Washington, 20007, DC,
United States
Butler-Macdonald Technographics
Butler-Macdonald Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Butler-Macdonald and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 10 Butler-Macdonald employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Butler-Macdonald has purchased the following applications: Joomla 3.9 for Web Content Management in 2015, WooCommerce for eCommerce in 2022, EmoryDay Platform for Account Based Marketing, Call Tracking and Recording in 2022 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Butler-Macdonald is running and its propensity to invest more and deepen its relationship with Joomla , Automattic , EmoryDay or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Butler-Macdonald revenues, which have grown to $1.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Butler-Macdonald intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Butler-Macdonald Tech Stack and Enterprise Applications
Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Joomla | Legacy | Joomla 3.9 | Web Content Management | Content Management | n/a | 2015 | 2015 |
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eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Automattic | Legacy | WooCommerce | eCommerce | eCommerce | n/a | 2022 | 2022 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| EmoryDay | Legacy | EmoryDay Platform | Account Based Marketing, Call Tracking and Recording | CRM | n/a | 2022 | 2022 |
In 2022 Butler-Macdonald implemented the EmoryDay Platform on their website. The EmoryDay Platform is deployed as a website-level marketing and call analytics layer supporting the small US distribution business, and it directly serves sales and marketing functions for the 10 employee organization.
Configuration centers on Account Based Marketing,Call Tracking and Recording capabilities, with implementation aligning to common ABM workflows such as targeted account-level capture, on-site engagement tracking, and phone call session recording and attribution. The deployment is scoped to the corporate website where tracking scripts and dynamic phone number insertion are used to instrument inbound lead and call data for sales follow up and marketing analytics, with centralized platform configuration and consent controls managing operational governance.
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Call Tracking and Recording | CRM |
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2021 | 2021 |
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Tag Management | CRM |
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2021 | 2021 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Application Hosting and Computing Services | IaaS |
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2015 | 2015 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Secure Email Gateways (SEGs), Archive as a Service (AaaS) | CyberSecurity |
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2014 | 2014 |
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IT Decision Makers and Key Stakeholders at Butler-Macdonald
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Butler-Macdonald Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||