João Pessoa, 58020-500, PB,
Brazil
Calzoon Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Calzoon and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 400 Calzoon employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Calzoon has purchased the following applications: Linx Core for Point Of Sale in 2017, Central do Franqueado CRM for CRM in 2024, Central do Franqueado Purchasing for Procurement in 2024 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Calzoon is running and its propensity to invest more and deepen its relationship with Linx , Central do Franqueado or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Calzoon revenues, which have grown to $50.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Calzoon intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Linx | Legacy | Linx Core | Point Of Sale | ERP Services and Operations | n/a | 2017 | 2017 |
|
CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Central do Franqueado | Legacy | Central do Franqueado CRM | CRM | CRM | n/a | 2024 | 2024 |
In 2024, Calzoon implemented Central do Franqueado CRM to centralize franchise-level customer communications and operational coordination across its Brazilian network. The deployment is Brazil focused and was purchased and gone live in 2024, positioning the company to use CRM functionality specifically tailored for franchise operations.
Calzoon configured Central do Franqueado CRM to support contact and customer communications management, standardized marketing asset distribution, and orchestration of unit opening workflows. Configuration work emphasized a shared marketing asset repository, campaign templates for consistent brand execution, and workflow automation to move franchise openings through predefined milestones.
Operational coverage included franchise operations, marketing, and customer service teams across Calzoons Brazilian sites, with role based access and governance to enforce asset standards and communication templates. The rollout centered on procedural standardization for franchise coordination and adoption of centralized workflows to manage opening checklists and customer outreach sequences.
According to vendor case notes, the Central do Franqueado CRM implementation delivered reported improvements in franchise coordination and customer service and helped accelerate unit openings across Calzoons network. The account highlights practical use of CRM modules to align marketing, service, and operations in a multiunit retail franchise context.
|
Procurement
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Central do Franqueado | Legacy | Central do Franqueado Purchasing | Procurement | Procurement | n/a | 2024 | 2024 |
In 2024, Calzoon implemented Central do Franqueado Purchasing for Procurement to manage franchise purchasing and supplier controls across its stores in Brazil. The deployment emphasized central orchestration of purchase orders, supplier master data controls, and inventory ordering workflows tailored to a franchised retail footprint.
Central do Franqueado Purchasing was configured to deliver core Procurement capabilities including centralized catalog management, purchase order generation, requisition to order workflows, approval hierarchies, supplier compliance rules, inventory replenishment triggers, and procurement reporting with audit trails. Functional modules implemented included supplier management, standardized product lists for franchisees, order consolidation controls, and operational reporting to support procurement governance.
Operational coverage focused on Calzoon franchise stores and the franchising operations and procurement teams across Brazil, with governance structured to enforce supplier standards and ordering discipline at the store level. Rollout emphasized standardized purchasing policies, centralized supplier onboarding and compliance workflows, and configuration of store level ordering parameters to align franchise ordering with corporate procurement rules.
The implementation objective for Central do Franqueado Purchasing in Procurement was to streamline inventory ordering and ensure consistent supplier standards across the franchise network, reflecting the goals described in the vendor case materials.
|
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||