Newcastle upon Tyne, x, NE12 8BT,
United Kingdom
British Engines Technographics
British Engines Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by British Engines and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 1500 British Engines employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that British Engines has purchased the following applications: Intuit Mailchimp for Marketing Automation in 2018, Amazon EC2 for Application Hosting and Computing Services in 2018 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems British Engines is running and its propensity to invest more and deepen its relationship with Intuit , Amazon Web Services (AWS) , Cloudflare or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing British Engines revenues, which have grown to $208.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for British Engines intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
British Engines Tech Stack and Enterprise Applications
British Engines CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Intuit | Legacy | Intuit Mailchimp | Marketing Automation | CRM | n/a | 2018 | 2018 |
In 2018, British Engines implemented Intuit Mailchimp as its Marketing Automation platform. The UK professional services firm with approximately 1500 employees deployed the application to capture website leads and centralize email marketing activities.
Intuit Mailchimp was configured to support campaign creation, audience segmentation, and automated email sequences, using templates and automation workflows typical of Marketing Automation systems. The implementation included embedded signup forms on the British Engines website and centralized list management to maintain subscriber audiences within Intuit Mailchimp.
The deployment follows a web based SaaS architecture with Intuit Mailchimp operating as the primary marketing automation engine connected to the company web properties. Operational scope covered marketing and client engagement functions, consolidating digital contact capture into Mailchimp audiences and enabling campaign orchestration from a single console.
Governance practices emphasized subscription management, consent capture, and list hygiene inside Intuit Mailchimp to align with UK email compliance expectations. Campaign approval workflows and controlled access to audience segmentation and send capabilities were implemented to manage operational risk and maintain consistent messaging.
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British Engines IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Amazon Web Services (AWS) | Legacy | Amazon EC2 | Application Hosting and Computing Services | IaaS | n/a | 2018 | 2018 |
In 2018, British Engines implemented Amazon EC2 to host its public website, deploying the service as its primary Application Hosting and Computing Services platform. The implementation targets the company website compute layer and aligns with British Engines operations in the United Kingdom, supporting IT and customer-facing web functions across the organization of roughly 1,500 employees.
Amazon EC2 instances were provisioned as virtual server infrastructure to run web server and application processes, configured to support instance lifecycle management, access controls, and standard deployment workflows. The configuration emphasizes compute elasticity and workload separation between web-facing processes and backend application tasks, consistent with Application Hosting and Computing Services practices.
Operational ownership sits with the internal IT operations team, which incorporated EC2 instance provisioning into existing change control and operational management processes. Amazon EC2 is referenced as the central compute platform for the website, providing the scalable virtual server foundation for British Engines web operations.
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Content Delivery Network | IaaS |
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2020 | 2020 |
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IT Decision Makers and Key Stakeholders at British Engines
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Interim Chief Financial Officer | CXO | Finance | |
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Group Financial Controller | Director | Finance | |
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Chief Operating Officer | CXO | Finance | |
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HR Manager, BEL Valves | Manager | HR | |
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Chief Financial Officer | CXO | Finance | |
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Chief Operating Officer, Rotary Power | CXO | Finance | |
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HR Manager | Manager | HR | |
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Director of Information Technology | Director | IT | |
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Director of HR | Director | HR | |
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Purchasing Manager, Michell Bearings | Manager | Procurement | |
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Apps Being Evaluated by British Engines Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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| No data found | ||||||