CRM |
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2015 | 2015 |
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Digital Advertising Platform | CRM |
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2023 | 2023 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2016 | 2016 |
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Content Delivery Network | IaaS |
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2016 | 2016 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Professional Services
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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PEO (Professional Employer Organization) | Professional Services |
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2016 | 2016 |
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IT Decision Makers and Key Stakeholders at Greer's
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Greer's Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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