Brisbane, 4000, QLD,
Australia
Brisbane Marketing Technographics
Brisbane Marketing Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Brisbane Marketing and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 150 Brisbane Marketing employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Brisbane Marketing has purchased the following applications: ELMO Payroll for Payroll in 2018 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Brisbane Marketing is running and its propensity to invest more and deepen its relationship with ELMO Software or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Brisbane Marketing revenues, which have grown to $15.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Brisbane Marketing intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Brisbane Marketing Tech Stack and Enterprise Applications
HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| ELMO Software | Legacy | ELMO Payroll | Payroll | HCM | n/a | 2018 | 2018 |
In 2018, Brisbane Marketing implemented ELMO Payroll to centralize its Payroll processes for a 150-employee leisure and hospitality organization. The ELMO Payroll implementation was positioned to support the Payroll category needs of the business, aligning pay processing with HR and finance operations in Australia.
Configuration work focused on core Payroll capabilities, including automated pay run processing, tax and superannuation calculations, leave accrual management, employee payslip distribution, and Australian compliance reporting such as Single Touch Payroll. The ELMO Payroll application was configured to support typical payroll workflows, employee self-service for payslips and leave requests, and scheduled pay cycle automation.
Source material referenced experience with Netsuite ERP and Roubler as desirable, which informed integration planning and touchpoints. Integration scope considered payroll journal feeds into Netsuite ERP for accounting reconciliation and rostering and time capture connectivity with Roubler to streamline hours and shift data into ELMO Payroll, while maintaining payroll data integrity across HR and finance systems.
Operational ownership included HR and finance teams for payroll administration and compliance processing across Brisbane Marketing, with governance centered on payroll cutoffs, approval workflows, and statutory reporting cadence. The rollout emphasized staged configuration, testing of pay runs and reporting, and embedding payroll governance to support ongoing Payroll operations using ELMO Payroll.
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IT Decision Makers and Key Stakeholders at Brisbane Marketing
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Apps Being Evaluated by Brisbane Marketing Executives
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