San Ramon, 94583, CA,
United States
California Design Den Technographics
California Design Den Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by California Design Den and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 250 California Design Den employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that California Design Den has purchased the following applications: Oracle NetSuite ERP for ERP Financial in 2017, Google Cloud AutoML for ML and Data Science Platforms in 2016, Google Workspace (Formerly Google G-Suite) for Collaboration in 2017 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems California Design Den is running and its propensity to invest more and deepen its relationship with Oracle , Google , Pluto7 or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing California Design Den revenues, which have grown to $25.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for California Design Den intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
California Design Den Tech Stack and Enterprise Applications
California Design Den ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle NetSuite ERP | ERP Financial | ERP | n/a | 2017 | 2017 |
In 2017, California Design Den implemented Oracle NetSuite ERP to support its ERP Financial operations and provisioned a scalable data analytics platform on Google Cloud Platform as the central repository for business intelligence and machine learning. The implementation paired Oracle NetSuite ERP with a purpose built analytics stack to centralize transactional financial and operational data for reporting and model training.
The solution architecture included Python based custom ETL packages that ingest and stage data from Oracle NetSuite ERP into Google Cloud Storage, with Google BigQuery serving as the managed data warehouse. The team deployed the analytics application on Google App Engine and optimized SQL and custom BigQuery views to feed interactive Tableau reports, supporting a dynamic pricing strategy across multiple clients.
Integration work focused on a detailed workflow of data imports from Oracle NetSuite ERP into the ETL pipeline, harmonizing financial, sales and product data for downstream analytics. Functional capabilities implemented included data ingestion and transformation, enterprise data warehousing, BI reporting, and machine learning readiness, which together supported marketing, merchandising and pricing decision workflows.
Governance centered on KPI definition and dashboarding for senior stakeholders, with analysts interpreting internal and external data to recommend product assortment and shelf placement changes. The project delivered a dynamic executive dashboard that supported data driven decisions and contributed to a reported reduction in overall operating cost by 23%.
|
California Design Den AI Development
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Cloud AutoML | ML and Data Science Platforms | AI Development | Pluto7 | 2016 | 2017 |
In 2016 California Design Den implemented Google Cloud AutoML as the core machine learning component in a Planning In A Box deployment, aligning the retailer with ML and Data Science Platforms capabilities. The implementation was driven by a partnership with Pluto7 and the vendor solution Planning In A Box, both delivered on Google Cloud Platform to apply machine learning and artificial intelligence to demand prediction and supply balancing.
The deployment centered on demand forecasting and supply balancing workflows, with Google Cloud AutoML used for model training, automated model selection, and inference orchestration. Configuration work emphasized time series forecasting and feature engineering pipelines typical of ML and Data Science Platforms, and the Planning In A Box SaaS surface was configured to present forecast outputs to planning users.
Pluto7 led implementation and operationalization, embedding model scoring into merchandising and planning routines and establishing scheduled model retraining and data pipeline cadence. The architecture combined Planning In A Box SaaS orchestration with Google Cloud AutoML model lifecycle management to produce repeatable forecast runs and to feed planning workflows.
Operational scope focused on merchandising and supply chain planning functions within California Design Den, with governance centered on operationalizing forecasts into existing planning cycles and defining ownership for model updates and data quality. The narrative reflects an enterprise SaaS on Google Cloud Platform using Google Cloud AutoML, implemented in 2016 by Pluto7 to support demand prediction and supply balancing at the retailer.
|
|
|
|
|
|
ML and Data Science Platforms, Artificial Intelligence Marketing | AI Development |
|
2019 | 2019 |
|
California Design Den Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2017 | 2017 |
In 2017, California Design Den implemented Google Workspace (Formerly Google G-Suite) as its primary Collaboration platform. The deployment centralized core productivity services including Gmail, Calendar, Google Drive, Docs, Sheets, and Meet under Google Workspace (Formerly Google G-Suite) for retail merchandising, store operations, and corporate administrative functions across the company.
Administration and governance are handled via the Google Workspace admin console, with centralized account provisioning, role based access controls, and policy configuration to manage data sharing and mobile access for distributed retail teams. The company website indicates Google Workspace is used in public facing contexts, reflecting use of Google Workspace (Formerly Google G-Suite) capabilities for contact flows and content collaboration on the site.
|
California Design Den CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Digital Advertising Platform | CRM |
|
2023 | 2023 |
|
California Design Den IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Content Delivery Network | IaaS |
|
2018 | 2018 |
|
|
|
|
|
Content Delivery Network | IaaS |
|
2019 | 2019 |
|
IT Decision Makers and Key Stakeholders at California Design Den
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| Founder | CXO | Finance | ||||
| Vice President E-commerce | VP | Sales |
Apps Being Evaluated by California Design Den Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||