AI Buyer Insights:

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Michelin, an e2open customer evaluated Oracle Transportation Management

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Michelin, an e2open customer evaluated Oracle Transportation Management

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

BTO Sports Tech Stack and Enterprise Applications

BTO Sports ERP
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Intuit Legacy Intuit Quickbooks Enterprise ERP Financial ERP n/a 2010 2010
In 2010, BTO Sports deployed Intuit Quickbooks Enterprise to govern core financial operations. Intuit Quickbooks Enterprise served as the ERP Financial platform for accounts payable, accounts receivable, and payroll accounting, centralizing general ledger controls and cash management workflows. BTO Sports is a United States retail firm with 50 employees, and the finance function processed bi-weekly payroll for 40 employees while handling showroom cash and weekly bank deposits. Operational procedures included collecting time cards and calculating bi-weekly payroll using ADP Resource in conjunction with Quickbooks, performing accounts payable tasks directly in Quickbooks, and managing accounts receivable through online merchant providers LightSpeed, Miva, and PayPal. Other functional coverage included cash reconciliation for showroom sales, weekly bank deposit workflows, and serving as a backup operator in the Graphics Department when the manager was absent, reflecting cross-functional operational responsibilities beyond core accounting. Configured capabilities emphasized payroll posting, accounts payable invoice processing, accounts receivable cash application, and bank reconciliation within Intuit Quickbooks Enterprise to support retail finance and back-office operations.
BTO Sports Collaboration
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Microsoft Legacy Microsoft 365 Collaboration Collaboration n/a 2016 2016
In 2016, BTO Sports implemented Microsoft 365 to provide Collaboration capabilities across the organization. BTO Sports, a 50 employee retail firm, is using Microsoft 365 on their website and to support internal communication, document management, and productivity workflows. The Microsoft 365 deployment is a cloud-hosted SaaS tenant configured for core Collaboration services, with typical components such as Exchange Online for email, SharePoint Online and OneDrive for Business for file storage and document collaboration, and Microsoft Teams for real-time communication and meetings. The implementation supports business functions including merchandising, operations, customer service, and finance, with centralized tenant administration, user provisioning, and role-based access controls used to manage identities and permissions. The narrative emphasizes BTO Sports Microsoft 365 Collaboration as the primary platform for workplace productivity and cross-functional collaboration.
BTO Sports eCommerce
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Signifyd Legacy Signifyd eCommerce Fraud Protection eCommerce n/a 2018 2018
In 2018, BTO Sports implemented Signifyd on its website. Signifyd provides an eCommerce Fraud Protection layer that evaluates checkout events and drives automated order acceptance decisions. The deployment is targeted to the company storefront and payment flows for this 50-employee United States retailer. Configuration focused on fraud decisioning, risk scoring, and case orchestration to feed order review workflows and customer service handling, aligning application signals with payment authorization checkpoints. The implementation instruments Signifyd decisioning and scoring capabilities into the web checkout path and surfaces alerts for manual review, creating a centralized fraud operations touchpoint across order processing and customer support. Governance emphasized workflow rules and review queues to operationalize fraud flags within existing order management and fulfillment processes.
eCommerce Fraud Protection eCommerce 2019 2019
eCommerce eCommerce 2011 2011
Personalization and Product Recommendations eCommerce 2014 2014
Product Review Management eCommerce 2015 2015
BTO Sports CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Customer Experience CRM 2011 2011
Marketing Analytics CRM 2014 2014
Marketing Analytics CRM 2019 2019
Marketing Analytics CRM 2019 2019
Marketing Automation CRM 2011 2011
Marketing Automation CRM 2021 2021
BTO Sports IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Content Delivery Network IaaS 2021 2021

IT Decision Makers and Key Stakeholders at BTO Sports

First Name Last Name Title Function Department Email Phone
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Apps Being Evaluated by BTO Sports Executives

APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from BTO Sports IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the BTO Sports digital transformation priorities and AI adoption trends.
Date Company Status Vendor Product Category Market
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FAQ - APPS RUN THE WORLD BTO Sports Technographics
BTO Sports is a Retail organization based in United States, with around 50 employees and annual revenues of $4.0 million.
BTO Sports operates a diverse technology stack with applications such as Intuit Quickbooks Enterprise, Microsoft 365 and Signifyd, covering areas like ERP Financial, Collaboration and eCommerce Fraud Protection.
BTO Sports has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Intuit, Microsoft and Signifyd.
BTO Sports recently adopted applications including Sendlane in 2021, Cloudflare CDN in 2021 and LexisNexis ThreatMetrix in 2019, highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of BTO Sports’s key decision makers and IT executives, available to Premium subscribers.
Our research team continuously updates BTO Sports’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete BTO Sports technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.