Wichita, 67203, KS,
United States
Broadstroke Technographics
Broadstroke Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Broadstroke and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 30 Broadstroke employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Broadstroke has purchased the following applications: Google Workspace (Formerly Google G-Suite) for Collaboration in 2018, High Touch Business Listing for Listing Management in 2021, Amazon EC2 for Application Hosting and Computing Services in 2018 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Broadstroke is running and its propensity to invest more and deepen its relationship with Google , High Touch Technologies , Amazon Web Services (AWS) or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Broadstroke revenues, which have grown to $5.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Broadstroke intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Broadstroke Tech Stack and Enterprise Applications
Broadstroke Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2018 | 2018 |
In 2018 Broadstroke implemented Google Workspace (Formerly Google G-Suite) to provide core Collaboration services across the organization. The cloud-native deployment is managed through the Google Admin console, handling account and domain setup, mailbox and Drive provisioning, and role-based group management. Core functional modules in use include Gmail, Calendar, Google Drive, Docs, Sheets, Slides and Meet to support communications, collaborative content production, file storage and virtual meetings.
The deployment covers Broadstroke's United States operations and all 30 employees, consolidated into a single Google Workspace tenant with centralized user provisioning. Broadstroke's public website references the use of Google Workspace (Formerly Google G-Suite), indicating corporate email and collaboration are routed through the Google Workspace environment. Administrative governance is applied via the Admin console using shared drive structures and group-based access controls to standardize collaboration and document workflows.
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Broadstroke CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| High Touch Technologies | Legacy | High Touch Business Listing | Listing Management | CRM | n/a | 2021 | 2021 |
In 2021 Broadstroke implemented High Touch Business Listing from High Touch Technologies to centralize its local online presence. The High Touch Business Listing deployment, under the Listing Management category, focused on organizing and optimizing business listings and SEO workflows for the company’s small media operations.
Deployment was delivered as a vendor managed service tailored to a 30 person company, combining listing profile creation, distribution, and ongoing content optimization consistent with Listing Management capabilities. Configuration emphasized canonical profile data and name address phone consistency, alongside periodic profile refreshes and monitoring to maintain accurate local information across directories and search properties. The implementation provided routine monitoring and reporting interfaces to track listing visibility and profile completeness.
Workflows were coordinated with the company’s paid search and website teams, High Touch Technologies provided assistance with Google Ads and website updates to align listing content with landing pages and paid search messaging. These operational integrations were executed as coordinated update and review processes rather than bespoke system to system integrations.
Governance relied on a single vendor point of contact for ongoing stewardship and on request updates, streamlining update requests and researched responses for marketing and digital operations. Broadstroke reported that business listings and SEO were headed in the right direction and that support extended into Google Ads and website maintenance when needed. High Touch Business Listing served as the primary Listing Management layer for company wide local presence and listing stewardship.
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Broadstroke IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Amazon Web Services (AWS) | Legacy | Amazon EC2 | Application Hosting and Computing Services | IaaS | n/a | 2018 | 2018 |
In 2018, Broadstroke deployed Amazon EC2 to host its public website and web applications under the Application Hosting and Computing Services category. The implementation provisions Amazon EC2 virtual server instances as the primary compute layer, applying instance lifecycle operations including launch, snapshot backup, and termination workflows to support editorial content delivery and application processes. The deployment is operated for Broadstroke's United States-based operations and is configured to serve the company's website traffic and media assets.
Operational configuration emphasized standard EC2 capabilities, including instance sizing, security group controls, IAM-driven access patterns, and automated image-based provisioning to streamline environment reproducibility for a 30 employee media firm. Management includes monitoring and logging of EC2 instances, scheduled snapshots for recoverability, and documented provisioning workflows that centralize hosting on Amazon EC2 within the Application Hosting and Computing Services footprint. Amazon EC2 is referenced in Broadstroke's website source as the compute platform delivering web content.
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Broadstroke
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Broadstroke Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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