Modesto, 95351, CA,
United States
Bright Homes Technographics
Bright Homes Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Bright Homes and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 60 Bright Homes employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Bright Homes has purchased the following applications: Microsoft 365 for Collaboration in 2022, CallRail Call Tracking for Call Tracking and Recording in 2020, Benchmark ESG Reporting for Environmental, Social, and Governance (ESG) in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Bright Homes is running and its propensity to invest more and deepen its relationship with Microsoft , CallRail , Benchmark Digital Partners or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Bright Homes revenues, which have grown to $6.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Bright Homes intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Bright Homes Tech Stack and Enterprise Applications
Bright Homes Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2022 | 2022 |
In 2022, Bright Homes deployed Microsoft 365 as its Collaboration platform. The 60-employee United States construction and real estate firm uses Microsoft 365 on their website and across corporate operations, consolidating core communications and document workflows into a single cloud tenant.
The Microsoft 365 deployment centers on collaboration and productivity workloads, including Exchange Online for email, Microsoft Teams for real-time communication, SharePoint and OneDrive for document management, and the Office suite for authoring and reporting. Configuration emphasis aligned with Collaboration capabilities included mailbox provisioning, team and site structure, and shared document libraries to support project and site-level coordination.
Operational coverage spans field-facing project teams, office-based project management, finance and client-facing functions, with tenant-level administration used to control user access and permissions. The implementation leverages cloud-native architecture for identity and access management, enabling centralized administration of accounts and device access consistent with the Microsoft 365 model.
Bright Homes' use of Microsoft 365 on their website indicates integration points for corporate communications and contact routing, while the Collaboration deployment supports standardized workflows for document sharing and team collaboration across the business. Governance relies on centralized tenant controls and role-based provisioning to manage permissions and streamline collaboration processes.
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Bright Homes CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| CallRail | Legacy | CallRail Call Tracking | Call Tracking and Recording | CRM | n/a | 2020 | 2020 |
In 2020, Bright Homes implemented CallRail Call Tracking as a web deployed solution within a Call Tracking and Recording profile on its corporate website. The deployment used CallRail Call Tracking to capture inbound call metadata and session level attribution, employing standard Call Tracking and Recording capabilities such as dynamic number insertion, call recording, call attribution, and campaign source mapping. CallRail Call Tracking was configured to attribute calls to digital touchpoints and capture call recordings and metadata for marketing analysis and lead intake.
Operational coverage targeted marketing and sales intake workflows, where tracked calls are used for lead qualification and contact capture on the Bright Homes website. Governance activities focused on configuring call handling rules, consent settings for recordings, and ownership of call data in sales and marketing processes. The implementation emphasizes website level instrumentation and operational call handling rather than broad telephony platform changes.
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Bright Homes EPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Benchmark Digital Partners | Legacy | Benchmark ESG Reporting | Environmental, Social, and Governance (ESG) | EPM | n/a | 2021 | 2021 |
In 2021, Bright Homes deployed Benchmark ESG Reporting in the Environmental, Social, and Governance (ESG) category. Benchmark ESG Reporting is being used to standardize company wide compliance management processes and to provide advanced charting and reporting to surface trends and continuous visibility into compliance issues. The implementation emphasizes core compliance management and analytics capabilities to improve efficiency and effectiveness across construction and development operations.
Deployment followed a cloud subscriber model provided by Benchmark Digital Partners, with configuration focused on compliance workflows, issue tracking, and analytics dashboards. The rollout established centralized data capture from operational inputs, role based access for compliance and operations teams, and automated charting for trend analysis. Governance changes included standardized compliance procedures and centralized reporting intended to drive proactive, company wide improvements, and Benchmark ESG Reporting provides continuous visibility into compliance issues to support corrective actions.
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Bright Homes PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Transactional Email | PaaS |
|
2022 | 2022 |
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Bright Homes IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Application Hosting and Computing Services | IaaS |
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2022 | 2022 |
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IT Decision Makers and Key Stakeholders at Bright Homes
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Bright Homes Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||