A Coruna, 15003,
Spain
Campus Training Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Campus Training and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 775 Campus Training employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Campus Training has purchased the following applications: Dolead Expert Media Buying for Digital Advertising Platform in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Campus Training is running and its propensity to invest more and deepen its relationship with Dolead or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Campus Training revenues, which have grown to $116.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Campus Training intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Dolead | Legacy | Dolead Expert Media Buying | Digital Advertising Platform | CRM | n/a | 2020 | 2020 |
In 2020, Campus Training implemented Dolead Expert Media Buying to support enrollment lead generation and digital student acquisition. Dolead Expert Media Buying was deployed as a Digital Advertising Platform to centralize paid media activity for Campus Training’s marketing and sales functions in Spain. The implementation emphasized programmatic media buying, automated campaign optimization, audience segmentation and creative testing, coupled with conversion tracking and automated lead delivery workflows. Configuration focused on rule-based bidding and real-time performance optimization to sustain conversion rates while scaling acquisition volumes. Leads were routed into Campus Training’s client funnel, with CRM delivery inferred from the lead handoff pattern, and operational ownership shifted to marketing and admissions teams to handle inbound lead qualification and enrollment follow up. Dolead reported a tenfold increase in enrollment volumes in 2020 while maintaining a strong conversion rate, outcomes that were reflected in the ongoing media buying cadence and lead routing processes.
|
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||