Broekhuis
Randstad 21-31,
Almere, 1314 BE,
Netherlands
Almere, 1314 BE,
Netherlands
31 36 525 2740
Professional Services
Broekhuis Technographics
Broekhuis Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Broekhuis and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 10 Broekhuis employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Broekhuis has purchased the following applications: Microsoft 365 for Collaboration in 2016, Comrads DAM for Digital Asset Management in 2025, Qooqie Call Tracking for Call Center in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Broekhuis is running and its propensity to invest more and deepen its relationship with Microsoft , Comrads Solutions , Qooqie or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Broekhuis revenues, which have grown to $1.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Broekhuis intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Broekhuis Tech Stack and Enterprise Applications
Broekhuis Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2016 | 2016 |
In 2016, Broekhuis deployed Microsoft 365 as its primary Collaboration platform for internal communications and document management. The company’s website indicates active use of Microsoft 365, confirming the application name Microsoft 365 and the Collaboration category in public-facing assets.
The Microsoft 365 deployment at Broekhuis is positioned to provide core collaboration capabilities, including cloud email and calendaring, team chat and meetings, and centralized document libraries. Typical functional modules associated with Microsoft 365 that align with this deployment are Exchange Online for messaging, SharePoint Online for intranet and shared document repositories, OneDrive for Business for user file synchronization, and Microsoft Teams for persistent chat and conferencing, these components support collaboration workflows and content management.
Operationally the implementation reads as an enterprise tenant model, designed to serve corporate departments such as sales, service, and HR with unified identity and access controls. Governance and workflow alignment for Microsoft 365 Collaboration likely centers on tenant-level policy settings, role-based access controls, and managed content lifecycle processes to standardize collaboration and secure corporate data across Broekhuis.
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Broekhuis Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Comrads Solutions | Legacy | Comrads DAM | Digital Asset Management | Content Management | n/a | 2025 | 2025 |
In 2025, Broekhuis implemented Comrads DAM, a Digital Asset Management application from Comrads Solutions, to centralise its marketing image bank. The deployment followed a phased rollout beginning with the marketing team, progressing to website linking, and then expanding organisation-wide across the Netherlands. The initiative targeted improved asset governance and discoverability for Broekhuis's automotive marketing function.
Configuration emphasized a central repository for image assets, metadata management, and image-to-page linking capabilities consistent with Digital Asset Management systems. Comrads DAM was configured to standardise metadata fields and taxonomy, streamline asset ingestion and tagging, and reduce manual searching by enabling more reliable asset retrieval workflows. Publishing controls and asset governance rules were applied to support consistent use across marketing channels.
The implementation integrated the DAM with Broekhuis's website to link images to 3,000 web pages, ensuring correct asset associations at scale. Operational coverage began with marketing and web operations and was planned to extend organisation-wide within the Netherlands, aligning asset publishing with corporate content workflows. No additional system integrations were specified in the source details.
Governance adjustments centered on metadata practice improvements and a phased deployment governance model, with Comrads Solutions providing fast vendor support during the rollout. Reported outcomes included reduced manual searching and the successful linking of 3,000 website pages to the correct images. Comrads DAM now serves as the central image bank supporting Broekhuis Marketing and web publishing functions.
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Broekhuis CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Qooqie | Legacy | Qooqie Call Tracking | Call Center | CRM | n/a | 2020 | 2020 |
In 2020, Broekhuis deployed Qooqie Call Tracking on its public website, instrumenting online phone interactions with a Call Center solution. The implementation centers on embedding Qooqie Call Tracking across web pages to capture session-level invocation of phone numbers and to route call metadata into vendor-hosted dashboards.
Configuration emphasized dynamic number insertion, source and keyword attribution, and dashboarding for marketing and sales teams. Qooqie Call Tracking was configured to surface call origin by landing page and campaign, and to enable click-to-call behavior and call detail capture consistent with typical Call Center functional workflows.
Operational scope is the corporate website as the primary digital touchpoint, supporting marketing, digital acquisition, and lead qualification processes within Broekhuis. Governance was oriented around marketing operations and customer experience stakeholders who consume Qooqie Call Tracking dashboards for attribution and operational visibility.
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Customer Experience | CRM |
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2016 | 2016 |
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Broekhuis PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Transactional Email | PaaS |
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2021 | 2021 |
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Broekhuis IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Broekhuis
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Broekhuis Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Broekhuis IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Broekhuis digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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| No data found | ||||||
FAQ - APPS RUN THE WORLD Broekhuis Technographics
Broekhuis is a Professional Services organization based in Netherlands,
with around 10 employees and annual revenues of $1.0 million.
Broekhuis operates a diverse technology stack with applications such as
Microsoft 365, Comrads DAM and Qooqie Call Tracking,
covering areas like Collaboration, Digital Asset Management and Call Center.
Broekhuis has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Microsoft, Comrads Solutions and Qooqie.
Broekhuis recently adopted applications including
Comrads DAM in 2025, Twilio Sendgrid in 2021 and Microsoft Azure Cloud Services in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Broekhuis’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Broekhuis’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Broekhuis technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.